What users are saying about
25 Ratings
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Based on 25 reviews and ratings
Semrush
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Top Rated
610 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9 out of 100
Based on 610 reviews and ratings
Feature Set Ratings
- SE Ranking ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management
SEO

8.6
SE Ranking
86%
8.3
Semrush
83%
SE Ranking ranks higher in 7/8 features
SE Ranking ranks higher in 7/8 features
Keyword analysis

6.8
68%
4 Ratings
9.2
92%
147 Ratings
Backlink management

8.9
89%
11 Ratings
8.0
80%
140 Ratings
SERP ranking tracking

9.1
91%
11 Ratings
8.8
88%
143 Ratings
Page grader

8.8
88%
8 Ratings
8.0
80%
123 Ratings
Competitive analysis

9.0
90%
10 Ratings
8.8
88%
143 Ratings
Site audit / diagnostics

9.1
91%
11 Ratings
8.6
86%
143 Ratings
Site recommendations

8.8
88%
8 Ratings
8.1
81%
133 Ratings
Task management

8.8
88%
6 Ratings
7.0
70%
88 Ratings
SEO Channels

9.0
SE Ranking
90%
8.1
Semrush
81%
SE Ranking ranks higher in 3/4 features
SE Ranking ranks higher in 3/4 features
Local SEO

8.7
87%
8 Ratings
7.9
79%
123 Ratings
Mobile SEO

9.1
91%
9 Ratings
8.2
82%
109 Ratings
Global SEO

9.1
91%
9 Ratings
8.9
89%
109 Ratings
Social SEO

N/A
0 Ratings
7.5
75%
102 Ratings
SEO Platform & Account Management

9.1
SE Ranking
91%
8.5
Semrush
85%
SE Ranking ranks higher in 2/2 features
SE Ranking ranks higher in 2/2 features
Multi-domain support

9.1
91%
7 Ratings
8.6
86%
110 Ratings
Integration with web analytics tools

9.2
92%
9 Ratings
8.5
85%
115 Ratings
Attribute Ratings
- SE Ranking is rated higher in 1 area: Usability
- Semrush is rated higher in 2 areas: Likelihood to Recommend, Support Rating
Likelihood to Recommend

8.6
SE Ranking
86%
11 Ratings
9.2
Semrush
92%
147 Ratings
Likelihood to Renew

SE Ranking
N/A
0 Ratings
9.1
Semrush
91%
3 Ratings
Usability

9.0
SE Ranking
90%
2 Ratings
7.2
Semrush
72%
4 Ratings
Availability

SE Ranking
N/A
0 Ratings
9.1
Semrush
91%
1 Rating
Performance

SE Ranking
N/A
0 Ratings
7.3
Semrush
73%
1 Rating
Support Rating

9.0
SE Ranking
90%
7 Ratings
9.7
Semrush
97%
30 Ratings
Implementation Rating

SE Ranking
N/A
0 Ratings
7.3
Semrush
73%
1 Rating
Product Scalability

SE Ranking
N/A
0 Ratings
9.1
Semrush
91%
1 Rating
Likelihood to Recommend
SE Ranking
SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
Founder & CEO
3Bug MediaMarketing and Advertising, 1-10 employees
Semrush
This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.

Verified User
Manager in Marketing
Retail Company, 11-50 employeesPros
SE Ranking
- Rank racking. It’s really important for us that the ranks are tracked accurately.
- Monitoring of changes made on the website. We’ve found this feature really useful.
- Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
Chief Marketing Officer
BelkinsMarketing & Advertising, 51-200 employees
Semrush
- Great visuals for keyword position tracking, love that you can see the page that is ranking
- Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
- Shows many different and useful views for competitive research
- Great templated keyword research tools for those who are not as hands-on with SEO
- I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
SEO Copywriter
DrivewayAutomotive, 201-500 employees
Cons
SE Ranking
- I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
- Some more video tutorials on the site on how to use some tools would be helpful.
- More in-system popups would be more helpful too.
Marketing strategies and business consulting
Strategies and beyondMarketing and Advertising, 11-50 employees
Semrush
- Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
- Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
- Tracking multiple keywords, across multiple clients can be costly
Head of Digital Marketing
morphsitesMarketing & Advertising, 11-50 employees
Pricing Details
SE Ranking
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$90 per month
SE Ranking Editions & Modules
Edition
ESSENTIAL | 18.61 |
---|---|
PRO | 42.51 |
BUSINESS | $901 |
- per month
Additional Pricing Details
* All the prices are given for a weekly rankings check frequency and an annual subscription period.Semrush
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
Optional
Starting Price
$11,995 per month
Semrush Editions & Modules
Edition
Pro | 119.951 |
---|---|
Guru | 229.951 |
Business | 449.951 |
- per month
Additional Pricing Details
—Likelihood to Renew
SE Ranking
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 3 answers
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
Online marketing assistant
ShopixFurniture, 201-500 employees
Usability
SE Ranking
SE Ranking 9.0
Based on 2 answers
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
Chief Marketing Officer
BelkinsMarketing & Advertising, 51-200 employees
Semrush
Semrush 7.2
Based on 4 answers
SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
Web Developer Search Engine Optimization
Preferred Care at HomeHospital & Health Care, 51-200 employees
Reliability and Availability
SE Ranking
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 1 answer
Semrush available when you need it!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Performance
SE Ranking
No score
No answers yet
No answers on this topic
Semrush
Semrush 7.3
Based on 1 answer
SemRush performs well with few errors!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Support Rating
SE Ranking
SE Ranking 9.0
Based on 7 answers
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.

Verified User
Consultant in Marketing
Marketing & Advertising Company, 1-10 employeesSemrush
Semrush 9.7
Based on 30 answers
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!

Verified User
Project Manager in Social Media
Marketing & Advertising Company, 1-10 employeesImplementation Rating
SE Ranking
No score
No answers yet
No answers on this topic
Semrush
Semrush 7.3
Based on 1 answer
I did it by myself and do not have a comment!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Alternatives Considered
SE Ranking
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
Organic Search
WPSerbiaMarketing and Advertising, 1-10 employees
Semrush
We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
SEO Manager
StudioHawkMarketing & Advertising, 11-50 employees
Scalability
SE Ranking
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 1 answer
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Return on Investment
SE Ranking
- The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
- It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
- Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
Director of Business Strategy
Caring Solutions San AntonioHospital & Health Care, 51-200 employees
Semrush
- Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
- The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
Content Marketing Lead
CTI DigitalMarketing & Advertising, 51-200 employees