Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.
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Progress Sitefinity
Score 7.6 out of 10
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Progress Sitefinity is a content management and customer analytics platform. It supports content management, tailored marketing, multi-channel management, and ecommerce sites.
Optimizely stacks up by offering a more well-rounded and user-friendly experience. Especially with it's integration into the rest of Optimizely's offerings, this CMS opens the door to letting marketers manage their entire marketing experience on one platform where its …
Their products were more enterprise-grade and integrated together in the way that we needed. It also offered the ability to customize to meet our needs.
If you want to build a website quickly there are plenty of ways to do so with some great examples and plenty of support both from the company and in the forums. if you want to build a more complex structure you can but be ready to spend the time to build exactly what you need as a solid foundation goes a massive way before building out content and making those choices early and sticking with them helps
Progress Sitefinity remains a little heavyweight for sites that require basic text content, or a limited number of pages. However, its flexibility (including the range of different content types if supports) make it a good choice for any organization requiring advanced content management capabilities at an affordable price.
I think the user interface for content admins is very good and very competitive. And compared to other providers, the technology that CMS in particular has. So the way it integrated the net ecosystem is very well because it follows the MBC pattern. So basically it just allows really simple implementations for what would normally be complex components on any other sort of vendor that's out there.
'Low-code structured content' (dynamic content types) is one of Sitefinity's most powerful features that allows you to structure content according to business needs, while at the same time dampening editorial freedom to ensure accessibility, meta enhancement, SEO and API consumption can be achieved.
Sitefinity's content provider model allows us to flexibly (by means of admin interface) easily aggregate or separate content sharing within a multi-site instance.
This proofs particularly powerful in emerging situations where there suddenly is a demand for content sharing across countries or regions.
Adaptability at its core.
While there's never a perfect fit for everything, it allows for easy code customization and extension being a .NET application at heart. Giving it a corporate edge over other custom solutions, whether it is on the development side or deployment side (on premise, IaaS or Azure DevOps Paas). And it has enabled us to put the system to use in its core feature - which is to manage content, where on other occasions we were able to take full advantage of its features such as A/B testing and personalization.
Magento did have some nice tools for creating product groups or carousels for promotion. Opti seems to be lacking in that.
A blog - maybe this is available and we don't have it installed, but a searchable blog would be very appreciated.
Structured Data/MicroData - maybe it's our install, but this seems to be missing
Meta data: we have access to limited types and need to make a request from IT, it would be nice to be able to access more to adjust for SEO needs.
When in a folder on the BLOCKS tab, it would be wonderful to hit the MEDIA tab and stay in that same folder.
I have some less technical people that will make folders with spaces - which Opti handles, but it would be great if it wouldn't accept a space or gave an error message not to use them.
I think I know why the extra code is added to urls and image links, but it causes issues when taking things from our testing site to the live site. For example, I need to copy the Navigation from Inspect Element on testing to put it in production. I have learned to work around it, but it's not my favorite.
Diagram or illustrate more use cases for server setups, and managing of upgrades.
I'd like to see the ability to synchronize from one server to multiple others at once.
Implementation assistance as part of the purchase rather than farming out to 3rd party, although they did answer every question we asked in order to determine our best architecture setup.
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
Very big fan of this CMS, as it allows scalability, performance, and everything else. The support is great whenever we need it. As a marketer, the digital/marketing side of things is very easy to use and we've seen strong results from an SEO and marketing perspective. I can't speak to the developer/creative side too much, but in talking with these teams, they do recommend the tool as well.
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
Support can be pretty good, even though, depending on the level of licensing, it can take longer to hear back from their team. They do have a phone option, which works well. Overall, they are knowledgeable, and helpful when needed. At times, support is able to access the system directly and troubleshoot critical items when needed.
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
N/A - I was not part of the implementation team. We have had this internally for over 5 years. Based on my experience, ensure that you have documentation on the initial implementation and subsequent upgrades. I would also recommend to have all the documentation on how and why the system was implemented the way it was
Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout of a page.
It is hands down just easier for our customers to use. The interface and the page builder experience is much better than what we have used in the past and has many enterprise features even in the lower price-point
