TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MailerLite

    Score8.9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    QuestionPro

    Score9.2 out of 10
    N/AQuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…

    $99

    per month per user

    Pricing
    MailerLiteQuestionPro
    Editions & Modules
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Essentials
    $0
    Free for life per user
    Team Edition
    $83
    per month per user
    Advanced
    $99
    per month per user
    Research Edition
    Contact Vendor
    Offerings
    Pricing Offerings
    MailerLiteQuestionPro
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsAdditional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.—
    More Pricing Information
    Community Pulse
    MailerLiteQuestionPro
    Considered Both Products
    Mailerlite
    No answer on this topic
    QuestionPro Inc
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    79 Answers
    No answers on this topic
    Delivers good value for the price
    96%
    Delivers good value for the price
    78 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    79 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    69 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    71 Answers
    No answers on this topic
    Features
    MailerLiteQuestionPro
    Email & Online Marketing
    Comparison of Email & Online Marketing features of MailerLite and QuestionPro
    Feature
    MailerLite
    8.9
    88 Ratings
    10% above category average
    QuestionPro
    -
    Ratings
    WYSIWYG email editor9.577 Ratings00 Ratings
    Dynamic content9.169 Ratings00 Ratings
    Ability to test dynamic content7.863 Ratings00 Ratings
    Landing pages8.666 Ratings00 Ratings
    A/B testing8.854 Ratings00 Ratings
    Mobile optimization8.569 Ratings00 Ratings
    Email deliverability reporting9.377 Ratings00 Ratings
    List management9.376 Ratings00 Ratings
    Triggered drip sequences9.151 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of MailerLite and QuestionPro
    Feature
    MailerLite
    7.0
    76 Ratings
    8% below category average
    QuestionPro
    -
    Ratings
    Dashboards6.01 Ratings00 Ratings
    Standard reports8.976 Ratings00 Ratings
    Custom reports6.01 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of MailerLite and QuestionPro
    Feature
    MailerLite
    9.5
    69 Ratings
    15% above category average
    QuestionPro
    -
    Ratings
    Email Previews9.569 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    9.7
    4 Ratings
    19% above category average
    Survey templates00 Ratings10.04 Ratings
    Themes00 Ratings9.04 Ratings
    Custom logo/branding00 Ratings10.04 Ratings
    Survey Content
    Comparison of Survey Content features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    9.7
    5 Ratings
    13% above category average
    Changes to live survey00 Ratings10.05 Ratings
    Question design help00 Ratings9.05 Ratings
    Multiple question types00 Ratings10.05 Ratings
    Survey Logic
    Comparison of Survey Logic features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    18% above category average
    Survey logic flexibility00 Ratings10.05 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    9.4
    5 Ratings
    15% above category average
    Response tracking00 Ratings10.05 Ratings
    Data export00 Ratings10.05 Ratings
    Standard reports00 Ratings8.05 Ratings
    Custom reports00 Ratings10.04 Ratings
    Analytics00 Ratings9.05 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    15% above category average
    Access controls00 Ratings10.05 Ratings
    Compliance00 Ratings10.04 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of MailerLite and QuestionPro
    Feature
    MailerLite
    -
    Ratings
    QuestionPro
    7.7
    4 Ratings
    5% below category average
    Vendor-offered crowdsourcing00 Ratings5.33 Ratings
    Respondent restrictions00 Ratings10.04 Ratings
    Best Alternatives
    MailerLiteQuestionPro
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    SurveyMonkey
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MailerLiteQuestionPro
    Likelihood to Recommend
    9.4
    (93 ratings)
    10.0
    (11 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    7.6
    (6 ratings)
    Usability
    9.4
    (30 ratings)
    10.0
    (3 ratings)
    Support Rating
    9.1
    (5 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    MailerLiteQuestionPro
    Likelihood to Recommend
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    QuestionPro Inc
    QuestionPro is great for forced-choice and Likert-scale data, and it easily turns raw data into readable statistics. The simple interface lacks attractiveness but is easy to learn and use, even for members outside the digital age. QuestionPro is less effective for qualitative data and short answer responses in large quantities. Reporting and analytic features leave this information in the bulky design, clogging the report and preventing cohesive presentation of the data.
    Incentivized
    Read full review
    Pros
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    QuestionPro Inc
    • Before choosing QuestionPro, we evaluated it and Qualtrics, SurveyGizmo, and SurveyMonkey. A committee tested each of 141 key features on all four products. QuestionPro did well in the comparison and we have ended up using even more features that we tested. The summary of that work can be found here: https://oit.utk.edu/research/documentation/qualtrics-to-questionpro/.
    • The way it handles anonymous surveys is particularly good. With most products, you have to remember to check the "anonymous" box to prevent it from saving email addresses or other identifiable data. But if you forget to do so, you can't tell by taking the survey. Question pro uses "Respondent Anonymity Assurance" that must be turned on by the company (a quick request from the chat window will suffice) and then it can never be turned off. This activates a link that appears on the bottom left-hand of each survey page. Clicking it takes the survey participant to a company page which assures them that the anonymous feature is indeed turned on.
    • It has a very nice combination of great power and ease of use.
    • The support we have received from the company has been excellent. Our team has worked with around 30 research software vendors for over 35 years and this company stands out as being extremely responsive to our needs. We told them we needed a migration tool to help us move from Qualtrics to QuestionPro and they created one in just a few weeks. They've added or improved a number of other features for us, at no charge.
    Read full review
    Cons
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    QuestionPro Inc
    • The current user interface for designing and editing questions is truly awful. A big step backwards from earlier user interfaces which were great.
    • Customer support is not very helpful.
    • Results of survey are not exported in a way that is easy to translate into R data frame.
    Read full review
    Likelihood to Renew
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    QuestionPro Inc
    It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
    Read full review
    Usability
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    QuestionPro Inc
    QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
    Read full review
    Support Rating
    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    QuestionPro Inc
    They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
    Read full review
    Implementation Rating
    Mailerlite
    No answers on this topic
    QuestionPro Inc
    Try every feature and test take your surveys multiple times, running through different scenarios.
    Read full review
    Alternatives Considered
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    QuestionPro Inc
    First of all, QuestionPro has powerful futures when we compare it with others. I am not sure but somehow interface of the product is always important for some more than its functionality. QuestionPro has many features, functionality and has a great interface. It is easy to use and a software that is easy to understand.
    Incentivized
    Read full review
    Return on Investment
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    QuestionPro Inc
    • QuestionPro is being used to automate surveys that were previously done by hand. We would not have been able to do this without the anonymous tracking feature. It has cut turnaround of reports by more than half.
    • This is of course more efficient, but this could be expected of any software that automates a survey for you.
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations