TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Robly

    Score9.4 out of 10
    N/ARobly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.

    $19

    per month

    Zoho Marketing Automation

    Score9 out of 10
    N/AZoho Marketing Automation is an end-to-end platform that enables businesses to manage and automate marketing campaigns across multiple channels, including email, SMS, WhatsApp, social media, webpages, and offline touchpoints. Boasting over 100k+ users globally, it helps organizations streamline lead-to-revenue workflows, optimize customer journeys, and measure marketing impact from a single interface. Key Features : Multichannel Campaign…

    $19

    per month 1000 contacts

    Pricing
    RoblyZoho Marketing Automation
    Editions & Modules
    Robly
    $19
    per month
    Standard
    $19
    per month 1000 contacts
    Premium
    $29
    per month 1000 contacts
    Enterprise
    $59
    per month 1000 contacts
    Offerings
    Pricing Offerings
    RoblyZoho Marketing Automation
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Community Pulse
    RoblyZoho Marketing Automation
    Considered Both Products
    Robly
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    RoblyZoho Marketing Automation
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Robly and Zoho Marketing Automation
    Feature
    Robly
    8.1
    44 Ratings
    1% above category average
    Zoho Marketing Automation
    8.0
    3 Ratings
    3% above category average
    WYSIWYG email editor7.936 Ratings7.93 Ratings
    Dynamic content8.132 Ratings7.93 Ratings
    A/B testing8.325 Ratings8.22 Ratings
    Mobile optimization8.138 Ratings8.53 Ratings
    Email deliverability reporting9.543 Ratings8.53 Ratings
    List management7.244 Ratings8.23 Ratings
    Triggered drip sequences7.523 Ratings8.23 Ratings
    Ability to test dynamic content00 Ratings7.93 Ratings
    Landing pages00 Ratings6.73 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Robly and Zoho Marketing Automation
    Feature
    Robly
    9.4
    42 Ratings
    21% above category average
    Zoho Marketing Automation
    7.8
    3 Ratings
    4% above category average
    Standard reports9.442 Ratings7.33 Ratings
    Dashboards00 Ratings7.93 Ratings
    Custom reports00 Ratings8.23 Ratings
    Lead Management
    Comparison of Lead Management features of Robly and Zoho Marketing Automation
    Feature
    Robly
    -
    Ratings
    Zoho Marketing Automation
    8.0
    3 Ratings
    1% above category average
    Lead nurturing automation00 Ratings7.93 Ratings
    Lead scoring and grading00 Ratings7.63 Ratings
    Data quality management00 Ratings8.53 Ratings
    Automated sales alerts and tasks00 Ratings8.23 Ratings
    Campaign Management
    Comparison of Campaign Management features of Robly and Zoho Marketing Automation
    Feature
    Robly
    -
    Ratings
    Zoho Marketing Automation
    7.3
    3 Ratings
    3% below category average
    Calendaring00 Ratings7.03 Ratings
    Event/webinar marketing00 Ratings7.63 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Robly and Zoho Marketing Automation
    Feature
    Robly
    -
    Ratings
    Zoho Marketing Automation
    7.7
    3 Ratings
    2% above category average
    Social sharing and campaigns00 Ratings7.93 Ratings
    Social profile integration00 Ratings7.63 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Robly and Zoho Marketing Automation
    Feature
    Robly
    -
    Ratings
    Zoho Marketing Automation
    8.0
    3 Ratings
    5% above category average
    API00 Ratings7.93 Ratings
    Role-based workflow & approvals00 Ratings7.93 Ratings
    Customizability00 Ratings8.23 Ratings
    Best Alternatives
    RoblyZoho Marketing Automation
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RoblyZoho Marketing Automation
    Likelihood to Recommend
    9.1
    (44 ratings)
    8.2
    (3 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    8.5
    (4 ratings)
    8.5
    (3 ratings)
    Support Rating
    7.3
    (1 ratings)
    8.2
    (3 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.2
    (3 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    RoblyZoho Marketing Automation
    Likelihood to Recommend
    Robly
    I would absolutely recommend Robly to my colleagues. I have used Robly for over six years now and have found so many positives over my years of using it! It provides an easy way for us to keep our contacts organized, and we can easily embed forms into our website. When comparing Robly's pricing options with other email platforms, it won by a landslide. Some small aspects of the program may seem a little outdated, but I have everything I need and more!
    Incentivized
    Read full review
    Zoho
    I could not begin to think of a situation where marketing
    automation is not appropriate, particularly for small and medium-sized
    businesses that often times are challenged with fewer resources. Lead
    generation, customer acquisition, conversion, and reselling all require the
    consistency and fluidity that marketing automation can provide. For Capitol
    Corridor, we are limited by the capacity of our trains, so we cannot oversell. By
    doing so, we would lose business. And we’ve leveraged marketing automation to
    help us manage our train capacity as well as create transparency in our service
    available to help close deals successfully.
    Incentivized
    Read full review
    Pros
    Robly
    • Robly constantly updates the status information of each email that is sent from its platform, which helps to ensure that there are no problems reviewing the number of people among the targets that could be interested in our service or product, and become customers, when it is necessary to identify them from those who are not, and that otherwise would cause high error margins in the reports.
    • The software has a visual power that is very easy to extend through third-party platforms, allowing us to create content in services such as Photoshop, which we can then include in mailings, although it is also feasible to import the content in the traditional way, through image formats. Among these, the best one to work with is PNG, which allows us to remove the background content so that the important section of the image fits better with the format of the e-mails.
    • Robly works with services based on the optimization of group projects, whose integration serves to send emails to all participants equally, and that these are kept constantly notified about updates to the work, and can be coupled well in advance to these updates, so that no confusion arises at the time of unifying the work sent and points within the same should not be exposed.
    • In reality, Robly's technical support is something we have never had the opportunity to interact with, as the platform is not so buggy that we would need to contact them for advice. In any case, they are likely to show promising results considering the quality of the service.
    • It has been very easy to get familiar with the functions Robly has to work with advanced email address database configurations without losing track of the progress of each campaign, and this is thanks to the well-optimized structure of the platform.
    Incentivized
    Read full review
    Zoho
    No answers on this topic
    Cons
    Robly
    • I don't have many cons for Robly. One thing that would be helpful is concerning adding a set of emails to the contact list. It would be nice to receive a list of emails that are not added and a reason why (e.g., duplicate, etc.).
    • I have noticed that when I am editing an email campaign, at times it will unexpectedly stop showing me the text editing menu bar, and there doesn't seem to be a way to call it back up. This can be resolved by saving and exiting the campaign and then reopening, but it breaks into my work flow and is an inconvenience. I have not been able to find a pattern for the occurrence of the glitch.
    Incentivized
    Read full review
    Zoho
    • Some of the field mappings between Leads and Deals are not always perfect.
    • Social media interactions are not captured (i.e. you cannot make a case from a post)
    Incentivized
    Read full review
    Likelihood to Renew
    Robly
    Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
    Read full review
    Zoho
    No answers on this topic
    Usability
    Robly
    Overall Robly's usability can be considered easy and intuitive. For experienced marketing professionals this program would not be challenging to navigate even on the first uses. There may be a slight learning curve for amateur users but overall it is fairly simple and easy to use and creates professional results.
    Incentivized
    Read full review
    Zoho
    It's flexibility allowed for 100% adoption in our company
    Incentivized
    Read full review
    Support Rating
    Robly
    We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
    Read full review
    Zoho
    Zoho custom support is fantastic. Quick responses from knowledgeable staff!
    Incentivized
    Read full review
    Implementation Rating
    Robly
    We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
    Read full review
    Zoho
    No answers on this topic
    Alternatives Considered
    Robly
    Robly has much of the same functionality as Constant Contact. I find Robly's interface to be more intuitive. Robly allows us to upload as many images and documents as we want, without charging us extra. Robly's subscription price is lower than Constant Contact. Their newsletter archiving is also more robust. With Constant Contact, I felt "nickled and dimed." Not only is Robly's base price lower, it's the price! You can upgrade to unlock more sophisticated features.
    Read full review
    Zoho
    No answers on this topic
    Contract Terms and Pricing Model
    Robly
    No answers on this topic
    Zoho
    Zoho has a good price point. I would encourage that the add-on pricing be less aggressive.
    Incentivized
    Read full review
    Professional Services
    Robly
    No answers on this topic
    Zoho
    We are a professional service firm
    Incentivized
    Read full review
    Return on Investment
    Robly
    • There has been an increase in revenue in the last month, which is reflected in our ROI of 300%.
    • Results are shown quickly, although this depends directly on the investment made in the platform (the $15 price is only for the base plan).
    Incentivized
    Read full review
    Zoho
    No answers on this topic
    ScreenShots

    Zoho Marketing Automation Screenshots

    Screenshot of the interface to monitor and analyze multichannel campaigns. From this dashboard, viewers can track email, SMS, WhatsApp, and web interactions in real time, view performance metrics, and optimize customer journeys.Screenshot of where to create end-to-end personalized customer flows using a simple drag-and-drop canvas. The user can combine email, SMS, WhatsApp, and abandoned-cart follow-ups into one unified journey and automate every touchpoint.Screenshot of where to choose from templates for newsletters, offers, product updates, event invites, and onboarding flows, then personalise them for any campaign.Screenshot of where to send bulk WhatsApp marketing campaigns to a target audience globally and engage proactively on their most preferred channel. This interface lets users create message templates, personalize messages with segments, and choose templates.Screenshot of the interface for real-time insights into SMS performance with delivery, open, and click metrics that show how campaigns are converting. And, With Zoho Marketing Automation's own SMS gateway, marketers can run hyper-targeted SMS campaigns without relying on third-party integrations.Screenshot of some of the ready to use, customizable layouts that help launch high-converting pages. They’re designed to showcase offers, capture leads, and drive actions without needing design or coding skills.