What users are saying about
25 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
610 Ratings
25 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Semrush

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
610 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Feature Set Ratings

  • SE Ranking ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

8.6

SE Ranking

86%
8.3

Semrush

83%
SE Ranking ranks higher in 7/8 features

Keyword analysis

6.8
68%
4 Ratings
9.2
92%
147 Ratings

Backlink management

8.9
89%
11 Ratings
8.0
80%
140 Ratings

SERP ranking tracking

9.1
91%
11 Ratings
8.8
88%
143 Ratings

Page grader

8.8
88%
8 Ratings
8.0
80%
123 Ratings

Competitive analysis

9.0
90%
10 Ratings
8.8
88%
143 Ratings

Site audit / diagnostics

9.1
91%
11 Ratings
8.6
86%
143 Ratings

Site recommendations

8.8
88%
8 Ratings
8.1
81%
133 Ratings

Task management

8.8
88%
6 Ratings
7.0
70%
88 Ratings

SEO Channels

9.0

SE Ranking

90%
8.1

Semrush

81%
SE Ranking ranks higher in 3/4 features

Local SEO

8.7
87%
8 Ratings
7.9
79%
123 Ratings

Mobile SEO

9.1
91%
9 Ratings
8.2
82%
109 Ratings

Global SEO

9.1
91%
9 Ratings
8.9
89%
109 Ratings

Social SEO

N/A
0 Ratings
7.5
75%
102 Ratings

SEO Platform & Account Management

9.1

SE Ranking

91%
8.5

Semrush

85%
SE Ranking ranks higher in 2/2 features

Multi-domain support

9.1
91%
7 Ratings
8.6
86%
110 Ratings

Integration with web analytics tools

9.2
92%
9 Ratings
8.5
85%
115 Ratings

Attribute Ratings

  • SE Ranking is rated higher in 1 area: Usability
  • Semrush is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

8.6

SE Ranking

86%
11 Ratings
9.2

Semrush

92%
147 Ratings

Likelihood to Renew

SE Ranking

N/A
0 Ratings
9.1

Semrush

91%
3 Ratings

Usability

9.0

SE Ranking

90%
2 Ratings
7.2

Semrush

72%
4 Ratings

Availability

SE Ranking

N/A
0 Ratings
9.1

Semrush

91%
1 Rating

Performance

SE Ranking

N/A
0 Ratings
7.3

Semrush

73%
1 Rating

Support Rating

9.0

SE Ranking

90%
7 Ratings
9.7

Semrush

97%
30 Ratings

Implementation Rating

SE Ranking

N/A
0 Ratings
7.3

Semrush

73%
1 Rating

Product Scalability

SE Ranking

N/A
0 Ratings
9.1

Semrush

91%
1 Rating

Likelihood to Recommend

SE Ranking

SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
Gary Shouldis | TrustRadius Reviewer

Semrush

This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
Anonymous | TrustRadius Reviewer

Pros

SE Ranking

  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
Dmitry Chervonyi | TrustRadius Reviewer

Semrush

  • Great visuals for keyword position tracking, love that you can see the page that is ranking
  • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
  • Shows many different and useful views for competitive research
  • Great templated keyword research tools for those who are not as hands-on with SEO
  • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
Katie Wojciechowski | TrustRadius Reviewer

Cons

SE Ranking

  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
Yuliya Karnaukh | TrustRadius Reviewer

Semrush

  • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
  • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
  • Tracking multiple keywords, across multiple clients can be costly
Daniel Drummond | TrustRadius Reviewer

Pricing Details

SE Ranking

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$90 per month

SE Ranking Editions & Modules

Edition
ESSENTIAL18.61
PRO42.51
BUSINESS$901
  1. per month
Additional Pricing Details
* All the prices are given for a weekly rankings check frequency and an annual subscription period.

Semrush

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Starting Price

$11,995 per month

Semrush Editions & Modules

Edition
Pro119.951
Guru229.951
Business449.951
  1. per month
Additional Pricing Details

Likelihood to Renew

SE Ranking

No score
No answers yet
No answers on this topic

Semrush

Semrush 9.1
Based on 3 answers
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
Perrine Bettinelli | TrustRadius Reviewer

Usability

SE Ranking

SE Ranking 9.0
Based on 2 answers
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
Dmitry Chervonyi | TrustRadius Reviewer

Semrush

Semrush 7.2
Based on 4 answers
SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
Tim Sleeper | TrustRadius Reviewer

Reliability and Availability

SE Ranking

No score
No answers yet
No answers on this topic

Semrush

Semrush 9.1
Based on 1 answer
Semrush available when you need it!
Keith Jones | TrustRadius Reviewer

Performance

SE Ranking

No score
No answers yet
No answers on this topic

Semrush

Semrush 7.3
Based on 1 answer
SemRush performs well with few errors!
Keith Jones | TrustRadius Reviewer

Support Rating

SE Ranking

SE Ranking 9.0
Based on 7 answers
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
Anonymous | TrustRadius Reviewer

Semrush

Semrush 9.7
Based on 30 answers
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
Anonymous | TrustRadius Reviewer

Implementation Rating

SE Ranking

No score
No answers yet
No answers on this topic

Semrush

Semrush 7.3
Based on 1 answer
I did it by myself and do not have a comment!
Keith Jones | TrustRadius Reviewer

Alternatives Considered

SE Ranking

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
Dragan Nikolic | TrustRadius Reviewer

Semrush

We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
Joshua Poole | TrustRadius Reviewer

Scalability

SE Ranking

No score
No answers yet
No answers on this topic

Semrush

Semrush 9.1
Based on 1 answer
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
Keith Jones | TrustRadius Reviewer

Return on Investment

SE Ranking

  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
Lauren Love | TrustRadius Reviewer

Semrush

  • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
  • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
Sacha Crowther | TrustRadius Reviewer

Screenshots

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