What users are saying about
33 Ratings
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Score 7.1 out of 100
18 Ratings
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Score 3.1 out of 100

Likelihood to Recommend

Ontraport

Starting a business you have enough stuff to deal with. Ontraport takes the headache out of the tech side. Everything works together and you don't ever get left alone to figure things out. I would beg any new business to invest in Ontraport. Or if you want to grow and scale an existing business it would be great. I think it more for service-based business.
Charles Kirkland | TrustRadius Reviewer

Sugar Market (Salesfusion)

Salesfusion is a marketing automation platform more appropriate for small companies considering the limited functionalities are limited. The email builder tool is easy to use and ideal for someone with no coding knowledge
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Ontraport
8.2
Sugar Market (Salesfusion)
4.4
WYSIWYG email editor
Ontraport
8.6
Sugar Market (Salesfusion)
3.0
Dynamic content
Ontraport
8.9
Sugar Market (Salesfusion)
5.0
Ability to test dynamic content
Ontraport
8.3
Sugar Market (Salesfusion)
4.0
Landing pages
Ontraport
7.3
Sugar Market (Salesfusion)
6.0
A/B testing
Ontraport
8.8
Sugar Market (Salesfusion)
4.0
Mobile optimization
Ontraport
8.0
Sugar Market (Salesfusion)
1.0
Email deliverability reporting
Ontraport
6.9
Sugar Market (Salesfusion)
7.0
List management
Ontraport
7.0
Sugar Market (Salesfusion)
4.0
Triggered drip sequences
Ontraport
9.7
Sugar Market (Salesfusion)
6.0

Lead Management

Ontraport
6.8
Sugar Market (Salesfusion)
5.2
Lead nurturing
Ontraport
8.3
Sugar Market (Salesfusion)
6.0
Lead scoring and grading
Ontraport
5.6
Sugar Market (Salesfusion)
4.0
Data quality management
Ontraport
6.2
Sugar Market (Salesfusion)
5.0
Automated sales alerts and tasks
Ontraport
7.0
Sugar Market (Salesfusion)
6.0

Campaign Management

Ontraport
7.5
Sugar Market (Salesfusion)
6.5
Calendaring
Ontraport
6.2
Sugar Market (Salesfusion)
6.0
Event/webinar marketing
Ontraport
8.7
Sugar Market (Salesfusion)
7.0

Social Media Marketing

Ontraport
7.1
Sugar Market (Salesfusion)
8.2
Social sharing and campaigns
Ontraport
7.1
Sugar Market (Salesfusion)
8.2
Social profile integration
Ontraport
7.2
Sugar Market (Salesfusion)

Reporting & Analytics

Ontraport
8.3
Sugar Market (Salesfusion)
2.3
Dashboards
Ontraport
8.7
Sugar Market (Salesfusion)
5.0
Standard reports
Ontraport
6.6
Sugar Market (Salesfusion)
1.0
Custom reports
Ontraport
9.6
Sugar Market (Salesfusion)
1.0

Platform & Infrastructure

Ontraport
7.8
Sugar Market (Salesfusion)
4.8
API
Ontraport
6.7
Sugar Market (Salesfusion)
5.0
Role-based workflow & approvals
Ontraport
8.8
Sugar Market (Salesfusion)
6.0
Customizability
Ontraport
9.5
Sugar Market (Salesfusion)
3.0
Integration with Salesforce.com
Ontraport
7.3
Sugar Market (Salesfusion)
9.2
Integration with Microsoft Dynamics CRM
Ontraport
7.3
Sugar Market (Salesfusion)
1.0
Integration with SugarCRM
Ontraport
7.3
Sugar Market (Salesfusion)

Pros

Ontraport

  • User segmentation for specific messaging is key for us because it helps drive our new client conversions and existing client repurchasing.
  • ONTRAPORT plays nice with our scheduling software and WordPress so we can implement new material without hassle.
  • Campaigns and automation is simple to set up and monitor which helps us use more of their tools instead of paying for complex features we'll never use.
Jeremy Estes | TrustRadius Reviewer

Sugar Market (Salesfusion)

  • It was easy to navigate.
  • I liked that I could click on a link to email a potential client and that it would track/link that email back to the Salesfusion profile.
  • I liked the reporting features so that I could see exactly how many cold calls resulted in appointments, with whom I last left voicemail or need to follow up with.
Anonymous | TrustRadius Reviewer

Cons

Ontraport

  • Integrations. Basically, all integrations are done using Zapier. This is a huge time suck. In other programs like ActiveCampaign, you have WordPress plugins to import your data from Gravity Forms. It takes 2 minutes to set up. With Zapier, even a simple integration takes a minimum of 30 minutes to setup and test to the point where you trust it.
  • Documentation: there is a lot of documentation, but a lot of it is confusing with not enough examples to make something clear.
  • Templates: other programs like Drip focus on more templates for campaigns. While there are a few here, there's really not a ton and they don't seem carefully curated.
  • Learning curve: it took a really long time to get it set up for our business. I appreciated the onboarding sessions, which definitely helped a lot, but it could have been simpler.
  • Version 5: last year ONTRAPORT launched their newest version of their software. I can see that it's a foundation that they will be able to build a lot on, but it's not fleshed out yet. Like a fresh foundation and a good building, but not a lot of paint or polish yet.
  • Sales funnels: managing people through a sales funnel just happens through a custom field that you set up. There's no predetermined "section" for something that a lot of sales teams would want. It makes it easy to not know what's going to happen with your automation when you send someone to a new part of the sales funnel (ie. you move someone to the next part of the sales funnel, it triggers an automation, maybe you weren't aware of that). It would be great if it gave you a quick summary of some of the automation you're about to send when you take actions.
  • Intimidation: enough said. It just feels intimidating to set this stuff up. This may be true for all the other automation programs too though.
Andrew Muller | TrustRadius Reviewer

Sugar Market (Salesfusion)

  • The user interface is somewhat cumbersome and not intuitive at times.
  • Additional user education available through downloads for existing customers rather than scheduled webinars would be helpful.
  • Custom reporting is complicated to set up.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Ontraport

Ontraport 9.1
Based on 8 answers
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
Anonymous | TrustRadius Reviewer

Sugar Market (Salesfusion)

Sugar Market (Salesfusion) 10.0
Based on 3 answers
We've been very happy with SalesFusion since day 1. We've also created a new website during the time period that we've had SF and everything carried over great to our new website!
Lindsey Wilson | TrustRadius Reviewer

Usability

Ontraport

Ontraport 7.8
Based on 3 answers
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes.When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Eric Foronjy | TrustRadius Reviewer

Sugar Market (Salesfusion)

No score
No answers yet
No answers on this topic

Performance

Ontraport

Ontraport 7.7
Based on 4 answers
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
Chris Castillo | TrustRadius Reviewer

Sugar Market (Salesfusion)

No score
No answers yet
No answers on this topic

Support Rating

Ontraport

Ontraport 9.0
Based on 3 answers
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Anonymous | TrustRadius Reviewer

Sugar Market (Salesfusion)

Sugar Market (Salesfusion) 8.2
Based on 1 answer
The support team has always been helpful, friendly, prompt and knowledgeable. They follow-up on all my tickets promptly and when needed are available for screen sharing to illustrate solutions for more complex problems. The support department at Salesfusion is one of my favorite things about the platform.
Anonymous | TrustRadius Reviewer

In-Person Training

Ontraport

Ontraport 9.1
Based on 1 answer
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
David Jaeger | TrustRadius Reviewer

Sugar Market (Salesfusion)

No score
No answers yet
No answers on this topic

Implementation Rating

Ontraport

Ontraport 9.1
Based on 2 answers
If you know your business, ONTRAPORT is easy
Chad Root | TrustRadius Reviewer

Sugar Market (Salesfusion)

No score
No answers yet
No answers on this topic

Alternatives Considered

Ontraport

Ontraport is capable of more than MailChimp and AWeber, both of which I would consider beginner systems. It is also easier to use and understand initially than Infusionsoft, and takes less time to get off the ground when you make the change. It is capable of very complex tasks but the user interface is simple and the tasks are easy to construct. It takes away my worry and pain, that reason alone is enough to recommend them!
Matthew Watts | TrustRadius Reviewer

Sugar Market (Salesfusion)

I was using Net-Results and it seemed more geared for an experienced marketer who was familiar with HTML and didn't need as much training. I found the system frustrating and didn't have much success when I called in for training. I was brand new to automation marketing and needed more hand-holding than Net-Results was able to provide
Amy Bailey | TrustRadius Reviewer

Scalability

Ontraport

Ontraport 8.2
Based on 1 answer
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Jen Levitz | TrustRadius Reviewer

Sugar Market (Salesfusion)

No score
No answers yet
No answers on this topic

Return on Investment

Ontraport

  • We can save costs on excessive mailings as we are more targeted in our efforts and wasting less communication.
  • We have been able to more effectively target relevant donors that have given more recently.
  • ONTRAPORT has consolidated the tracking software that we have used for contact information.
Kalyn Hoffman | TrustRadius Reviewer

Sugar Market (Salesfusion)

  • Increased employee efficiency
  • Better customer service
  • The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Ontraport

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Ontraport Editions & Modules

Edition
Pro$2971
Basic$792
Plus$1473
Enterprise$4974
  1. per month (3 Users -- up to 10,000 Contacts)
  2. per month (1 User -- up to 1,000 contacts)
  3. per month (2 Users -- up to 2,500 Contacts)
  4. per month (5 Users -- up to 20,000 Contacts
Modules
100,000 extra contacts$991
Additional user$472
100,000 extra messages$993
First-class postcards$13
  1. Other
  2. Per User per Month
  3. Other
Additional Pricing Details
Packages are priced on a month to month contract where you can cancel your account at any time. Clients may opt-in for an annual contract, where they pay for 10 months up front and the last two are "free."

Sugar Market (Salesfusion)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Sugar Market (Salesfusion) Editions & Modules

Edition
Core$1,0001
  1. Database size
Additional Pricing Details
Prices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.

Rating Summary

Likelihood to Recommend

Ontraport
6.7
Sugar Market (Salesfusion)
3.0

Likelihood to Renew

Ontraport
9.1
Sugar Market (Salesfusion)
10.0

Usability

Ontraport
7.8
Sugar Market (Salesfusion)

Performance

Ontraport
7.7
Sugar Market (Salesfusion)

Support Rating

Ontraport
9.0
Sugar Market (Salesfusion)
8.2

In-Person Training

Ontraport
9.1
Sugar Market (Salesfusion)

Implementation Rating

Ontraport
9.1
Sugar Market (Salesfusion)

Scalability

Ontraport
8.2
Sugar Market (Salesfusion)

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