Mixpanel vs. PowerReviews

Mixpanel is a versatile platform that integrates features to connect every work team and get the best out of them in productivity and results. Moreover, it will improve the flow of information and interaction between all your company staff; it will unify and help promote collaboration between the different work areas. Without a doubt, I highly recommend this software

Incentivized

PowerReviews is a great tool for outside customers to leave reviews, however, it is not very friendly for the team that is taking the information, analyzing it, and trying to learn from it. Their website can be much improved for ease of use, additionally, it may just be my server, but it takes a lot of time for information to load, even if the review volume is 0. Just all the baggage that comes with the page loading makes it slow

Incentivized

• Mixpanel's ease of use is easily their best feature, allowing you to quickly create graphs with a few point and clicks. Their UI is also fairly snappy and well-designed.
• Tying together events with user attributes allows you to properly segment users into cohorts which can then be tracked individually. Proper segmentation is where most analytics solutions earn their keep.
• Live view is a nice perk that gives you a good feel for who's on your site and what they're doing at any single point in time. This can be further filtered to focus on particular events of interest.
• Mixpanel has flexible plans that work for smaller startups as well.
• Their documentation is top notch.

Incentivized

• Their flexibility with moderation options works well for our business. We can moderate immediately, or have PowerReviews handle the first round of moderation.
• The back end reporting allows us to export and distribute review content on an automated schedule, helping our product managers get first hand feedback.
• Easy for customers to leave reviews, with some customization by product type built in and configurable for our products.
• Also relatively easy to drop visitors in to a review form for the exact product they've purchased.
• Good value compared to the other major player in the consumer review space.

Incentivized

• I didn't use the engagement features at all but it seems like they could have a better WYSIWYG editor for the emails for non-technical people using Mixpanel.
• The custom reports feature seems to be really powerful but I wish they had more resources/templates for creating custom reports. I don't code so it was really hard for me to use this feature...BUT the reports I was able to get help with, were really powerful.
• I wanted a dashboard area for all of my reports in one view. It seems like they were implementing this when I was moving jobs. If it's not available yet, they definitely need to add a master dashboard page for arranging saved reports.

Incentivized

• If you lack basic coding knowledge (or don't have someone on your team to set this up) it may be a bit of a challenge to get started.
• The backend has a bit of a learning curve to it, but can be worked through easily with persistence.

Incentivized

It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.

Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases

Incentivized

There is no support at all for free-plan users. There used to be a good support but something changed. If everything had gone great we could've considered upgrading but it is so bad that we'll look for an alternative once we finish the current project. Given that the documentation is very poor, there are some aspects in which customer support could have helped a lot, but with no support, we are left with some needs unfulfilled.

The team over at PowerReviews was always very helpful with us and our customer service team. They responded to any questions we had quickly.

Incentivized

Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.

Mixpanel is a simple JS script installation. For adding events to track, its simply a matter of adding the code where you want it. Their API and documentation are easy to understand and use.

Datanomix is an excellent tool, with similar characteristics; however, Mixpanel has been our preference for two main reasons: one, to have customization and to be able to adapt the interface and tools to our use, and two, to be able to count on reports that it automates the work of sales analysis and being able to evaluate progress.

Incentivized

PowerReviews provided the best balance of price and value. bazaarvoice is popular in the industry but when we compared pricing and features we did not see any compelling reason to spend more. PowerReviews also had the easiest team to work with in the sales process, and that has continued into the engagement.

Incentivized

• User event data has helped us improve our product, which has increased subscriptions.
• Being able to send helpful messages to some users who drop off after certain events has helped us reduce our churn.
• We have been able to identify the Monthly super-active users, understand their usage of our product, which we use to conduct focus groups to help us shape the product.

Incentivized

• Custom components and PowerReviews API can display positive customer feedback from an element.
• In return for honest reviews and answers to customer questions, we provide genuine and authentic feedback and let customers strain new products.
• Syndicated reviews help customers see how products work in real life, which increases trust in our website/business and the products and boosts conversions.

Incentivized