Ortto vs. Totango
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Ortto | Score9 out of 10 | Small Businesses (1-50 employees) | Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,… | $199 per month month-to-month commitment with 10,000 contacts |
Totango | Score7.9 out of 10 | N/A | Totango is an enterprise customer success platform designed for B2B software and recurring-revenue organizations to manage customer retention, track account health, and automate lifecycle workflows. The platform consolidates product telemetry, financial data, support interactions, and CRM records into a central hub to give cross-functional teams visibility into customer adoption and expansion opportunities. | N/A |
| Ortto | Totango | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | 10% discount for quarterly billing. 15% discount for annual billing. | Each package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support. | ||||||||||||||
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| Ortto | Totango | |
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| Considered Both Products | No answer on this topic | No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | 91% Would buy again 183 Answers | |
| Delivers good value for the price | ||
No answers on this topic | 95% Delivers good value for the price 124 Answers | |
| Happy with the feature set | ||
No answers on this topic | 92% Happy with the feature set 184 Answers | |
| Lived up to sales and marketing promises | ||
No answers on this topic | 95% Lived up to sales and marketing promises 89 Answers | |
| Implementation went as expected | ||
No answers on this topic | 87% Implementation went as expected 96 Answers | |
| Ortto | Totango | ||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Security |
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| Customer Data Extraction / Integration |
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| Customer Success Management |
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| CSM Reporting & Analytics |
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| Ortto | Totango | |
|---|---|---|
| Small Businesses | ![]() Vbout Score9.9 out of 10 | ClientSuccess Score6 out of 10 |
| Medium-sized Companies | Bloomreach Score9.2 out of 10 | ChurnZero Score7.9 out of 10 |
| Enterprises | Iterable Score8.2 out of 10 | Gainsight CS Score8.8 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Ortto | Totango | |
|---|---|---|
| Likelihood to Recommend | 8.9 | 9.1 |
| Likelihood to Renew | - | 7.3 |
| Usability | - | 8.6 |
| Availability | - | 9.9 |
| Performance | - | 8.8 |
| Support Rating | - | 7.7 |
| Online Training | - | 7.0 |
| Implementation Rating | - | 10.0 |
| Configurability | - | 8.2 |
| Ease of integration | - | 8.0 |
| Product Scalability | - | 9.8 |
| Vendor post-sale | - | 8.0 |
| Vendor pre-sale | - | 8.0 |
| Ortto | Totango | |
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| Likelihood to Renew | No answers on this topic |
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| Usability | No answers on this topic |
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| Reliability and Availability | No answers on this topic |
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| Performance | No answers on this topic |
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| Support Rating | No answers on this topic |
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| Online Training | No answers on this topic |
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| Implementation Rating | No answers on this topic |
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| Alternatives Considered |
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| Scalability | No answers on this topic |
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| ScreenShots | Ortto Screenshots | Totango Screenshots |



















