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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Oracle Analytics

    Score7.9 out of 10
    N/AOracle Analytics is a solution used to visually explore data to create and share compelling stories. Oracle Analytics Cloud is a cloud native service, and Oracle Analytics Server is the on-premise option.N/A
    Pricing
    MixpanelOracle Analytics
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    No answers on this topic
    Offerings
    Pricing Offerings
    MixpanelOracle Analytics
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!Must contact sales team for pricing.
    More Pricing Information
    Community Pulse
    MixpanelOracle Analytics
    Considered Both Products
    Mixpanel
    No answer on this topic
    Oracle
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    12 Answers
    94%
    Would buy again
    15 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    10 Answers
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    13 Answers
    100%
    Happy with the feature set
    16 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    100%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    100%
    Implementation went as expected
    12 Answers
    Features
    MixpanelOracle Analytics
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    8.1
    62 Ratings
    1% below category average
    Pixel Perfect reports00 Ratings8.055 Ratings
    Customizable dashboards00 Ratings8.161 Ratings
    Report Formatting Templates00 Ratings8.361 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    8.0
    66 Ratings
    0% below category average
    Drill-down analysis00 Ratings8.464 Ratings
    Formatting capabilities00 Ratings8.265 Ratings
    Integration with R or other statistical packages00 Ratings7.145 Ratings
    Report sharing and collaboration00 Ratings8.162 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    7.8
    63 Ratings
    5% below category average
    Publish to Web00 Ratings7.755 Ratings
    Publish to PDF00 Ratings7.762 Ratings
    Report Versioning00 Ratings7.753 Ratings
    Report Delivery Scheduling00 Ratings7.958 Ratings
    Delivery to Remote Servers00 Ratings7.938 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    7.8
    61 Ratings
    2% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.559 Ratings
    Location Analytics / Geographic Visualization00 Ratings7.552 Ratings
    Predictive Analytics00 Ratings7.747 Ratings
    Pattern Recognition and Data Mining00 Ratings8.63 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    8.4
    61 Ratings
    1% below category average
    Multi-User Support (named login)00 Ratings8.160 Ratings
    Role-Based Security Model00 Ratings8.160 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.560 Ratings
    Report-Level Access Control00 Ratings8.54 Ratings
    Single Sign-On (SSO)00 Ratings8.641 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    8.0
    48 Ratings
    3% above category average
    Responsive Design for Web Access00 Ratings8.046 Ratings
    Mobile Application00 Ratings8.033 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.044 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Mixpanel and Oracle Analytics
    Feature
    Mixpanel
    -
    Ratings
    Oracle Analytics
    7.9
    36 Ratings
    2% above category average
    REST API00 Ratings8.231 Ratings
    Javascript API00 Ratings7.930 Ratings
    iFrames00 Ratings8.223 Ratings
    Java API00 Ratings7.931 Ratings
    Themeable User Interface (UI)00 Ratings7.531 Ratings
    Customizable Platform (Open Source)00 Ratings7.924 Ratings
    Best Alternatives
    MixpanelOracle Analytics
    Small Businesses
    PostHog
    Score8.3 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    Sisense
    Score6.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelOracle Analytics
    Likelihood to Recommend
    9.0
    (50 ratings)
    8.1
    (76 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    9.1
    (8 ratings)
    Usability
    9.0
    (2 ratings)
    8.2
    (6 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    1.0
    (8 ratings)
    9.1
    (4 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Online Training
    8.0
    (2 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    9.1
    (3 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    9.2
    (57 ratings)
    Data Sources
    -
    (0 ratings)
    8.1
    (57 ratings)
    Ease of integration
    -
    (0 ratings)
    8.2
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    MixpanelOracle Analytics
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
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    Oracle
    Oracle Data Visualization is very effective if used in an enterprise context with huge volumes of data coming from different systems. It supports dashboard and reporting capabilities and is easy to scale. It also allows you to leverage machine learning capabilities to extract hidden data trends. Visualization capabilities are powerful but not so various if compared to other solutions on the market. If you want to present a dashboard to an executive audience and you want to make your dashboards beautiful you must adapt them through PowerPoint.
    Incentivized
    Read full review
    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Oracle
    • Available without of the box connectors for Salesforce and oracle Saas Cloud. This is a huge plus for our business since we don't need another middleware solution just for this sake.
    • We are able to connect to our on-prem SQL Server database where we have our RMA database and other applications seamlessly without writing custom APIs.
    • OAC writes directly into ADW which is another advantage for loading Excel files into ADW after dataflow transformations.
    • OAC allows replication of the database from fusion ERP and lets us create subject areas using the data modeler.
    Incentivized
    Read full review
    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Oracle
    • More AI but with human back up.
    • Less mumbo jumbo so even IT guys/gals can more easily work.
    • More statistics (math) and orientation for those not familiar with it.
    • More live as well as virtual (live) show casing of real situations in business.
    Incentivized
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    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Oracle
    Scalability and rich integration capabilities. In the future, if we go with Hyperion for the Financial Consolidation and planning purposes -BI integration with Hyperion is going to be much simpler as it has native interface connectivity and even integration capabilities with well known CRM products (Siebel) and ERP Products (Oracle EBS, Peoplesoft, SAP) is going to be easy and straight forward.
    Read full review
    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
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    Oracle
    Great, if you are limited to using it along with other Oracle products; sadly, not if you are integrating with other products, which can be a challenge. It is a great product with tons of functionality and great integration with other in-house platforms. Great visuals and customization for data and analytics to provide decision-making data and analysis.
    Incentivized
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    Reliability and Availability
    Mixpanel
    No answers on this topic
    Oracle
    No problems, it's that simple.
    Incentivized
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    Performance
    Mixpanel
    No answers on this topic
    Oracle
    Other than anomalies or expected quirks, there were never any earth-shattering delays.
    Incentivized
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    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
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    Oracle
    Oracle Analytics Support team is very proactive and I have never had a situation where I had to wait for more than a day or two to get my issues resolved. This is a very big help for us and we appreciate Oracle and its team for guaranteeing that experience.
    Incentivized
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    In-Person Training
    Mixpanel
    No answers on this topic
    Oracle
    Oracle University offers very in-depth training.
    Read full review
    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Oracle
    It was a private training site.
    Incentivized
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    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    Oracle
    A properly implemented Endeca solution performs extremely well on the largest of datasets and it positions your organization to immediately achieve your ROI.
    Read full review
    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
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    Oracle
    Oracle Analytics Cloud, is one of the most agile and secure data analysis platforms that according to the budget and the amount of use, you can use the resources you need under the cloud. The Oracle brand is also very well known in this field and can meet all the needs of an organization or industry in any sector.
    Read full review
    Scalability
    Mixpanel
    No answers on this topic
    Oracle
    We have seen the results of this in our initial research and are not surprised that Oracle does this like it does soo many other things in this area, so well.
    Incentivized
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    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
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    Oracle
    • We've used OBIEE (or it's previous named product) for over 13 years and it's still the most used tool for BI by the business.
    • We moved our largest business system off of Business Object into OBI so we could gain improved performance, reliability, and easier management of metadata.
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.