Opensend vs. Sailthru

Opensend is a very trusted data partner that identifies anonymous visitors to your site so that you can re-engage them. We were unaware just how much untapped revenue was just sitting on our site with our current site's traffic and it was extremely eye opening for us. Since installation we have added over 69k emails to our list and generated over $200k in revenue, all with this simple set-it-and-forget-it tool.

Sailthu is perfectly suited, no matter what level of technical skill you have or support from an Engineering team. That said, it includes many advanced features which can only be fully utilized when integrated with custom webhooks and after receiving customer data sent via their APIs. There may be easier solutions out there for less technical users or for people wanting a simpler setup to begin with.

Incentivized

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• Implementation was incredibly easy, and their team did most of the work for us.
• Team is very communicative and always willing to jump on a call to help with questions.
• The team is also very knowledgeable and listens to my concerns while offering great suggestions.
• The team is not overly pushy to add additional features.

• Personalization - one of the most important things you can utilize when emailing people.
• Segmentation - Sailthru makes it very easy to build an audience based off their criteria; there are so many different fields to choose from. We use this mostly for geo-targeting and engagement.
• Analytics - post-campaign analytics are very easy to look at, customize your view, and download as a csv to share with your team and company.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Their algorithm for profile engagement could be improved. Sometimes the overall engagement of profiles sent from Opensend is rather low (to be expected). They've been great about resolving that problem, so it's really a non-issue.

• Giving more practical examples of technical setups, sometimes the only way to understand it is to see it.
• Can't filter lists by date created or date modified, particularly needed when tracking down a specific list or looking to remove older lists.
• Can't set up automated data dumps to an email address, has to be sent via API.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

The biggest factor is that even after two months of trying to go through their credit processes and getting the right consideration for the real damages we had with the tool not being able to send campaigns for days, their sales staff is still not willing to work with us on it, making us do the switch away from them right now. We got extremely disappointed by trying to work with them through those issues.

Super easy to use and implement, great customer support, the quality of the emails that Opensend provides is much higher than that of their competitors, which helps with deliverability and revenue. IT also makes sure that we aren't sending emails to unengaged users. I've tried all of the platforms of this kind, and Opensend is the best one!

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Their account management / sales staff doesn't seem to be taking the problems you experience very seriously - it took us 3 months and nudge emails to them every 2 weeks to ask for status updates (plus 6 different conversations with different people) to get a (very small credit) for a major issue, which in two months prohibited us from sending campaign emails for 2-3 days at a time.

I've selected Opensend between others because they're unique in their own dashboard and also the ways of identifying potential leads. It helps us clarify how big of an audience we have and also the content we're consistently posting/promoting. It's really good overall

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Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Sailthru provided a powerful, easy-to-use platform that was able to adjust to the needs we had at Dotdash. It was able to support the simple campaigns where we would send static creative to all recipients and the complex dynamic campaigns where we were customizing content. The scale and flexibility really made it a great platform for us to use.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Delivers Incremental Value Through Enhanced Email Collection
• Enables Us To Manage Down Paid Spend With Larger Owned Audiences
• Easy Setup Negates The Need To Involve Dev and IT Teams, Saving Valuable Internal Resource Time

• Sailthru has helped us build a welcome series that's much more effective than anything we had before.
• It's much easier to analyze transactional campaigns than our previous ESP.
• We're better able to run A/B tests and learn from the results -- all of which improves our email strategy.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info