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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Customer Data Solutions

    Score8.1 out of 10
    N/AThe SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.N/A

    Sendible

    Score7.2 out of 10
    N/ASendible is a social media marketing platform that allows users to engage with their audience and track results across multiple social media channels at any time.

    $29

    per month 1 user and 6 profiles

    Pricing
    SAP Customer Data SolutionsSendible
    Editions & Modules
    No answers on this topic
    Creator
    $29
    per month 1 user and 6 profiles
    Traction
    $89
    per month 4 users and 24 profiles
    Scale
    $199
    per month 7 users and 49 profiles
    Advanced
    $299
    per month 20 users and 100 profiles
    Enterprise
    $750
    per month 80 users and 400 profiles
    Offerings
    Pricing Offerings
    SAP Customer Data SolutionsSendible
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—15% discount if paying annually. 15% monthly discount or 25% annual discount offered to non-profits.
    More Pricing Information
    Community Pulse
    SAP Customer Data SolutionsSendible
    Considered Both Products
    SAP
    No answer on this topic
    Sendible
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    50 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    44 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    51 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    37 Answers
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    93%
    Implementation went as expected
    39 Answers
    100%
    Implementation went as expected
    6 Answers
    Features
    SAP Customer Data SolutionsSendible
    Tag Management
    Comparison of Tag Management features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    7.8
    27 Ratings
    5% below category average
    Sendible
    -
    Ratings
    Tag library7.826 Ratings00 Ratings
    Tag variable mapping7.824 Ratings00 Ratings
    Ease of writing custom tags7.825 Ratings00 Ratings
    Rules-driven tag execution7.825 Ratings00 Ratings
    Tag performance monitoring8.024 Ratings00 Ratings
    Page load times7.925 Ratings00 Ratings
    Mobile app tagging7.524 Ratings00 Ratings
    Library of JavaScript extensions7.623 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    7.5
    28 Ratings
    8% below category average
    Sendible
    -
    Ratings
    Standard visitor segmentation8.028 Ratings00 Ratings
    Behavioral visitor segmentation8.027 Ratings00 Ratings
    Traffic allocation control4.327 Ratings00 Ratings
    Website personalization9.926 Ratings00 Ratings
    Customer Data Management
    Comparison of Customer Data Management features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    6.4
    29 Ratings
    24% below category average
    Sendible
    -
    Ratings
    Account Scoring8.027 Ratings00 Ratings
    Customer Data Governance8.928 Ratings00 Ratings
    Data Connectors4.329 Ratings00 Ratings
    Data Enhancement5.229 Ratings00 Ratings
    Data Ingestion6.129 Ratings00 Ratings
    Data Storage2.529 Ratings00 Ratings
    Data Visibility8.029 Ratings00 Ratings
    Event Data6.127 Ratings00 Ratings
    Identity Resolution8.927 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    6.4
    9 Ratings
    18% below category average
    Boolean keyword searches00 Ratings6.06 Ratings
    Filtering out noise/spam00 Ratings6.05 Ratings
    Sentiment analysis00 Ratings6.56 Ratings
    Broad channel coverage00 Ratings7.08 Ratings
    Publishing
    Comparison of Publishing features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    8.3
    15 Ratings
    2% above category average
    Content planning and scheduling00 Ratings10.015 Ratings
    Audience targeting00 Ratings7.013 Ratings
    Content optimization00 Ratings7.713 Ratings
    Workflow management00 Ratings8.414 Ratings
    Engagement
    Comparison of Engagement features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    7.7
    12 Ratings
    5% below category average
    Automated routing and prioritization00 Ratings7.511 Ratings
    Customer interaction histories00 Ratings5.59 Ratings
    Bulk actions00 Ratings10.011 Ratings
    Marketing
    Comparison of Marketing features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    7.0
    9 Ratings
    10% below category average
    Lead generation00 Ratings9.04 Ratings
    Content marketing00 Ratings9.09 Ratings
    Paid media management00 Ratings1.01 Ratings
    Campaigns and promotions00 Ratings9.02 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    9.1
    15 Ratings
    9% above category average
    Twitter00 Ratings10.013 Ratings
    Facebook00 Ratings10.015 Ratings
    LinkedIn00 Ratings10.014 Ratings
    Google+00 Ratings10.08 Ratings
    Instagram00 Ratings10.012 Ratings
    Pinterest00 Ratings5.56 Ratings
    YouTube00 Ratings8.410 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    7.0
    11 Ratings
    10% below category average
    Campaign success analytics00 Ratings7.011 Ratings
    Real-time tracking00 Ratings7.09 Ratings
    Competitor analysis00 Ratings7.05 Ratings
    Account management
    Comparison of Account management features of SAP Customer Data Solutions and Sendible
    Feature
    SAP Customer Data Solutions
    -
    Ratings
    Sendible
    5.9
    14 Ratings
    29% below category average
    Role-based user permissions & privileges00 Ratings9.714 Ratings
    Mobile access00 Ratings2.110 Ratings
    Best Alternatives
    SAP Customer Data SolutionsSendible
    Small Businesses
    Twilio Segment
    Score8.4 out of 10
    Publer
    Score9.5 out of 10
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Treasure AI
    Score9 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SAP Customer Data SolutionsSendible
    Likelihood to Recommend
    9.0
    (58 ratings)
    9.3
    (19 ratings)
    Likelihood to Renew
    9.5
    (10 ratings)
    8.0
    (4 ratings)
    Usability
    9.1
    (7 ratings)
    8.7
    (6 ratings)
    Availability
    9.0
    (57 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (8 ratings)
    9.9
    (3 ratings)
    In-Person Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (7 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    4.5
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    4.5
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    SAP Customer Data SolutionsSendible
    Likelihood to Recommend
    SAP
    It's best suited for business business to turn digital interaction in to richer and high value and experience that reach across computing platform also it offers a holistic and integrated approach to managing customer data and enhancing and personalized experience.it also draw actionable insights.because it offers wide range of products . perfect customer insight data solutions
    Incentivized
    Read full review
    Sendible
    I have a fairly straightforward use case for Sendible and it meets almost all of my needs. If you are a small company that needs a collaborative solution to social media content creation, and likely has a small team (or no team) to manage social media postings, I think Sendible is likely a great tool to schedule posts and largely automate social media marketing. A larger company or more involved marketing team could still use Sendible to schedule and collaborate on posts. However, there may be additional features they may want or need (like the ability to promote posts) that may not be available with Sendible.
    Incentivized
    Read full review
    Pros
    SAP
    • SAP's Customer Data Solutions provide a comprehensive customer view by collecting detailed data, including age, web activity, and buying history.
    • The software's strong analytics features give valuable information about how customers use content and products, so we can enhance our strategies.
    • SAP Customer Data Solutions offers insights to create specific marketing campaigns that sort audiences by preferences, browsing, and purchase behavior.
    Incentivized
    Read full review
    Sendible
    • Easy to schedule and post to all of your social media platforms.
    • Customer support is very accommodating and always there to help. I have never had an issue with reaching someone whether it was for a quick question or to demo other features.
    • They have an awesome affiliate program (example: I earned over $600 from one company clicking through an signing up from my affiliate link - yay!)
    • Compared to other social media platforms, Sendible has been the most robust with features and ease of use.
    • They are always making advances and upgrades to their service offerings to better meet the needs of their customers.
    Read full review
    Cons
    SAP
    • I find the interface a bit complex and challenging to navigate. I remember having difficultly grasping it completely especially when I was new to the system. Simplifying the user experience would make it more accessible for everyone, making tasks quicker and more intuitive.
    • integrating it seamlessly with other software and platforms could enhance its functionality. I would really really love an integration between BenchMark email marketing tool.
    Incentivized
    Read full review
    Sendible
    • Inbox. The inbox of incoming messages/posts is very clunky. Threads are separated into individual messages, making it difficult to follow conversations.
    • Reporting. The included reporting features are limited and don't allow for enough customization to be worth using.
    • Hashtags. When discussing the 10 most common mistakes (or whatever the title might be), we are unable to say "You won't believe #3" because the system reads this as a hashtag to link rather than just a number. It adds on editing time when approving posts.
    • Default settings. As a Social Media Manager, it is annoying to have myself set as default when looking at the content calendar. I don't write the posts, just approved and schedule them, so manually entering in my writers' names in the filters could be made easier by making this an editable feature.
    • Instagram. You cannot post multiple images in a single Instagram post from Sendible.
    • Service Lists. They are supposed to be helpful in grouping your services (we do this by brand), however, these lists don't pull the information you put on individual services. So if I have a list with Facebook, Instagram, and Pinterest for Brand A, you can't just add the Brand A Service List filter onto the calendar and see all of those posts that are scheduled. They don't seem to have much purpose at all.
    Incentivized
    Read full review
    Likelihood to Renew
    SAP
    On the whole I am really impressed with SAP Customer Data Solutions and would highly recommend that other professionals look at this software to enhance their B2C and B2B sales
    Incentivized
    Read full review
    Sendible
    If I am given a larger budget to work with then I'd like a program that tracks and collects my PR hits, as well as sends me important info to respond to. I realy like the way New Brand Analytics tracks my Trip Advisor,etc ratings
    Incentivized
    Read full review
    Usability
    SAP
    We mostly work with the API which is of very good quality and is well documented.However, some of our success is also due to having very talented developers on staff, and also understanding advanced gamification design. The tool supports a talented team! It won't actually do everything for you automatically.
    Read full review
    Sendible
    Sendible is 100% web based so managing social media platforms can be done from anywhere with internet connectivity. During registration, Sendible takes its users on a tour of its main features. The sleek design was engineered by professionals who have great interest in social media marketing. There is ample support in case users get lost and there is no learning curve.
    Incentivized
    Read full review
    Reliability and Availability
    SAP
    The platform pulls data from multiple sources, cleaning, and restructuring it allowing us to expand our growth opportunities by providing highly tailored suggestions on each page for our visitors which made it tremendously simple for us to provide rich and customized experiences to our visitors in the best way possible.
    Incentivized
    Read full review
    Sendible
    No answers on this topic
    Performance
    SAP
    There are some latency issues. The 24 hour caching problem mentioned earlier is a problem. Sometimes the Gigya system makes two calls instead of a single call if we go directly to the social platform. For this reason, it's sometimes more efficient to go direct rather than use Gigya.
    Read full review
    Sendible
    No answers on this topic
    Support Rating
    SAP
    We have had multiple instances of help from Gigya to get our custom implementation working, including detailed technical assistance to a third party. We have found Gigya to be thorough and timely in their responses to all queries, which are consistently excellent.
    Read full review
    Sendible
    Sendible has a great resource center which I have used multiple times throughout my year using the platform. There are plenty of troubleshooting articles and guides that make it easy to uncover the root of any small issues I may have.
    Incentivized
    Read full review
    In-Person Training
    SAP
    because it was made directly in the company
    Incentivized
    Read full review
    Sendible
    No answers on this topic
    Online Training
    SAP
    They trained me in a train the trainer model. I then trained the internal team. Total training was about two hours, with an additional two hours for system setup.
    Training was maybe a little thin, but the system was fairly easy to learn and this wasn't really a problem.
    Read full review
    Sendible
    No answers on this topic
    Implementation Rating
    SAP
    There was a bit of a learning curve in the beginning, and perhaps we were unclear on some of our requirements. Once they figured out what we wanted though, things went pretty smoothly. Just some minor hiccups in the beginning
    Read full review
    Sendible
    No answers on this topic
    Alternatives Considered
    SAP
    Resources and specialized IT personnel is needed for the effective administration and deployment of Informatica Customer 360. This resource-intensive for smaller organizations. Although Informatica has the ability to integrate, the process of setting up and establishing these integrations can be difficult and may call for programming experience.
    Incentivized
    Read full review
    Sendible
    While lacking in some features compared to those big alternatives, Sendible doesn't stop releasing new features every few months and doesn't cost nearly as much monthly as they do for the amount of profiles they allow to manage. Overall I'd say it's a solid competitor if they keep the updates coming and optimize the platform a little
    Incentivized
    Read full review
    Scalability
    SAP
    because the platform actually allows you to scale at any time if designed following best practices
    Incentivized
    Read full review
    Sendible
    No answers on this topic
    Return on Investment
    SAP
    • Having a single, stremlined point of entry for the customers improves the overall customer experience
    • By the same reason, maintenance costs are reduced because interventions focus on a single object
    • It's versatile in its integration so there is no need to change the surrounding software ecosystem
    Incentivized
    Read full review
    Sendible
    • It helps my business, to manage my clients social media.
    • However I was hoping to capture more people who want to use the tool as DIY which has not happened.
    • I do not want to let it go but it is currently more of an expense then bringing in a return.
    Incentivized
    Read full review
    ScreenShots

    SAP Customer Data Solutions Screenshots

    Screenshot of Customer Login in SAP Enterprise Consent and Preference ManagementScreenshot of User Identities report dashboardScreenshot of Search by Custom Fields windowScreenshot of Customer Data DataflowScreenshot of Account InformationScreenshot of SAP Customer Data Platform

    Sendible Screenshots

    Screenshot of StreamsScreenshot of Monitoring KeywordsScreenshot of ReportingScreenshot of Content SuggestionsScreenshot of Compose BoxScreenshot of Bulk Importer