Nielsen Marketing Cloud vs. Slack
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Nielsen Marketing Cloud | Score7.6 out of 10 | N/A | Neilsen Marketing Cloud includes a Data Management Platform (DMP), Media Planning and Optimization, Data as a Service (DaaS), Multitouch Attribution Analytics, Inflight Analytics, and integrations to different digital media channels as well as to content marketing, creative testing, search, email and social media platforms. It's designed to enable marketers to plan, execute, and report on all of their marketing activities from one place. | N/A |
Slack | Score9 out of 10 | N/A | Slack is a group messaging or team collaboration app that aims to simplify communication for businesses. Features include open discussions, private groups, and direct messaging, as well as deep contextual search and message archiving, and file sharing. Slack integrates with a number of other tools, such as MailChimp, Dropbox, and Google Drive. Slack was acquired by Salesforce in December 2020. The product is free to use, and also has paid plans with more features and greater controls. The… | $8.75 per month per user |
| Nielsen Marketing Cloud | Slack | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | *Per active user, per month, when paying once a year. Pro is $8.75 USD per active user when paying month to month. Business+ is $15.00 USD per active user when paying month to month. | ||||||||||||||
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| Nielsen Marketing Cloud | Slack | |
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| Considered Both Products | No answer on this topic | No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
80% Would buy again 4 Answers | 97% Would buy again 503 Answers | |
| Delivers good value for the price | ||
100% Delivers good value for the price 5 Answers | 99% Delivers good value for the price 426 Answers | |
| Happy with the feature set | ||
80% Happy with the feature set 4 Answers | 98% Happy with the feature set 510 Answers | |
| Lived up to sales and marketing promises | ||
100% Lived up to sales and marketing promises 5 Answers | 98% Lived up to sales and marketing promises 295 Answers | |
| Implementation went as expected | ||
No answers on this topic | 99% Implementation went as expected 330 Answers | |
| Nielsen Marketing Cloud | Slack | ||||||||||||||||||||||||||||
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| Data Collection |
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| Data Classification |
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| Ad Network Integration |
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| DMP Analytics |
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| Project Management |
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| Communication |
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| File Sharing & Management |
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| Nielsen Marketing Cloud | Slack | |
|---|---|---|
| Small Businesses | No answers on this topic | Flock Score9.5 out of 10 |
| Medium-sized Companies | Adobe Audience Manager Score7.9 out of 10 | Troop Messenger Score9.8 out of 10 |
| Enterprises | Adobe Audience Manager Score7.9 out of 10 | Cisco Business Edition 7000 (discontinued) Score9 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Nielsen Marketing Cloud | Slack | |
|---|---|---|
| Likelihood to Recommend | 7.9 | 9.1 |
| Likelihood to Renew | 9.0 | 10.0 |
| Usability | 8.0 | 9.0 |
| Availability | - | 10.0 |
| Performance | - | 10.0 |
| Support Rating | 5.0 | 10.0 |
| Implementation Rating | - | 8.9 |
| Configurability | - | 10.0 |
| Contract Terms and Pricing Model | - | 10.0 |
| Ease of integration | - | 9.7 |
| Product Scalability | - | 10.0 |
| Professional Services | - | 10.0 |
| Vendor post-sale | - | 10.0 |
| Vendor pre-sale | - | 10.0 |
| Nielsen Marketing Cloud | Slack | |
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| Reliability and Availability | No answers on this topic |
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| Performance | No answers on this topic |
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| Implementation Rating | No answers on this topic |
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