What users are saying about
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Top Rated
640 Ratings
22 Ratings

Semrush

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Top Rated
640 Ratings
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Score 9 out of 100
22 Ratings
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Score 9.6 out of 100

Feature Set Ratings

  • Semrush ranks higher in 1 feature set: SEO Channels
  • Web CEO ranks higher in 2 feature sets: SEO, SEO Platform & Account Management

SEO

8.3

Semrush

83%
8.5

Web CEO

85%
Web CEO ranks higher in 5/8 features

Keyword analysis

9.3
93%
148 Ratings
8.0
80%
11 Ratings

Backlink management

8.0
80%
141 Ratings
7.0
70%
11 Ratings

SERP ranking tracking

8.8
88%
144 Ratings
10.0
100%
11 Ratings

Page grader

8.1
81%
124 Ratings
9.0
90%
10 Ratings

Competitive analysis

8.9
89%
144 Ratings
10.0
100%
11 Ratings

Site audit / diagnostics

8.6
86%
144 Ratings
9.0
90%
10 Ratings

Site recommendations

8.1
81%
134 Ratings
9.0
90%
10 Ratings

Task management

7.0
70%
89 Ratings
6.0
60%
8 Ratings

SEO Channels

8.2

Semrush

82%
7.8

Web CEO

78%
Semrush ranks higher in 2/4 features

Local SEO

8.0
80%
123 Ratings
9.0
90%
10 Ratings

Social SEO

7.5
75%
102 Ratings
5.0
50%
10 Ratings

Mobile SEO

8.3
83%
109 Ratings
8.0
80%
11 Ratings

Global SEO

8.9
89%
109 Ratings
9.0
90%
10 Ratings

SEO Platform & Account Management

8.6

Semrush

86%
8.7

Web CEO

87%
Semrush ranks higher in 1/2 features

Multi-domain support

8.7
87%
111 Ratings
8.3
83%
9 Ratings

Integration with web analytics tools

8.4
84%
115 Ratings
9.1
91%
10 Ratings

Attribute Ratings

  • Semrush is rated higher in 1 area: Support Rating
  • Web CEO is rated higher in 4 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Implementation Rating

Likelihood to Recommend

9.2

Semrush

92%
148 Ratings
10.0

Web CEO

100%
19 Ratings

Likelihood to Renew

9.1

Semrush

91%
3 Ratings
9.7

Web CEO

97%
8 Ratings

Usability

7.1

Semrush

71%
4 Ratings
8.5

Web CEO

85%
2 Ratings

Availability

9.1

Semrush

91%
1 Rating

Web CEO

N/A
0 Ratings

Performance

7.3

Semrush

73%
1 Rating

Web CEO

N/A
0 Ratings

Support Rating

9.8

Semrush

98%
30 Ratings
9.1

Web CEO

91%
6 Ratings

Implementation Rating

7.3

Semrush

73%
1 Rating
7.9

Web CEO

79%
4 Ratings

Product Scalability

9.1

Semrush

91%
1 Rating

Web CEO

N/A
0 Ratings

Likelihood to Recommend

Semrush

This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
Read full review

Web CEO

If you are just wanting to have a web page without any idea of wanting to gain exposure for it via Google or social media channels then WebCEO is probably not for you. However, if you are like me and my Graceful Touch blog project where building a stronger and stronger backbone of digital success is important to you then WebCEO is without question your number one place to go.
Read full review

Pros

Semrush

  • Great visuals for keyword position tracking, love that you can see the page that is ranking
  • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
  • Shows many different and useful views for competitive research
  • Great templated keyword research tools for those who are not as hands-on with SEO
  • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
Read full review

Web CEO

  • The on-page optimization tools help a lot in researching competitor keywords, competitor traffic, and backlinks and Google search queries. We are able to compile this data to enhance online content and optimize our promotional channels.
  • Keeping track of a wide array of functions with tools that show us what has been done and with percentages of completion. This helps us to share tasks like projects with team members so they can easily see which parts o their work still need attention
  • Providing our clients, and our sales crew, with detailed as well as Summary data for explaining to clients what areas of their sites need attention and how their campaigns are succeeding (or lacking) in different geographical areas.
Read full review

Cons

Semrush

  • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
  • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
  • Tracking multiple keywords, across multiple clients can be costly
Read full review

Web CEO

  • Its hard to say any negatives on WEB CEO, probably that there are so many tools to use haha! However as previously mentioned the support team are only a click away to help explain anything.
  • The dashboard can be overwhelming with a lot of metrics displayed. This can be customised though to display what you want. The same goes for the menu items, a lot of useful tools! But just have to learn the layout and where everything is located.
Read full review

Pricing Details

Semrush

Starting Price

$11,995 per month

Editions & Modules

Semrush editions and modules pricing
EditionModules
Pro119.951
Guru229.952
Business449.953

Footnotes

  1. per month
  2. per month
  3. per month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

Optional

Additional Details

Web CEO

Starting Price

$39 mo

Editions & Modules

Web CEO editions and modules pricing
EditionModules
StartUp991
Corporate2992
Agency Unlimited99 + scanning fees3
Solo394

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

SOLO: 1 project, 50 unique keywords, 5 SERP scan depth, weekly automated scanning, 1,000 pages audited; 1,000 backlinks analyzed. STARTUP: 5 projects; 200 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 5,000 pages audited (1,000 pages/project); 10,000 backlinks analyzed (2,000 backlinks/project); branded SEO reports; 5 SEO leads per day. AGENCY UNLIMITED: unlimited projects ($2 per active project/mo); unlimited keywords with Unlimited search engines ($4/1,000 rank queries); 10 SERP scan depth; monthly/weekly/daily automated scanning (manual scanning on demand); unlimited pages audited; unlimited backlinks analyzed ($4/10,000 backlinks found); branded SEO reports; unlimited SEO leads per day; SEO audit button on your site; White-label SEO tools on your own domain ($20/mo); SEO tools API, full functionality; White-label support & training; all scanning except for rankings and backlinks at no extra cost. CORPORATE: 30 projects; 600 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 150,000 pages audited (5,000 pages/project); 150,000 backlinks analyzed (6,000 backlinks/project); branded SEO reports; 5 SEO leads per day; SEO audit button on your site.

Likelihood to Renew

Semrush

I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
Read full review

Web CEO

I didn't even hesitate to renew my subscription to Web CEO. It has become the #1 tool in my arsenal and I use it at work, on my personal projects, everywhere! I literally don't know what I would do if I didn't have access to this software anymore. This software has been crucial in the success of my clients and my websites.
Read full review

Usability

Semrush

SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
Read full review

Web CEO

In general it is easy to use. Some of the functions take a little getting used to and first time through it is not obvious what needs to be set up first. It would be a great improvement to have a central setup screen where all of the data required by each module could be entered in one go.
Read full review

Reliability and Availability

Semrush

Semrush available when you need it!
Read full review

Web CEO

No answers on this topic

Performance

Semrush

SemRush performs well with few errors!
Read full review

Web CEO

No answers on this topic

Support Rating

Semrush

I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
Read full review

Web CEO

Most support networks focus on answering questions as WebCEO does. With my experience with WebCEO, I now call those the average support providers. Then there are the exceptional support providers who really go to the next level in making sure you are taken care of. While WebCEO certainly does this I've decided to remove them from qualifying at this level. Instead, I made a whole new category for their support called extraordinarily amazing. They respond in a timely fashion. Offer great value along the way. But then even have fun what with their unnecessary but great graphics that they include in their support. This is the upper edge of everything and leaves me with a huge smile on my face.
Read full review

Implementation Rating

Semrush

I did it by myself and do not have a comment!
Read full review

Web CEO

You can start using Web CEO in under 5 minutes so the implementation is very minimal. Simply setup your projects for your sites, hook them up to Google Analytics and your good to go. You can start analyzing data and viewing keyword tracking results in no time at all.
Read full review

Alternatives Considered

Semrush

We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
Read full review

Web CEO

Of course, each of these tools has its pros and cons, but Web CEO provides by far the most insights about your website and your competitors and helps you to take informed action to improve your ranking and site traffic.
Read full review

Scalability

Semrush

Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
Read full review

Web CEO

No answers on this topic

Return on Investment

Semrush

  • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
  • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
Read full review

Web CEO

  • I would say that as a tool. Web CEO has a decent amount of kick to it. I just think that it is lacking that knockout punch that its competitors have
  • The social metrics and competitor metrics are great, they just don#t have that zing to them. I think some GUI tweaks would move Web CEO onto the next level. It is a pity, as Web CEO is one step from greatness.
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Screenshots

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