Intuit Mailchimp vs. Nutshell CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.3 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
per month
Nutshell
Score 8.9 out of 10
N/A
Nutshell offers a CRM with contact management, calendar sync, click-to-call, and collaboration features.
$19
per month per user
Pricing
Intuit MailchimpNutshell CRM
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Foundation
$19
per month per user
Growth
$32
per month per user
Pro
$49
per month per user
Business
$67
per month per user
Enterprise
$89
per month per user
Offerings
Pricing Offerings
Intuit MailchimpNutshell
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details15% discount for annual pricing.
More Pricing Information
Community Pulse
Intuit MailchimpNutshell CRM
Considered Both Products
Intuit Mailchimp
Chose Intuit Mailchimp
We prefer Mailchimp as opposed to HubSpot because we were not using all of the features HubSpot offered. Nutshell is by far the easiest to use, especially when it comes to creating different tags and segments. We only use Mailchimp for one-off emails and think it does a good …
Nutshell

No answer on this topic

Features
Intuit MailchimpNutshell CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
8.2
575 Ratings
7% above category average
Nutshell CRM
-
Ratings
WYSIWYG email editor8.4527 Ratings00 Ratings
Dynamic content8.0509 Ratings00 Ratings
Ability to test dynamic content8.0489 Ratings00 Ratings
Landing pages8.2396 Ratings00 Ratings
A/B testing7.8425 Ratings00 Ratings
Mobile optimization8.2525 Ratings00 Ratings
Email deliverability reporting8.6558 Ratings00 Ratings
List management8.2554 Ratings00 Ratings
Triggered drip sequences8.0378 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.9
68 Ratings
13% above category average
Nutshell CRM
-
Ratings
Lead nurturing automation7.559 Ratings00 Ratings
Lead scoring and grading10.01 Ratings00 Ratings
Data quality management8.365 Ratings00 Ratings
Automated sales alerts and tasks10.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
8.1
119 Ratings
9% above category average
Nutshell CRM
-
Ratings
Calendaring7.648 Ratings00 Ratings
Event/webinar marketing8.5105 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
8.1
117 Ratings
9% above category average
Nutshell CRM
-
Ratings
Social sharing and campaigns8.1109 Ratings00 Ratings
Social profile integration8.1102 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
8.3
555 Ratings
12% above category average
Nutshell CRM
-
Ratings
Dashboards8.5219 Ratings00 Ratings
Standard reports8.5550 Ratings00 Ratings
Custom reports7.9121 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
7.8
124 Ratings
4% above category average
Nutshell CRM
-
Ratings
API7.999 Ratings00 Ratings
Role-based workflow & approvals8.264 Ratings00 Ratings
Customizability5.62 Ratings00 Ratings
Integration with Salesforce.com8.351 Ratings00 Ratings
Integration with Microsoft Dynamics CRM8.044 Ratings00 Ratings
Integration with SugarCRM8.12 Ratings00 Ratings
Third-party software integrations8.0103 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
8.9
14 Ratings
13% above category average
Customer data management / contact management00 Ratings8.313 Ratings
Workflow management00 Ratings10.012 Ratings
Territory management00 Ratings10.07 Ratings
Opportunity management00 Ratings10.09 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings6.213 Ratings
Contract management00 Ratings10.01 Ratings
Quote & order management00 Ratings9.28 Ratings
Interaction tracking00 Ratings6.211 Ratings
Channel / partner relationship management00 Ratings10.02 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
10.0
7 Ratings
26% above category average
Case management00 Ratings10.06 Ratings
Call center management00 Ratings10.05 Ratings
Help desk management00 Ratings10.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
7.9
13 Ratings
2% above category average
Lead management00 Ratings9.612 Ratings
Email marketing00 Ratings6.211 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
9.8
12 Ratings
24% above category average
Task management00 Ratings9.511 Ratings
Billing and invoicing management00 Ratings10.01 Ratings
Reporting00 Ratings10.08 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
10.0
12 Ratings
26% above category average
Forecasting00 Ratings10.09 Ratings
Pipeline visualization00 Ratings10.011 Ratings
Customizable reports00 Ratings10.011 Ratings
Customization
Comparison of Customization features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
9.8
10 Ratings
24% above category average
Custom fields00 Ratings9.210 Ratings
Custom objects00 Ratings10.06 Ratings
Scripting environment00 Ratings10.02 Ratings
API for custom integration00 Ratings10.05 Ratings
Security
Comparison of Security features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
10.0
3 Ratings
17% above category average
Single sign-on capability00 Ratings10.02 Ratings
Role-based user permissions00 Ratings10.02 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
9.4
9 Ratings
23% above category average
Social data00 Ratings8.79 Ratings
Social engagement00 Ratings10.02 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
10.0
2 Ratings
29% above category average
Marketing automation00 Ratings10.02 Ratings
Compensation management00 Ratings10.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Intuit Mailchimp
-
Ratings
Nutshell CRM
8.3
13 Ratings
9% above category average
Mobile access00 Ratings8.313 Ratings
Best Alternatives
Intuit MailchimpNutshell CRM
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Intuit MailchimpNutshell CRM
Likelihood to Recommend
8.6
(565 ratings)
9.0
(12 ratings)
Likelihood to Renew
10.0
(53 ratings)
10.0
(1 ratings)
Usability
8.5
(434 ratings)
7.0
(2 ratings)
Availability
9.5
(6 ratings)
-
(0 ratings)
Performance
8.9
(7 ratings)
-
(0 ratings)
Support Rating
8.8
(19 ratings)
9.5
(2 ratings)
Implementation Rating
7.4
(22 ratings)
8.0
(1 ratings)
Configurability
10.0
(2 ratings)
-
(0 ratings)
Ease of integration
8.0
(4 ratings)
-
(0 ratings)
Product Scalability
9.5
(6 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(2 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpNutshell CRM
Likelihood to Recommend
Intuit
For any E-commerce related needs, like you need to see a list of customers who have added products to cart but did not purchase, this can be done really easily, but if your e-commerce provider provides integration, then it is best suited. Most of the systems in the Market provide out-of-the-box integration. Their API is also very easy it can be integrated to any language. You can integrate it into your custom developed system and use the features, like adding customers to specific lists. Also, if your lists become really big, then their system can get a bit slow to respond via API, so you might need a strategy for how you are gonna fetch the data using API.
Read full review
Nutshell Inc.
This can be used for different industries, healthcare, IT, retail or any company with a customer service line, big or small. if i had to ask, i would say "Do you have any type of filing system that you use?" "anything where you are keeping track of personal/ business information." Do you need access to information on a day to day basis? If they do , then this can be used , especially if you need to keep track of the numbers; we like how we can see if are things going up or down.
Read full review
Pros
Intuit
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
Nutshell Inc.
  • Customization - we are able to make Nutshell make the most sense for our company and processes
  • Scheduling - the ability to set tasks allows us to never forget a follow-up call or email
  • Tags - allow us to prioritize leads and segment our customers and potential customers
  • Communication - the ability to tag colleagues in notes for callbacks or updates to accounts is very helpful to keep everyone on the same page
  • Email History - being able to blind copy all our email communication to Nutshell, allows us to have email threads and notes all in one place
Read full review
Cons
Intuit
  • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
  • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
  • Customer support can be a bit lacking at times and their docs aren't always the best
Read full review
Nutshell Inc.
  • integration with email doesn't work as advertised
  • would like integration with quickbooks
  • If there is a misspelling in any one email address, you can not send a mass email. You must go back and correct each error before it can send.
Read full review
Likelihood to Renew
Intuit
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
Read full review
Nutshell Inc.
This is perfect for a small business / Home based business with SaaS. Nutshell constantly adds new features and the price is much better than more robust software like Salesforce.
Read full review
Usability
Intuit
The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
Read full review
Nutshell Inc.
Extremely easy to use and they help you throughout the process. I find it not challenging, an effective utility to help us prioritize and engage efficiently at a reasonable price point. We enjoy working with the team there and they're easy to access. I've already recommended it to two colleagues
Read full review
Reliability and Availability
Intuit
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Read full review
Nutshell Inc.
No answers on this topic
Performance
Intuit
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Read full review
Nutshell Inc.
No answers on this topic
Support Rating
Intuit
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
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Nutshell Inc.
Nutshell's support team has always been great and they tend to go above and beyond. They are polite, friendly, personable and great listeners. They are also great about sending follow up emails too.
Read full review
Implementation Rating
Intuit
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Read full review
Nutshell Inc.
Implementation is difficult everytime but this was relatively simple due to the small amount of data we moved
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Alternatives Considered
Intuit
I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
Read full review
Nutshell Inc.
When I first started with BCI, they were using ACT!. It was hard to navigate and there were a lot of spots for duplicate information that made it hard to know if you were in the right spot or not. Then if you had trouble, you would spend 3 hours on the phone with customer service and often they would not even be able to find a solution. I would not recommend ACT! to anyone. Since getting nutshell, I have learned a bit about Cosential and I know that it is more catered to the construction industry and can help with proposal creation, so I think that may be something we consider in the not-too-near future.
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Scalability
Intuit
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Read full review
Nutshell Inc.
No answers on this topic
Return on Investment
Intuit
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
Read full review
Nutshell Inc.
  • Nutshell CRM has had a major impact on ROI. The last program we used cost more and had fewer features and accessibility.
  • One negative impact is its email functions. As stated before in this review I need to be able to send large attachments and pics through email and Nutshell is very limited when it comes to that.
Read full review
ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

Nutshell Screenshots

Screenshot of Nutshell's dashboard, mobile app, and sales metrics.Screenshot of the interface to build custom pipelines.Screenshot of where to measure contact engagement with Nutshell Marketing emails, forms, website traffic, and landing pages.Screenshot of the interface to engage with website visitors and leads throughout the buying journey via multiple channels using Nutshell Engagement. Channels include SMS, AI webchat, WhatsApp, Facebook Messenger, and Instagram DMs.Screenshot of Quotes & Invoices, where users can create, send, and monitor custom quotes and invoices without leaving Nutshell.