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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Powtoon

    Score8.7 out of 10
    N/APowtoon is an online video creation platform used to turn any document or idea into a video. Its AI tools include Doc to Video, an AI scriptwriter, text-to-speech, and text to video.

    $49

    per month per user

    UserTesting

    Score8.1 out of 10
    N/AUserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
    Pricing
    PowtoonUserTesting
    Editions & Modules
    Lite
    $49
    per month per user
    Professional
    $99
    per month per user
    Advanced
    $199
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    PowtoonUserTesting
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscounts available for annual billing and educational institutions.—
    More Pricing Information
    Best Alternatives
    PowtoonUserTesting
    Small Businesses
    iMovie
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    iMovie
    Score10 out of 10
    Dovetail
    Score8.6 out of 10
    Enterprises
    Adobe Premiere Pro
    Score9.2 out of 10
    Optimal
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PowtoonUserTesting
    Likelihood to Recommend
    7.0
    (12 ratings)
    8.5
    (196 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.4
    (8 ratings)
    Usability
    -
    (0 ratings)
    8.6
    (174 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    8.7
    (3 ratings)
    8.3
    (173 ratings)
    Implementation Rating
    -
    (0 ratings)
    4.6
    (4 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    PowtoonUserTesting
    Likelihood to Recommend
    Powtoon
    Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.
    Incentivized
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    UserTesting
    UserTesting has been great for moderated customer interviews/usability testing as well as for unmoderated testing of messaging, imagery, prototypes and live experiences. I would say that the scope of what you want needs to be limited, as the participants are only paid so much and tests are supposed to not exceed a certain amount of time. For customer interviews, I think it can be difficult to onboard customers to UserTesting if they have never used it before. If I set up interviews, I don't even have them use the UserTesting scheduling tool, I actually set up all the interviews with the customers myself through the tool (being mindful of time zones!). When we run the meeting, they really don't even know UserTesting is involved. Might be nice for UserTesting to allow the upload/connecting to of a Zoom interview and let it do the transcription/analysis from there.
    Incentivized
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    Pros
    Powtoon
    • Powtoon is very easy to use; no previous experience is needed.
    • It has a lot of features (images, backgrounds, videos, sounds, etc.)
    • It automatically saves your work
    • After you have created your video, you can download it to your computer in different resolutions
    Incentivized
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    UserTesting
    • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
    • UserTesting University is a great platform to learn how to use UT and general information about research.
    • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
    Incentivized
    Read full review
    Cons
    Powtoon
    • Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
    • They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
    • They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
    • Some items they have introduced, like turning a powerpoint into a video really don't work.
    Incentivized
    Read full review
    UserTesting
    • Sometimes there are restrictions around types of research that can be used for moderated user-testing with our own users.
    • For tests on relatively small areas of a website or app, the AI analysis seems rather overblown, like it's trying too hard to come up with something insightful when the test is actually about something quite small (e.g. structure of a mobile app menu).
    • It's difficult to invite our own users to unmoderated user-testing because they wouldn't know how the UserTesting interface works - this is particularly an issue for mobile research.
    Incentivized
    Read full review
    Likelihood to Renew
    Powtoon
    No answers on this topic
    UserTesting
    I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
    Incentivized
    Read full review
    Usability
    Powtoon
    No answers on this topic
    UserTesting
    It's very good, I have used other tools in the past and this is by far the most intuitive and user friendly. Testament to this is the ease with which other non researchers who have been onboarded to the tool with our additional seat have found it easy to use
    Incentivized
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    Reliability and Availability
    Powtoon
    No answers on this topic
    UserTesting
    Never encountered any problems
    Incentivized
    Read full review
    Performance
    Powtoon
    No answers on this topic
    UserTesting
    Perfectly fine. Never had any problems.
    Incentivized
    Read full review
    Support Rating
    Powtoon
    I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.
    Incentivized
    Read full review
    UserTesting
    I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
    Incentivized
    Read full review
    Implementation Rating
    Powtoon
    No answers on this topic
    UserTesting
    From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
    Incentivized
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    Alternatives Considered
    Powtoon
    Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.
    Incentivized
    Read full review
    UserTesting
    The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
    Incentivized
    Read full review
    Scalability
    Powtoon
    No answers on this topic
    UserTesting
    The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
    Incentivized
    Read full review
    Return on Investment
    Powtoon
    • We don't have to spend money on traveling to a location to do an actual live shoot.
    • I'm spending less time on hand animating videos.
    • We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.
    Incentivized
    Read full review
    UserTesting
    • Content is key to the sign up journey and UserTesting helps me improve that.
    • UserTesting has helped me improve the Cashier on our site, making it easier for users to deposit money.
    • UserTesting is helping me iterate all our content decisions, helping us improve the UX across all platforms.
    Incentivized
    Read full review
    ScreenShots

    UserTesting Screenshots

    Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.