Niche Private Media Channel (discontinued) vs. Wistia

I'm not sure what the average user is looking for, but I can imagine a number of scenarios for which the platform offers a very flexible hosting service for a variety of users, with plenty of bells and whistles, for a reasonable costs that can protect content while offering a good interface between the publisher and their viewers.

For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.

Incentivized

• Answer the telephone and provide technical support very readily. Stay on the line to make sure your problem is solved.
• Hosting with user payment ability to be handled by their site or my site. Don't have to have different companies for payment and hosting.
• Affordable for small business.
• Ability to organize content in multiple ways. Works well for educational model.
• Allows my own branding. There branding is fairly transparent.

• Wistia enables a lot of customization in the video player, making it personalized to your business.
• The user experience is pretty intuitive and easy to use without too much training.
• Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.

Incentivized

• Niche could add a more comprehensive online tutorial.
• The Niche Web RTC program is amazing but it would be great if they had an app that would allow mobile devices to also connect even if they dont have chrome
• It would be great if Niche could add a less comprehensive platform only for healthcare applications

• Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
• Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
• Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.

Incentivized

Because 10 is considered the best rating. Niche Video Media gives good service.

Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.

Incentivized

Because 10 is the best.

Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.

Incentivized

After several years, we have not come across a situation for which Wistia was not available when needed.

Incentivized

I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.

Incentivized

Immediate response from a knowledgeable rep - not a tier 1 automaton reading a script. I can, and have, reached them at all hours by phone, by chat, or by email. Responses are under 24 hours and frequently less than 1. And stuff gets DONE! I see things I request in almost every monthly release.

We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.

Incentivized

It was direct and personal, aimed at solving the immediate task at hand while instructing me how the channel as a whole works in the process.

No, the support at Niche Video Media was very helpful during set up.

We were in the process of changing our website so that took some time to get Wistia implemented in to our website.

Incentivized

The access controls of who can view, when one can view, how many times one can view, and from where they can view and also the security, and protecting from download [are better]. The review and approval workflow, editing the videos, blue-pen are all not available in Vimeo Pro.

Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.

We use many platforms and Wistia has been a standout in terms of reliability and scaleability.

Incentivized

• I believe videos for training will be the way of the future. Once the initial cost of producing the videos is accounted for, other than hosting cost all views of the course will be income.
• I believe creating short marketing videos will attract new customers.

• Doubled lead capture from lead magnet on website from one year to the next.
• Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
• Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.

Incentivized