Mode Analytics vs. Woopra

Mode is a clear category winner for how it easy it is to go from interactive analysis to professional quality reporting. You can easily do all your SQL and quite a bit of R/Python. If you want to quickly go from your database to simple charts, this is your pick. If you need to do heavier data modeling, scheduling jobs, or ML, you'll need something else, like Databricks. In my opinion, the quality of visualizations and some developer/analyst features make Databricks an unacceptable substitute.

Incentivized

My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!

Incentivized

• It allows me to undertake data visualization tasks by creating really insightful charts and dashboards
• It allows for easy sharing and work collaboration on data analysis tasks
• Mode has an easier to use SQL editor as well
• I love how it organizes all our SQL data tables into easy-to-view data we can draw insights on

Incentivized

• Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
• Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
• Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
• Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
• Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.

• Date ranges aren't always the most intuitive to set, strangely
• Faster refresh rates would be ideal
• Would love more dynamic mobile device integration (alerts, etc)

Incentivized

• User explorer could get some upgrades. It has sometimes been difficult to filter some actions, or groups of actions or combine filters.
• Can add more cards to the live dashboard.
• More context data on the user, the device being used, etc.

Incentivized

We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.

For the advanced user already familiar with Python. It is just the same tool, already managed and connected to the data.

Incentivized

The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed

Mode has dedicated agents who are online in a chatroom, ready to take on any questions and provide helpful feedback.

Incentivized

Team was always responsive and helpful with special use cases.

Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.

We used both Qlik and Mode at our organization. The mode was used a quick analysis SQL tool while Qlik was our enterprise BI solution.

Incentivized

Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.

Incentivized

• Extremely positive. It's a key feature in our application.
• Were it not for the account management bit, Mode would be hands-down our recommendation for anyone looking for cloud BI.

Incentivized

• Really helped us begin to segment our users based on their engagement and retention.
• Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
• I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).

Incentivized