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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mad Mimi

    Score10 out of 10
    N/AMad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

    $10

    per month

    MessageGears

    Score10 out of 10
    N/AMessageGears is a hybrid email marketing service built around deliverability, actionable customer data, and audience segmentation and targeting.N/A
    Pricing
    Mad MimiMessageGears
    Editions & Modules
    Basic
    $10.00
    per month
    Pro
    $42.00
    per month
    Silver
    $199.00
    per month
    Gold
    $1049.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Mad MimiMessageGears
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Mad MimiMessageGears
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Mad Mimi and MessageGears
    Feature
    Mad Mimi
    8.2
    9 Ratings
    2% above category average
    MessageGears
    3.3
    3 Ratings
    84% below category average
    WYSIWYG email editor9.98 Ratings1.52 Ratings
    Dynamic content7.06 Ratings3.83 Ratings
    Ability to test dynamic content5.06 Ratings2.23 Ratings
    Landing pages8.05 Ratings00 Ratings
    A/B testing10.01 Ratings2.73 Ratings
    Mobile optimization7.07 Ratings8.01 Ratings
    Email deliverability reporting9.09 Ratings3.83 Ratings
    List management10.09 Ratings2.13 Ratings
    Triggered drip sequences8.15 Ratings2.23 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Mad Mimi and MessageGears
    Feature
    Mad Mimi
    10.0
    8 Ratings
    26% above category average
    MessageGears
    1.1
    3 Ratings
    150% below category average
    Dashboards10.07 Ratings1.13 Ratings
    Standard reports10.08 Ratings1.13 Ratings
    Custom reports10.06 Ratings1.03 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Mad Mimi and MessageGears
    Feature
    Mad Mimi
    7.7
    1 Ratings
    6% below category average
    MessageGears
    3.7
    3 Ratings
    75% below category average
    Link Tracking10.01 Ratings2.83 Ratings
    Spelling and Grammar Check6.01 Ratings6.01 Ratings
    Email Previews7.01 Ratings1.02 Ratings
    URL Validation00 Ratings1.01 Ratings
    Image Validation00 Ratings7.01 Ratings
    Inbox Display00 Ratings7.01 Ratings
    Spam Testing00 Ratings1.02 Ratings
    Best Alternatives
    Mad MimiMessageGears
    Small Businesses
    Sitecore Send
    Score8.7 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Mad MimiMessageGears
    Likelihood to Recommend
    9.9
    (13 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    10.0
    (5 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (2 ratings)
    6.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Mad MimiMessageGears
    Likelihood to Recommend
    GoDaddy
    Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
    Incentivized
    Read full review
    MessageGears
    MessageGears can be a solid, inexpensive email solution and you can be able to send millions of emails per year. In 2020, we delivered over 235 million emails at a fraction of what that would cost with any other email service provider. We worked with MessageGears on a custom solution with our database.
    Incentivized
    Read full review
    Pros
    GoDaddy
    • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
    • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
    • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
    • You can segment your list into as many groups as you like, which makes for more effective email marketing.
    Incentivized
    Read full review
    MessageGears
    • The MessageGears Support team is very helpful.
    Read full review
    Cons
    GoDaddy
    • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
    • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
    • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
    Read full review
    MessageGears
    • Multivariate testing
    • WYSIWYG email builder
    • SQL audience error report
    • Native reporting
    Incentivized
    Read full review
    Likelihood to Renew
    GoDaddy
    Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
    Read full review
    MessageGears
    No answers on this topic
    Usability
    GoDaddy
    I find it very easy to use just like my colleagues too. The learning curve is straight forward.
    Incentivized
    Read full review
    MessageGears
    Our situation is unique so I believe we are working on a semi-outdated UI which needs a tune up / version upgrade. Similarly, our custom connection means that we do not have access to the full feature set so I've never experienced MessageGears' best functionality
    Incentivized
    Read full review
    Support Rating
    GoDaddy
    My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
    Incentivized
    Read full review
    MessageGears
    MessageGears support is always quick to respond when we have an issue, which is rare. Gail has been our main rep and she has been great. We don't have many issues so luckily, we don't need to lean on their customer support team much. That said, it would be beneficial to hear from upper management more.
    Incentivized
    Read full review
    Alternatives Considered
    GoDaddy
    Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
    Incentivized
    Read full review
    MessageGears
    MessageGears doesn't come close to Salesforce Marketing Cloud. We chose MessageGears based on how data was accessed. We never really got a good preview of how the system works or what was available, so we didn't know everything that it was lacking until we started using it.
    Read full review
    Return on Investment
    GoDaddy
    • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
    • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
    • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
    Incentivized
    Read full review
    MessageGears
    • Sending more email!
    • Onboarding handoff was a little rough
    • Great control on who we are sending to
    • Dynamic content is very easy!
    Incentivized
    Read full review
    ScreenShots