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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ON24

    Score7.5 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A

    Substack

    Score9.2 out of 10
    N/ASubstack is a subscription-based newsletter publishing platform.N/A
    Pricing
    ON24Substack
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ON24Substack
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    ON24Substack
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ON24 and Substack
    Feature
    ON24
    9.7
    1 Ratings
    12% above category average
    Substack
    -
    Ratings
    Responsive Design for Web Access10.01 Ratings00 Ratings
    Mobile Application9.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.01 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of ON24 and Substack
    Feature
    ON24
    8.3
    413 Ratings
    1% below category average
    Substack
    -
    Ratings
    Calendar integration8.1356 Ratings00 Ratings
    Meeting initiation10.04 Ratings00 Ratings
    Integrates with social media10.03 Ratings00 Ratings
    Record meetings / events7.1395 Ratings00 Ratings
    Slideshows7.2392 Ratings00 Ratings
    Event registration7.4389 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of ON24 and Substack
    Feature
    ON24
    8.3
    416 Ratings
    1% below category average
    Substack
    -
    Ratings
    Live chat10.04 Ratings00 Ratings
    Audience polling6.8377 Ratings00 Ratings
    Q&A8.1413 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of ON24 and Substack
    Feature
    ON24
    9.0
    384 Ratings
    5% above category average
    Substack
    -
    Ratings
    User authentication10.03 Ratings00 Ratings
    Participant roles & permissions8.9374 Ratings00 Ratings
    Confidential attendee list8.0357 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of ON24 and Substack
    Feature
    ON24
    8.0
    390 Ratings
    6% below category average
    Substack
    -
    Ratings
    Branding options8.5382 Ratings00 Ratings
    Integration to Marketing Automation7.9335 Ratings00 Ratings
    Attendee list export7.638 Ratings00 Ratings
    Virtual Event
    Comparison of Virtual Event features of ON24 and Substack
    Feature
    ON24
    8.8
    42 Ratings
    9% above category average
    Substack
    -
    Ratings
    Registration, RSVP, and ticketing10.01 Ratings00 Ratings
    Email marketing6.538 Ratings00 Ratings
    Livestreaming10.01 Ratings00 Ratings
    Audience engagement8.042 Ratings00 Ratings
    Event recording10.01 Ratings00 Ratings
    Virtual booths10.01 Ratings00 Ratings
    Networking9.01 Ratings00 Ratings
    Event analytics7.242 Ratings00 Ratings
    Best Alternatives
    ON24Substack
    Small Businesses
    Whova
    Score9.6 out of 10
    Quora Blogs / Spaces (discontinued)
    Score8.7 out of 10
    Medium-sized Companies
    Splash
    Score7.7 out of 10
    Blogger
    Score10 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.9 out of 10
    Quora Blogs / Spaces (discontinued)
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ON24Substack
    Likelihood to Recommend
    6.8
    (461 ratings)
    8.7
    (6 ratings)
    Likelihood to Renew
    9.9
    (44 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (28 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (210 ratings)
    -
    (0 ratings)
    Performance
    7.7
    (8 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (33 ratings)
    -
    (0 ratings)
    In-Person Training
    9.0
    (4 ratings)
    -
    (0 ratings)
    Online Training
    3.7
    (5 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.5
    (12 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (6 ratings)
    -
    (0 ratings)
    Ease of integration
    7.7
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    6.4
    (231 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (6 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.7
    (7 ratings)
    -
    (0 ratings)
    User Testimonials
    ON24Substack
    Likelihood to Recommend
    Cvent
    I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
    Incentivized
    Read full review
    Substack Inc.
    I think Substack is better for people who want to set up a personal-facing branded website vs people who just want to post random musings every so often. Monetization is better there than any other collective publishing platform as well as organic reach via email. Substack also allows you to build direct relationships with your readers via emails and own them 100% which is great long-term if you use it to pivot to another site or another form of writing/content creation. Substack would be less helpful for someone wanting to write as a part of a group, not individually, or someone who's unwilling to put their personal brand behind their content. It's less optimized for SEO (which other platforms allow you to do) and can be harder to curate content based on your interests (you really have to go in knowing what you want vs finding it on the fly).
    Incentivized
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    Pros
    Cvent
    • Registration pages are easy to build and look clean
    • Console (audience view) offers many tools to use for presentations and to engage the audience
    • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
    • Support team and responsive and helpful
    Incentivized
    Read full review
    Substack Inc.
    • Because it has a very high Domain Authority ranking relevant backlinks in a published article will help make my store more searchable.
    • Substack is very easy to work in. The toolset they provide may not be as extensive as other platforms but it is certainly enough to create a meaningful, interesting post.
    • Substack is very focused on creating a community of writers that support each other. They run an ongoing email campaign that reinforces their focus on building a community of writers.
    Incentivized
    Read full review
    Cons
    Cvent
    • There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
    • Number one above is a major pain point.
    • ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
    Incentivized
    Read full review
    Substack Inc.
    • editor is on the primitive side - it's wysiwyg, but missing some embed options
    • integrate with google analytics
    • percentage cut that Substack takes can become a burden as your revenue grows. Problems scaling.
    Incentivized
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    Likelihood to Renew
    Cvent
    ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
    Incentivized
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    Substack Inc.
    No answers on this topic
    Usability
    Cvent
    97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
    Incentivized
    Read full review
    Substack Inc.
    No answers on this topic
    Reliability and Availability
    Cvent
    ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
    Incentivized
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    Substack Inc.
    No answers on this topic
    Performance
    Cvent
    Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
    Incentivized
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    Substack Inc.
    No answers on this topic
    Support Rating
    Cvent
    ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
    Incentivized
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    Substack Inc.
    No answers on this topic
    In-Person Training
    Cvent
    Great communication and clarity
    Read full review
    Substack Inc.
    No answers on this topic
    Online Training
    Cvent
    On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
    Incentivized
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    Substack Inc.
    No answers on this topic
    Implementation Rating
    Cvent
    We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
    Read full review
    Substack Inc.
    No answers on this topic
    Alternatives Considered
    Cvent
    From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
    Incentivized
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    Substack Inc.
    Medium is not so good for running newsletter. I find the mail that a user gets is very easily readable. Also as a creator it's very easy for me to track the analytics and monetise my blogs unlike Medium. Blogger is a very old technology. The kind of integrations and the support for Markdown / different media is very great in Substack.
    Incentivized
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    Scalability
    Cvent
    The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
    Read full review
    Substack Inc.
    No answers on this topic
    Return on Investment
    Cvent
    • We get a lot of MQLs from our webinars. The integration with SFDC is a game changer over platforms that don't offer that integration.
    • The addition of emojis and chat to our event consoles has greatly increased our engagement.
    • We love marketing the fact that on-demand viewers can still submit questions and we'll answer them by email. Who else can say that?
    • We would like to be able to make changes to all console elements after events have taken place. Sometimes stuff just needs to be updated.
    • As we improve our audience segmentation, we are looking forward to the segment customization options that are now available on the console.
    • The webinars ON24 sponsors provide us with some great ideas for improving our overall strategic marketing.
    Incentivized
    Read full review
    Substack Inc.
    • I haven’t made any money from it
    • Can be disheartening when you realise you’re putting in maximum effort for minimum audience
    Incentivized
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    ScreenShots

    ON24 Screenshots

    Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.