ObservePoint vs. Quantum Metric

ObservePoint is a great tool for automating page testing and standardizing campaigns to observe accurate customer insights. You can identify customer mapping journey. They also help in data protection and insights which are very important and essential these days. They should work more on easy interface designs. Overall, it is the best.

Quantum Metric is a true professional, and I love the level of insight and industry knowledge they bring to the table. We use it at the departmental level, including marketing, customer service, and IT. Session replay allows our data consumers to derive insights faster and easier than digging through data. It lets us see or understand how users feel and work to enhance those feelings. The quality of support and the time to respond are also noteworthy. They have great coverage, but the learning curve is very steep and requires a lot of technical support and hand-holding.

Incentivized

• The UI for ObservePoint is intuitive and robust. This makes training new engineers and using the product easy and productive.
• All Audit exports are formatted as tab delimited text files making the data easy to analyze and manipulate in a Spreadsheet or database.
• The list of tag vendors that are discoverable is comprehensive making it easy to interrogate most any tagging implementation.
• Standard reporting within the UI is robust and easy to consume.

• Identifying user pain points and frustrations. Quantum Metrics has a data point called Rage Click which shows when a customer has clicked multiple times back to back on a particular section of the website.
• Replaying a session to see everything that is loading on the front end to the customer, as well as the backed end of the website, has been critical in troubleshooting the experience.
• Heatmaps are a awesome tool we have found very useful in showing engagement with different content on the page, how far user scroll & drop off and to see a split side by side view of the same page in an a/b test.

• Page details, although interesting, are not very useful as the data is too granular and not possible to integrate with other analytics data for insights.
• Some of the custom tagging may be a little complicated, so sometimes we need an engineer or an ObservePoint tech to help us out.

Incentivized

• Quantum could share some use cases implemented by similar industries in accordance with the key problems as inputs.
• We should be able to see some of the most common solutions that could be integrated within our product based on the step of the user journey I am at.
• Expanding capabilities to integrate with high-level tools integrated.

Incentivized

ObservePoint has a robust solution that is well supported and is continually innovating to meet new business and technology needs.

Quantum is a nice tool and is user friendly however I believe there always room for improvement. We have experienced minor issues with a few sessions which were solved by Quantum support reps in a timely manner and some of the dashboards are not as robust as other tools we use

Incentivized

It's easy to navigate and learn. The reporting and output are intuitive and robust features for finding and identifying actionable insight.

For a new user, it's pretty intuitive to onboard and start doing the basic functionalities. But QM has a lot of functionalities which can be leveraged by more team members (especially when you don't have analysts dedicatedly using this) if further enhancements to usability are made.

Incentivized

I've only experienced one system availability issue in the 3 years we've been using it.

Sometimes it can get a bit slow when auditing particularly huge sites but recent upgrades in infrastructure have done a lot to mitigate this behavior.

Support is very strong indeed and has been consistent over the last 4 years. They are also friendly and tag nerds like me!

I've been very impressed with the support Quantum Metric has provided. Our amazing Customer Success team has provided excellent service and has gone above and beyond in helping us use and understand the tool. We hold weekly calls with multiple teams and QM has been proactive in bringing things to our team's attention and making suggestions. The support has been one of the most important aspects of having QM and has allowed us to make great strides in improving how we use data and user research in our work.

Incentivized

Instructor was knowledgeable and delivered the content well.

It's easy to find the information you need when you need it and it is easy to consume.

Start with small audits until you have determined what you might want to filter out.

I have not used any other product other than ObservePoint for my requirements. there are a number of features for which it has proved helpful. Technology Governance ensures our data collection tools and processes are executing as planned, so our organization can make better decisions based on better data and so on

Incentivized

We have used - as an organization - multiple products that each fill a roll or task Quantum Metric provides...however I think there are very few tools or SaaS solutions out there that bundle so much into one solution. QM was better than the replay tool another group was utilizing (Mouseflow) because with our contract we could capture and review way more replays as well as have those replays married to actual, quantifiable data. From an analytics point, is so much easier to install event tracking as opposed to our basic Google Analytics implementation. However, I would still use GA as a primary record for measuring overall site performance since QM doesn't have robust product sales tracking. At one point we did review a competitor called Content Square. They seemed very focused on heat mapping.

Incentivized

I have not reached an unreasonable product limitation as of yet.

• ObservePoint has helped us quickly (within minutes) catch when a process or pathing on the website breaks, which allows us to fix it quickly. Whether technical/dev or analytics issues, without ObservePoint, they could have been undetected for weeks.

Incentivized

• The service is not cheap, so don't commit unless you're going to use it.
• Really improved our tech support process by allowing us to identify problems much sooner.
• Helped identify potential frustrations, which could be eliminated to reduce friction at checkout.

Incentivized