Piwik PRO vs. Serpstat

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Piwik PRO
Score 8.3 out of 10
N/A
Piwik PRO is a privacy-oriented alternative to Google Analytics. Created in 2013, Piwik PRO Analytics Suite allows for tracking web, app, product and intranet behavior of users. The vendor states their platform ensures compliance with strict EU, US, Chinese and Russian data protection laws, including the General Data Protection Regulation (GDPR) and the Health Insurance Portability and Accountability Act (HIPAA). The platform includes customer care from implementation and…N/A
Serpstat
Score 9.2 out of 10
Small Businesses (1-50 employees)
Serpstat is a platform to manage online visibility. It is for companies that are interested in ranking and business online presence. Serpstat offers 50+ tools for: • Competitor Intelligence. Identifies market players to analyze • Content Marketing. Locates high-quality and ranking content • Full cycle SEO Management. Tools to improve Google rankings • Market Intelligence and Analytics. To explore a business's niche and world best practices used by market leaders •…
$59
per month
Pricing
Piwik PROSerpstat
Editions & Modules
No answers on this topic
Individual
$59
per month
Team
$119
per month
Agency
$479
per month
Offerings
Pricing Offerings
Piwik PROSerpstat
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptional$59 per user
Additional DetailsEach plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
More Pricing Information
Features
Piwik PROSerpstat
SEO
Comparison of SEO features of Product A and Product B
Piwik PRO
-
Ratings
Serpstat
9.5
14 Ratings
20% above category average
Keyword analysis00 Ratings9.814 Ratings
Backlink management00 Ratings9.313 Ratings
SERP ranking tracking00 Ratings9.314 Ratings
Page grader00 Ratings9.410 Ratings
Competitive analysis00 Ratings9.514 Ratings
Site audit / diagnostics00 Ratings9.914 Ratings
Site recommendations00 Ratings9.67 Ratings
Task management00 Ratings9.33 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Piwik PRO
-
Ratings
Serpstat
9.5
13 Ratings
22% above category average
Local SEO00 Ratings9.211 Ratings
Social SEO00 Ratings9.57 Ratings
Mobile SEO00 Ratings9.64 Ratings
Global SEO00 Ratings9.813 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Piwik PRO
-
Ratings
Serpstat
10.0
12 Ratings
17% above category average
Multi-domain support00 Ratings10.012 Ratings
Integration with web analytics tools00 Ratings10.07 Ratings
Best Alternatives
Piwik PROSerpstat
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
Nozzle
Nozzle
Score 9.8 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.8 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Piwik PROSerpstat
Likelihood to Recommend
8.2
(7 ratings)
9.7
(14 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
10.0
(1 ratings)
10.0
(2 ratings)
User Testimonials
Piwik PROSerpstat
Likelihood to Recommend
Piwik PRO
Piwik Pro Core is especially perfect for smaller businesses that want to have an alternative to Google's ecosystem. You can do a lot of the great stuff you can do with GA UA and GA4. But it still needs some tweaking. Especially for some bigger companies who have a lot of events, it would be great to have some smaller payment steps, as of right now it can be quite steep for some companies to pay the bill if you go above 500.000 events per month. Nevertheless, I believe this is one of the better options available when data ownership and privacy come to mind.
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Serpstat.com
If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
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Pros
Piwik PRO
  • Manage all campaigns and increase large volumes of data.
  • It has an excellent activity panel through which you can have complete visibility of each activity you carry out.
  • It's great to track all interactions between users and track all conversions.
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Serpstat.com
  • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
  • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
  • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
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Cons
Piwik PRO
  • Filtering: ip ranges, hostnames, regex. These are a few things that aren't possible like we are used to.
  • Tag Manager: not all tags/triggers are possible yet to what we are used to.
  • Are more progressive payment model: more little steps to buy a plan.
  • Custom dimensions: they weren't available but are now. But they aren't that user friendly yet as I'm used to.
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Serpstat.com
  • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
  • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
  • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
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Likelihood to Renew
Piwik PRO
No answers on this topic
Serpstat.com
I am very happy with the program and their services.
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Usability
Piwik PRO
No answers on this topic
Serpstat.com
It is pretty easy to use as an SEO tool as I've used a few others prior
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Support Rating
Piwik PRO
We had to contact the support several times in the beginning and they really took their time to explain the different functions in detail. So in terms of support I can definitely recommend Piwik PRO.
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Serpstat.com
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
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Alternatives Considered
Piwik PRO
Piwik Pro's support for multiple sites saved me a lot of time. To view reports from numerous client sites, I'll have to access a single dashboard. Its digest reports save time and are simple enough for non-technical executives to understand. It gives us access to information about individual users that Google doesn't allow us to see as a whole. It will allow users to express their desires more clearly. As a result, this one is significantly more useful compared to other tools.
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Serpstat.com
I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
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Return on Investment
Piwik PRO
  • We have obtained a good impact both economically and in data integration.
  • It has allowed us to collect and analyze all the data of our clients, and to create groups that allow us to divide potential clients and make personalized messages.
  • We use the Enterprise plan because it provides us with the necessary tools and unlimited features.
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Serpstat.com
  • We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
  • We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
  • We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.
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ScreenShots

Piwik PRO Screenshots

Screenshot of Piwik PRO Customer Data PlatformScreenshot of Core reportScreenshot of DashboardScreenshot of Funnel reportScreenshot of User flow reportScreenshot of Tag Manager

Serpstat Screenshots

Screenshot of Research of SERP with advanced analyticsScreenshot of Sersptat stores all top 100 search results for tracked keywords foreverScreenshot of Visibility and keyword trends are visible with SerpstatScreenshot of Unique Page vs. Page comparison in organic and paid keywordsScreenshot of Sersptat Overview