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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Power Apps

    Score8.1 out of 10
    N/APowerApps is a low code / rapid application development product from Microsoft that allows users to quickly build apps.

    $20

    per month per user

    Pricing
    Intuit MailchimpPower Apps
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Power Apps Premium
    $20
    per month per user
    Offerings
    Pricing Offerings
    Intuit MailchimpPower Apps
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Intuit MailchimpPower Apps
    Considered Both Products
    Intuit
    No answer on this topic
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    251 Answers
    100%
    Would buy again
    21 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    244 Answers
    100%
    Delivers good value for the price
    18 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    255 Answers
    90%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    215 Answers
    81%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    247 Answers
    84%
    Implementation went as expected
    16 Answers
    Features
    Intuit MailchimpPower Apps
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    Power Apps
    -
    Ratings
    WYSIWYG email editor8.1537 Ratings00 Ratings
    Dynamic content8.1519 Ratings00 Ratings
    Ability to test dynamic content8.2499 Ratings00 Ratings
    Landing pages8.3404 Ratings00 Ratings
    A/B testing7.7434 Ratings00 Ratings
    Mobile optimization7.9535 Ratings00 Ratings
    Email deliverability reporting8.8568 Ratings00 Ratings
    List management8.1564 Ratings00 Ratings
    Triggered drip sequences7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Power Apps
    -
    Ratings
    Lead nurturing automation7.465 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management8.372 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Power Apps
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Power Apps
    -
    Ratings
    Social sharing and campaigns8.3116 Ratings00 Ratings
    Social profile integration8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Power Apps
    -
    Ratings
    Dashboards8.6229 Ratings00 Ratings
    Standard reports8.6560 Ratings00 Ratings
    Custom reports7.9130 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    Power Apps
    -
    Ratings
    API7.9107 Ratings00 Ratings
    Role-based workflow & approvals8.470 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.647 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.9109 Ratings00 Ratings
    Low-Code Development
    Comparison of Low-Code Development features of Intuit Mailchimp and Power Apps
    Feature
    Intuit Mailchimp
    -
    Ratings
    Power Apps
    7.8
    24 Ratings
    7% below category average
    Visual Modeling00 Ratings7.722 Ratings
    Drag-and-drop Interfaces00 Ratings7.423 Ratings
    Platform Security00 Ratings8.523 Ratings
    Platform User Management00 Ratings7.923 Ratings
    Reusability00 Ratings7.423 Ratings
    Platform Scalability00 Ratings7.622 Ratings
    Best Alternatives
    Intuit MailchimpPower Apps
    Small Businesses
    Vbout
    Score9.9 out of 10
    Zoho Creator
    Score7.7 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    AppSheet
    Score8.2 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Oracle APEX
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpPower Apps
    Likelihood to Recommend
    8.7
    (608 ratings)
    8.1
    (26 ratings)
    Likelihood to Renew
    10.0
    (55 ratings)
    -
    (0 ratings)
    Usability
    8.5
    (477 ratings)
    7.9
    (7 ratings)
    Availability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Performance
    8.9
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (20 ratings)
    9.7
    (6 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Intuit MailchimpPower Apps
    Likelihood to Recommend
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
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    Microsoft
    Power Apps is ideal for scenarios that are neither too complex nor too large. It is easy to begin development in Power Apps, as it is one of the best tools for low-code development. Power Apps can be implemented for complex scenarios as well, provided there is strong knowledge of the tool and ample time for planning. Our applications benefit from Power Apps' cross-platform support, making it easy to use on any device, including desktops, laptops, and mobile devices.
    Incentivized
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    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
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    Microsoft
    • Power Apps has formats that are pre-built that don't require any coding which makes it easier to achieve your vision. This does become a challenge if your App needs don't fit into that format.
    • We deal with a ton of data so the fact that you can connect to any data source in addition to their pre-stablished data connections makes the process a breeze.
    • The online learning resources and tutorials are helpful as well for those who are tech savvy.
    Incentivized
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    Cons
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Microsoft
    • Sometimes the cost of solutions is greater than the benefit. Licensing is expensive relative to the scope of some business user-created personal or team-level solutions.
    • While there is a starter-kit for Governance, it is complicated to stand up and requires dedicated resources to provide on-going governance operations. Many organizations are not going to be able to dedicate resources to governance and this causes the sprawl, solution duplication, silos, unneeded and unplanned licensing expenses, and a general "wild wild west" environment.
    • There needs to be better direction and best practices given around Power Platform Environment utilization and optimization.
    • The accessibility to the platform and ease for business partners to independantly create solutions is both a benefit and a negative. When the business outcome needed is a good fit for PowerApps it is a quick win, but when not a good fit it becomes a frustration for the business partner attempting to make the platform do something it is not well-suited for. The business partner entangles tech teams in the effort which drains resources and provides a lack-luster solution. All of this to say, it would be beneficial to have some tools that business partners could leverage to determine\understand if the type of business outcome they need is well suited to PowerApps or not.
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    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
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    Microsoft
    No answers on this topic
    Usability
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Microsoft
    PowerApps is a great solution and I have spent the last year familiarizing myself with the platform and building custom applications to complete a whole range of tasks such as asset management, custom invoice generation, and item restriction tracking. We as a company have barely begun to scratch the surface of what can be achieved with PowerApps.
    Incentivized
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    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Microsoft
    No answers on this topic
    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
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    Microsoft
    No answers on this topic
    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
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    Microsoft
    The community forums are extremely responsive to questions asked, there is a good body of online documentation and many community posts to draw from. Although the platform has changed, which means some of the posts are out of date and the solutions provided aren't relevant. Of relevance, I read over 400 articles plus documentation to get this first app built in SharePoint, move it to SQL and make it work exactly the way it should.
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    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
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    Microsoft
    No answers on this topic
    Alternatives Considered
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
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    Microsoft
    1. PowerApps functionality comes with E1 over E3 License without adding extra costs 2. For Nintex you pay (at the beginning) for each workflow, so my intention would be, to do no workflows to prevent additional costs, but I want a platform with a fair price that allows me to create workflows without thinking about the price for each workflow and we use only some workflow and relative easy workflows and forms as a medium-sized company. 3. PowerApps provides a lot of functionality without needing to invest in premium features directly.
    Incentivized
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    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
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    Microsoft
    No answers on this topic
    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
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    Microsoft
    • Automation of manual processes brings an ROI on labor costs.
    • Intake of data provides clean database design.
    • Connectivity to data-lake provides insights and trends into the data.
    • Able to scale operations with efficiencies provided by the app.
    • Can mature the process and workflows to do more.
    Incentivized
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    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.