NinjaCat vs. TrackMaven

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
NinjaCat
Score 7.8 out of 10
N/A
NinjaCat is a reporting solution for digital marketing agencies. It allows users to track the spend and performance of Google AdWords, Bing Ads, Analytics, Facebook, and DoubleClick with call tracking in one interface, allowing users to monitor campaigns and deliver reports to demonstrate return on marketing investments. NinjaCat users can connect, clean, and transform marketing data in NinjaCat then ship it to any of the leading data warehouses via its API or code free replication…N/A
TrackMaven
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital channels. TrackMaven’s marketing analytics platform integrates with all the tools marketers are already using to measure their performance — including social networks, web analytics providers, and all major…N/A
Pricing
NinjaCatTrackMaven
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
NinjaCatTrackMaven
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Best Alternatives
NinjaCatTrackMaven
Small Businesses
TapClicks
TapClicks
Score 9.3 out of 10
TapClicks
TapClicks
Score 9.3 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.3 out of 10
TapClicks
TapClicks
Score 9.3 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
Alteryx
Alteryx
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
NinjaCatTrackMaven
Likelihood to Recommend
1.0
(4 ratings)
8.7
(14 ratings)
Likelihood to Renew
-
(0 ratings)
5.7
(3 ratings)
Support Rating
7.7
(2 ratings)
-
(0 ratings)
User Testimonials
NinjaCatTrackMaven
Likelihood to Recommend
NinjaCat Inc.
NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
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TrackMaven
If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it.
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Pros
NinjaCat Inc.
  • It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that.
  • Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics.
  • It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format.
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TrackMaven
  • Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact
  • Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads
  • Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors
  • Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button
  • Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team
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Cons
NinjaCat Inc.
  • The tool does struggle with handling data from tools that aren't particularly clean.
  • Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas.
  • Portions of the tool don't work as expected but there are work-arounds in almost all situations.
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TrackMaven
  • For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them.
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Likelihood to Renew
NinjaCat Inc.
No answers on this topic
TrackMaven
More than likely, yes. This is a company with people I trust that offer an exceptional product.
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Support Rating
NinjaCat Inc.
The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
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TrackMaven
No answers on this topic
Alternatives Considered
NinjaCat Inc.
Google Analytics is raw data. Reporting has improved, but it is limited to the data available in Google Analytics Only. NinjaCat combines data across all the digital platforms you use. Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
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TrackMaven
I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface
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Return on Investment
NinjaCat Inc.
  • Improved perception of business by improving reporting
  • Much quicker optimization for clients
  • Stands out ahead of competitors
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TrackMaven
  • Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages
  • Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software
  • Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely
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ScreenShots

TrackMaven Screenshots

Screenshot of With unified reporting across your social media, blog, email, ads, website analytics, automation, CRM, and more, TrackMaven makes it easy to prove the impact of your marketing activities. Understand how all of your top-of-funnel efforts contribute to bottom-of-funnel results such as website traffic, conversions, and sales.