What users are saying about
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
340 Ratings

Moz Pro

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
340 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100
8 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Moz Pro

Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
Anonymous | TrustRadius Reviewer

Ninja Outreach

If your organization is well-developed and you really cannot do everything manually, Ninja Outreach comes to save the day and gives you high-quality records you can use for your campaigns. I would say it is a must-have for blogger outreach on a bigger scale. It also helps with link building and roundup posting.
Kinga Odziemek | TrustRadius Reviewer

Feature Rating Comparison

SEO

Moz Pro
7.8
Ninja Outreach
7.0
Keyword analysis
Moz Pro
8.6
Ninja Outreach
Backlink management
Moz Pro
7.7
Ninja Outreach
7.0
SERP ranking tracking
Moz Pro
8.6
Ninja Outreach
Page grader
Moz Pro
8.2
Ninja Outreach
Competitive analysis
Moz Pro
7.9
Ninja Outreach
6.0
Site audit / diagnostics
Moz Pro
8.1
Ninja Outreach
Site recommendations
Moz Pro
7.3
Ninja Outreach
Task management
Moz Pro
5.9
Ninja Outreach
8.0

SEO Channels

Moz Pro
7.3
Ninja Outreach
8.0
Local SEO
Moz Pro
7.1
Ninja Outreach
8.0
Social SEO
Moz Pro
7.0
Ninja Outreach
Mobile SEO
Moz Pro
7.2
Ninja Outreach
Global SEO
Moz Pro
8.1
Ninja Outreach

SEO Platform & Account Management

Moz Pro
7.9
Ninja Outreach
Multi-domain support
Moz Pro
8.3
Ninja Outreach
Integration with web analytics tools
Moz Pro
7.6
Ninja Outreach

Pros

Moz Pro

  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
Joseph Kahn | TrustRadius Reviewer

Ninja Outreach

  • It easily finds relevant sites and contact information, helping cut down on the time you spend looking for that information.
  • You can segment the contacts into lists very easily, this allows you to stay organized.
  • You can easily export the information via CSV, which is great, so your information doesn't stay siloed.
Anonymous | TrustRadius Reviewer

Cons

Moz Pro

  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
Dustin Junkert | TrustRadius Reviewer

Ninja Outreach

  • Onboarding -- mainly because there are so many features that you can feel overwhelmed.
Kinga Odziemek | TrustRadius Reviewer

Likelihood to Renew

Moz Pro

Moz Pro 8.8
Based on 37 answers
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Kyle Claypool | TrustRadius Reviewer

Ninja Outreach

No score
No answers yet
No answers on this topic

Usability

Moz Pro

Moz Pro 8.5
Based on 2 answers
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
Anonymous | TrustRadius Reviewer

Ninja Outreach

No score
No answers yet
No answers on this topic

Reliability and Availability

Moz Pro

Moz Pro 10.0
Based on 2 answers
Every time I've ever needed it, it's been there.
Ingo Grammel | TrustRadius Reviewer

Ninja Outreach

No score
No answers yet
No answers on this topic

Support Rating

Moz Pro

Moz Pro 9.5
Based on 14 answers
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
Anonymous | TrustRadius Reviewer

Ninja Outreach

No score
No answers yet
No answers on this topic

Alternatives Considered

Moz Pro

Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
Phil Parrish | TrustRadius Reviewer

Ninja Outreach

No answers on this topic

Return on Investment

Moz Pro

  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
Preeti Gautam | TrustRadius Reviewer

Ninja Outreach

  • There's been no negative ROI. The major positive ROI is the time I've gotten back not having to spend a lot of time searching for the right prospects.
Anonymous | TrustRadius Reviewer

Screenshots

Ninja Outreach

Pricing Details

Moz Pro

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$99 per month

Moz Pro Editions & Modules

Edition
Standard$991
Medium$1791
Large$2991
Premium$5991
  1. per month
Additional Pricing Details

Ninja Outreach

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Ninja Outreach Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Moz Pro
8.7
Ninja Outreach
7.7

Likelihood to Renew

Moz Pro
8.8
Ninja Outreach

Usability

Moz Pro
8.5
Ninja Outreach

Reliability and Availability

Moz Pro
10.0
Ninja Outreach

Support Rating

Moz Pro
9.5
Ninja Outreach

Online Training

Moz Pro
7.0
Ninja Outreach

Add comparison