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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    PlaybookUX

    Score5.1 out of 10
    Small Businesses (1-50 employees)
    PlaybookUX is a user testing software for both moderated and unmoderated research. The vendor helps companies receive video based feedback from their target demographic on product usability, designs, websites, ideas and more. They handle recruiting, incentivizing, transcribing, and analyzing. When it comes to recruiting, the vendor says they allow you to specify job role, industry, age, household income and…

    $0

    total

    Wunderkind

    Score5 out of 10
    N/AWunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.N/A
    Pricing
    PlaybookUXWunderkind
    Editions & Modules
    Bring your own customers
    $0
    total
    Unmoderated
    $49
    per participant
    Moderated
    $100
    per participant (30 minutes)
    Moderated
    $150
    per participant (60 minutes)
    No answers on this topic
    Offerings
    Pricing Offerings
    PlaybookUXWunderkind
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    PlaybookUXWunderkind
    Small Businesses
    No answers on this topic
    FullContact
    Score8 out of 10
    Medium-sized Companies
    Dovetail
    Score8.6 out of 10
    No answers on this topic
    Enterprises
    Optimal
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PlaybookUXWunderkind
    Likelihood to Recommend
    8.1
    (4 ratings)
    1.7
    (6 ratings)
    Usability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (2 ratings)
    1.0
    (1 ratings)
    User Testimonials
    PlaybookUXWunderkind
    Likelihood to Recommend
    PlaybookUX
    PlaybookUX is fabulous for ad-hoc tests with small budgets, but can also scale up to larger projects easily. I've recommended the tool to several people and they love it, too!
    Incentivized
    Read full review
    Wunderkind
    BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.
    Incentivized
    Read full review
    Pros
    PlaybookUX
    • They recruited our demographic.
    • Customer support was awesome.
    • Studies are very easy to set up.
    Read full review
    Wunderkind
    • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
    • Great account management and fast turnaround times to address evolving needs we have
    • Very robust site experience capabilities to accommodate a lot of different use cases
    Incentivized
    Read full review
    Cons
    PlaybookUX
    • With other testing platforms, I can update my profile, but I'm not sure how to do it with PlaybookUX.
    • It would be nice to have a login location where I can see my available tests.
    Read full review
    Wunderkind
    • Support is awful
    • Management will not work with you to make things right
    • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.
    Read full review
    Usability
    PlaybookUX
    Setting up a study only takes 5 mins. and you can preview a study before sending it out so you don't make any mistakes.
    Read full review
    Wunderkind
    No answers on this topic
    Support Rating
    PlaybookUX
    Very responsive when I had a technical question about a test.
    Read full review
    Wunderkind
    Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.
    Read full review
    Alternatives Considered
    PlaybookUX
    Both have different set of unique features and usability.
    Incentivized
    Read full review
    Wunderkind
    We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.
    Incentivized
    Read full review
    Return on Investment
    PlaybookUX
    • Quick testing at scale
    • Excellent price points
    Incentivized
    Read full review
    Wunderkind
    • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return
    Incentivized
    Read full review
    ScreenShots

    PlaybookUX Screenshots

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