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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Splunk Enterprise

    Score8.6 out of 10
    N/ASplunk is software for searching, monitoring, and analyzing machine-generated big data, via a web-style interface. It captures, indexes and correlates real-time data in a searchable repository from which it can generate graphs, reports, alerts, dashboards and visualizations.N/A
    Pricing
    MixpanelSplunk Enterprise
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    No answers on this topic
    Offerings
    Pricing Offerings
    MixpanelSplunk Enterprise
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!—
    More Pricing Information
    Community Pulse
    MixpanelSplunk Enterprise
    Considered Both Products
    Mixpanel
    No answer on this topic
    Cisco
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    12 Answers
    97%
    Would buy again
    59 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    10 Answers
    94%
    Delivers good value for the price
    49 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    13 Answers
    97%
    Happy with the feature set
    59 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    93%
    Lived up to sales and marketing promises
    43 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    96%
    Implementation went as expected
    50 Answers
    Features
    MixpanelSplunk Enterprise
    Security Information and Event Management (SIEM)
    Comparison of Security Information and Event Management (SIEM) features of Mixpanel and Splunk Enterprise
    Feature
    Mixpanel
    -
    Ratings
    Splunk Enterprise
    8.2
    91 Ratings
    3% above category average
    Centralized event and log data collection00 Ratings9.085 Ratings
    Correlation00 Ratings8.487 Ratings
    Event and log normalization/management00 Ratings8.488 Ratings
    Deployment flexibility00 Ratings8.081 Ratings
    Integration with Identity and Access Management Tools00 Ratings8.282 Ratings
    Custom dashboards and workspaces00 Ratings8.887 Ratings
    Host and network-based intrusion detection00 Ratings7.865 Ratings
    Data integration/API management00 Ratings8.334 Ratings
    Behavioral analytics and baselining00 Ratings7.732 Ratings
    Rules-based and algorithmic detection thresholds00 Ratings7.933 Ratings
    Response orchestration and automation00 Ratings7.529 Ratings
    Reporting and compliance management00 Ratings8.634 Ratings
    Incident indexing/searching00 Ratings8.737 Ratings
    Best Alternatives
    MixpanelSplunk Enterprise
    Small Businesses
    PostHog
    Score8.3 out of 10
    No answers on this topic
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    IBM Security QRadar SIEM
    Score8.9 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    SolarWinds Security Event Manager (SEM)
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelSplunk Enterprise
    Likelihood to Recommend
    9.0
    (50 ratings)
    8.7
    (112 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    8.5
    (25 ratings)
    Usability
    9.0
    (2 ratings)
    8.5
    (45 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    1.0
    (8 ratings)
    8.0
    (19 ratings)
    Online Training
    8.0
    (2 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    7.0
    (3 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    MixpanelSplunk Enterprise
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
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    Cisco
    I'm liking the newer products, and I'm looking forward to how they integrate with the overall product when they come together. Just log in and be able to query a large number of systems for similar issues or a unique one. That is a great fit for Splunk Enterprise, looking for a simple case or a simple String or something of that nature across multiple machines. It's a great fit for that to identify issues or particular software, whatever your scenario is, String, to find it across any particular server or group of servers, so that you can update or do a deployment or whatever it is you're looking to do.
    Incentivized
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    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
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    Cisco
    • It is very useful in creating custom rules for analyzing system logs and display relevant information. The query language is very easy to learn.
    • We can create custom UI to visualize the output of our data. The interface is very flexible. It also allows the sharing of rules among users.
    • There is an open online community to help others. Stackoverflow also has a splunk community. These resources make it more convenient to learn.
    Incentivized
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    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
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    Cisco
    • Splunk light limits number of users to 5. Wish there was a flexible license, where one could add more users.
    • Splunk light does not let you add > few realtime alerts. Wish there was a flexible license, where one could add as many realtime alerts as wanted.
    • Better insight into daily ingestion values
    Incentivized
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    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
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    Cisco
    We are using Splunk extensively in our projects and we have recently upgraded to Splunk version 6.0 which is quite efficient and giving expected results. We keep track of updates and new features Splunk introduces periodically and try to introduce those features in our day to day activities for improvement in our reporting system and other tasks.
    Read full review
    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
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    Cisco
    You can literally throw in a single word into Splunk and it will pull back all instances of that word across all of your logs for the time span you select (provided you have permission to see that data). We have several users who have taken a few of the free courses from Splunk that are able to pull data out of it everyday with little help at all.
    Incentivized
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    Reliability and Availability
    Mixpanel
    No answers on this topic
    Cisco
    When properly setup and configured, Splunk is extremely reliable.
    Incentivized
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    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
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    Cisco
    Splunk maintains a well resourced support system that has been consistent since we purchased the product. They help out in a timely manner and provide expert level information as needed. We typically open cases online and communicate when possible via e-mail and are able to resolve most issues with that method.
    Incentivized
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    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Cisco
    The online course was simple clear and described the main capabilities of the solution. There is also an initial module that can be done for free so anyone can familiarize themselves with the functionality of this solution. On the other hand, however, there could be more free online courses. Maybe even with a certificate, this would broaden the group of people who are familiar with the platform while increasing familiarity with the solution itself.
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    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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    Cisco
    Smooth without too many major issues.
    Incentivized
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    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
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    Cisco
    A lot of products have natively inside their own dashboards and or their own logging repositories. And each one is difficult to learn or they're too complex or they're not verbose in the sense that they're not easy to mine the data that you're looking for. So that could be anything from the native logging that you find in other Cisco products. It's easier to use Splunk to draw the data that you're looking for as opposed to going to the individual's products themselves to get the logs that you're looking for.
    Incentivized
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    Scalability
    Mixpanel
    No answers on this topic
    Cisco
    Splunk can scale in to the petabyte per day range which of course is awesome
    Read full review
    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
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    Cisco
    • Splunk has allowed developers to diagnose production issues when access of control was taken away from them to be allowed to view items in production environments and I believe that is invaluable.
    • At times some developers weren't super happy about using it, but it was more of the fact that they were used to having production access and not creating their splunk queries to get information.
    • Going one place to view logs was very beneficial to have.
    Incentivized
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    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.