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Nosto Shoppable UGC vs. Sprinklr Marketing

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Nosto Shoppable UGC

    Score8 out of 10
    N/AA solution to discover, curate, rights manage, and display visual user-generated content (UGC) across online experiences—from websites and emails to social media, and ads. Nosto acquired Stackla in June of 2021.N/A

    Sprinklr Marketing

    Score7 out of 10
    N/ASprinklr Marketing is a Content Experience platform for global marketing, creative, and media teams. It centralizes campaign planning, content creation, publishing, and performance analysis across paid, owned, and earned media. The platform also supports Content Marketing, Social Media Advertising, and Marketing Analytics through AI-assisted content workflows, paid-social campaign management, and cross-channel performance reporting. Key Features Campaign…N/A
    Pricing
    Nosto Shoppable UGCSprinklr Marketing
    Editions & Modules
    No answers on this topic
    Sprinklr Marketing
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    Nosto Shoppable UGCSprinklr Marketing
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
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    Nosto Shoppable UGCSprinklr Marketing
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    Listrak
    Score10 out of 10
    Medium-sized Companies
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    Enterprises
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    User Ratings
    Nosto Shoppable UGCSprinklr Marketing
    Likelihood to Recommend
    8.0
    (1 ratings)
    7.0
    (16 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.0
    (16 ratings)
    User Testimonials
    Nosto Shoppable UGCSprinklr Marketing
    Likelihood to Recommend
    Nosto
    If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.
    Incentivized
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    Sprinklr
    Sprinklr is well suited for several teams working together to all use one tool. It's helpful for brands running several paid initiatives on several different platforms for monitoring or turning ads on and off quickly if a PR issue arises. You can have ads set up for timely/seasonal scenarios to quickly take advantage of messaging that's relevant for geo-targeted locations. If you're looking for a very simplified quick step process, Sprinklr is too robust and costly for that.
    Incentivized
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    Pros
    Nosto
    • GoConnect feature lets you upload to a feed without using social media.
    • A number of display options including an email embed code, website widgets and event walls.
    Incentivized
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    Sprinklr
    • Great personal attention from our account executive. They tried their best to coach and onboarding.
    • Sprinklr is really user friendly. The navigation is intuitive and simple to learn.
    • Their knowledge base of articles and user generated tips was really awesome and complete. You can find anything you need in there.
    Incentivized
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    Cons
    Nosto
    • The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.
    Incentivized
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    Sprinklr
    • It can be overwhelming when you first start. There is so much functionality. Go to a formal training to see all of the things it can do and pick what you need. Once you learn it, it is a great tool, but it is a lot to learn!
    Incentivized
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    Support Rating
    Nosto
    Support has been a positive experience with quick response times and an extensive knowledgebase and ticketing system.
    Incentivized
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    Sprinklr
    We do not have the closest relationship with our Sprinklr representative. It would be nice for them to be more proactive like our other platform reps who are in constant communication when it comes to new products and launches within the platform. I usually sign up for webinars in order to learn about new products.
    Incentivized
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    Alternatives Considered
    Nosto
    Minimal experience with CrowdRiff, but the user interface is generally a little more friendly. Stackla was chosen after a thorough R&D process and the potential to partner with our company and industry.
    Incentivized
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    Sprinklr
    We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic and Sprinklr is LEGO Technic. I really love the Powerpoint export from reports from Socialbakers because it saves me a lot of time (one of their best selling points) & the integration of competitors and their metrics is very helpful. But their publishing tool does not work well. If we want to have the cheapest version, we implement a simple Google Data Studio dashboard.
    Incentivized
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    Return on Investment
    Nosto
    • In some situations, including Stackla event walls in a sponsorship package has increased our bottom line for an event we plan.
    • Stackla saves you quite a bit of time when creating social media albums to display on your website.
    Incentivized
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    Sprinklr
    • Time saved on reporting: no need to request any reports from social media agencies anymore
    • Time saved on optimisations thanks to AI optimisations available on the platform
    • Increased team collaboration: local users have visibility on the best performing content across all the markets
    Incentivized
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