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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Piano Amplifier

    Score8 out of 10
    N/AA solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano in 2022, and is now a Piano solution.N/A

    Tailwind

    Score7.5 out of 10
    N/ATailwind is a social media marketing solution built specifically for Pinterest marketing. It provides features such as scheduled pins, analytics, and scalable Pinterest activity.

    $14.99

    per month

    Pricing
    Piano AmplifierTailwind
    Editions & Modules
    No answers on this topic
    Free
    $0
    billed annually
    Pro
    $24.99
    per month 1 user and profile
    Advanced
    $49.99
    per month 2 users and profiles
    Max
    $99.99
    per month 5 users and 3 profiles
    Tailwind Communities
    $119.88
    billed annually
    Offerings
    Pricing Offerings
    Piano AmplifierTailwind
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Piano AmplifierTailwind
    Listening/monitoring
    Comparison of Listening/monitoring features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.0
    2 Ratings
    42% below category average
    Tailwind
    9.2
    4 Ratings
    18% above category average
    Boolean keyword searches5.12 Ratings9.52 Ratings
    Filtering out noise/spam4.62 Ratings8.93 Ratings
    Sentiment analysis5.12 Ratings8.94 Ratings
    Broad channel coverage5.12 Ratings9.44 Ratings
    Publishing
    Comparison of Publishing features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.1
    3 Ratings
    46% below category average
    Tailwind
    4.7
    12 Ratings
    54% below category average
    Content planning and scheduling5.13 Ratings5.912 Ratings
    Audience targeting5.13 Ratings3.89 Ratings
    Content optimization5.13 Ratings3.812 Ratings
    Workflow management5.13 Ratings5.210 Ratings
    Engagement
    Comparison of Engagement features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.0
    3 Ratings
    48% below category average
    Tailwind
    5.7
    10 Ratings
    35% below category average
    Automated routing and prioritization5.12 Ratings5.98 Ratings
    Customer interaction histories4.62 Ratings5.25 Ratings
    Bulk actions5.13 Ratings5.98 Ratings
    Marketing
    Comparison of Marketing features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.1
    3 Ratings
    41% below category average
    Tailwind
    7.7
    8 Ratings
    0% below category average
    Lead generation5.13 Ratings5.07 Ratings
    Content marketing5.13 Ratings5.98 Ratings
    Paid media management5.13 Ratings10.05 Ratings
    Campaigns and promotions5.13 Ratings10.05 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.7
    3 Ratings
    37% below category average
    Tailwind
    4.0
    12 Ratings
    70% below category average
    Twitter5.13 Ratings00 Ratings
    Facebook5.13 Ratings1.01 Ratings
    LinkedIn5.13 Ratings00 Ratings
    Google+9.01 Ratings00 Ratings
    Instagram5.13 Ratings4.58 Ratings
    Pinterest5.12 Ratings6.612 Ratings
    YouTube5.12 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    5.1
    3 Ratings
    41% below category average
    Tailwind
    7.3
    10 Ratings
    6% below category average
    Campaign success analytics5.13 Ratings5.29 Ratings
    Real-time tracking5.13 Ratings7.08 Ratings
    Competitor analysis5.12 Ratings9.76 Ratings
    Account management
    Comparison of Account management features of Piano Amplifier and Tailwind
    Feature
    Piano Amplifier
    7.1
    3 Ratings
    11% below category average
    Tailwind
    3.0
    8 Ratings
    90% below category average
    Role-based user permissions & privileges7.13 Ratings1.07 Ratings
    Mobile access7.13 Ratings5.17 Ratings
    Best Alternatives
    Piano AmplifierTailwind
    Small Businesses
    Sendible
    Score7.2 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Piano AmplifierTailwind
    Likelihood to Recommend
    5.6
    (5 ratings)
    5.9
    (13 ratings)
    Likelihood to Renew
    9.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    5.1
    (2 ratings)
    5.9
    (3 ratings)
    Support Rating
    5.6
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Piano AmplifierTailwind
    Likelihood to Recommend
    Piano Software
    SocialFlow is well suited for Platform & keyword research : 1. In-depth research to identify requisite platforms & channels and the pertaining keywords, followed by query building to create search profiles & topic tags Social mediaplatforms Professional review forums Industry-focused discussion sites E-commerce websites Content streaming platforms data extraction​ 2. Setting up processes and tools for data extraction such as –-Social intelligence tools-Web scraping-Custom crawlers-Manual minimum (if applicable)
    Read full review
    Tailwind
    Tailwind can schedule your Pinteret pins, but it's an expensive platform to do this, and given it seems to miss many, it does not even do this well. Further, they continue to get you to reconnect, so it is cumbersome and poorly designed. We used it only because our vendors wanted it, but it's been a total waste of money given how poorly designed it is, how buggy it is and how useless the other so-called services they provide are. Go somewhere else as there are way better solutions as we have now found.
    Read full review
    Pros
    Piano Software
    • Posts without human input.
    • Monitors algorithms.
    • Easy to use interface.
    Incentivized
    Read full review
    Tailwind
    • The extension for Chrome and Safari has been EXTREMELY helpful. Through research and continuing education, we frequently see information we'd like to share with our audience and the extension has made this so easy.
    • The SmartLoop feature is great for times when we get busy and may not have the time to add new things to our queue. I know even if I had zero time to devote to social media that day, I was still active and getting information to our candidates.
    • Interface is extremely user friendly. A lot of time these programs that are supposed to help us and bring ease to our workload are so complicated and intense that they cause more stress than they relieve. This is not true with Tailwind. Tailwind is easy to use and truly does take a load of stress off us as an organization.
    Incentivized
    Read full review
    Cons
    Piano Software
    • I'd like to open up windows for more than one account/platform at time.
    Incentivized
    Read full review
    Tailwind
    • When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor. I do not want the link to be the first thing people read.
    • The Tailwind Create is fun and helpful but still hard to use.
    Incentivized
    Read full review
    Likelihood to Renew
    Piano Software
    • Clarity of communication
    • Quality of product
    • Its sheer utility
    • How we now rely on it greatly
    • Reasonable price point
    Incentivized
    Read full review
    Tailwind
    No answers on this topic
    Usability
    Piano Software
    I give this rating as an outcome to understand competitor social strategy to improve strategic positioning. Drive improvement by benchmarking and serving to compete on content Identify trends, topics/themes, potential threats, etc. Improve campaigns by measuring and comparing audience reach, Interaction, etc. Measure engagement rate to analyze audience association.​ What themes/topics are generating higher engagement Insights to assist marketing teams in planning future campaigns
    Read full review
    Tailwind
    Tailwind is great when it focuses on it's core functionality. However, in my opinion, Tailwind isn't great at listening to their customers and instead likes to add features that are not beneficial and tend to "break" the other features that ultimately sell it's product. In my opinion, it has lost ROI over time and was much better 3-4 years ago.
    Incentivized
    Read full review
    Support Rating
    Piano Software
    They don’t seem to understand the issues when we explain them.
    Incentivized
    Read full review
    Tailwind
    I have received wonderful support from Tailwind. Recently when I was on their new Tailwind Create and was looking at their site photos, I had a question and I received an answer in less than 24 hours. They have also been receptive to comments and ideas to make the product better and they used some of the ideas as well giving us a discount for the help.
    Incentivized
    Read full review
    Alternatives Considered
    Piano Software
    We've also evaluated HootSuite and Sprout Social, and we used both in the past. SocialFlow is superior in its content system for creating, editing, and publishing posts. It's ideal for a team of our size. The cost is fair. It was overall the best option in all of the categories we were looking for.
    Incentivized
    Read full review
    Tailwind
    When I was looking for a solution for Instagram, neither Buffer nor Hootsuite were offering the ability to post directly to Instagram. That may have changed recently, but in my opinion, Tailwind is a much more user-friendly, less (unnecessarily) complex solution for Instagram management. I don't need a ton of in-depth analytics; I just need to be able to be efficient, consistent and engaging in my posts. Tailwind allows me to do that without getting bogged down in all the bells and whistles on Hootsuite or Buffer.
    Incentivized
    Read full review
    Return on Investment
    Piano Software
    • Increased engagement
    • ROI
    • Efficiency
    • Transparency/data/insight
    Incentivized
    Read full review
    Tailwind
    • Definitely an ROI - We have increased our clicks on our website due to traffic from Pinterest, primarily from our Smart Loop.
    • We have increased Pinterest following due to our intensive use of Smart Loop, which has led to #1 (increased website traffic).
    • Organization and time management has been a massive advantage of utilizing Tailwind. Because I can set Smart Loop and not worry about it, I can dedicate my time to other areas of the business.
    Incentivized
    Read full review
    ScreenShots