Shopify vs. Square Online

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Shopify
Score 8.8 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$29
per month
Square Online
Score 7.8 out of 10
N/A
Square Online (formerly Weebly) is a basic content management system with blogging and eCommerce features. It can be utilized for building standard websites or specialized webpages for online stores.
$6
per month
Pricing
ShopifySquare Online
Editions & Modules
Shopify Lite
$9
per month
Basic Shopify
$29
per month
Shopify
$79
per month
Advanced Shopify
$299
per month
Shopify Plus
2,000
per month
Personal
$9.00
per month
Professional
$16.00
per month
Performance
$29.00
per month
Free
Free
Free
Offerings
Pricing Offerings
ShopifySquare Online
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing decreases when paid annually: Personal - $6/Month Professional$12/Month Performance - $26/Month
More Pricing Information
Community Pulse
ShopifySquare Online
Considered Both Products
Shopify
Chose Shopify
Shopify performs a great marketing influence by having ads and different kinds of branding on various social media. Also, their utilities promotion creates a great impact on the people's mind, and after executing action on the platform, in my experience I liked it how …
Chose Shopify
I selected Shopify because there were many tutorials online and it had a free trial.
Square Online
Chose Square Online
Weebly is the easiest to use and most robust platform I've found so far. It has its downsides relative to the other ones, like a limited number of templates, and not being great for e-commerce or blogging. It's really a matter of figuring out what's right for your business in …
Chose Square Online
Firstly, especially the design difference was shown among them. Weebly has the most modern design. The the second difference is the simplicity, besides other ones also have drag and drop feature, Workflow is completely different. Weebly is ultimately easy to set up, navigate …
Chose Square Online
WordPress takes time to set up properly, needs hosting and always has security issues. Drupal is getting more and more complicated every year. Again, hosting a Drupal installation is a security headache. Weebly, being a hosted solution, completed does away with the need to …
Top Pros
Top Cons
Features
ShopifySquare Online
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Shopify
7.4
131 Ratings
4% below category average
Square Online
-
Ratings
Product catalog & listings8.6131 Ratings00 Ratings
Product management7.2129 Ratings00 Ratings
Bulk product upload7.6110 Ratings00 Ratings
Branding8.4130 Ratings00 Ratings
Mobile storefront7.4126 Ratings00 Ratings
Product variations6.3123 Ratings00 Ratings
Website integration9.2124 Ratings00 Ratings
Visual customization7.5129 Ratings00 Ratings
CMS4.4105 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Shopify
8.1
125 Ratings
7% above category average
Square Online
-
Ratings
Abandoned cart recovery7.6116 Ratings00 Ratings
Checkout user experience8.5123 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Shopify
9.0
127 Ratings
8% above category average
Square Online
-
Ratings
eCommerce security9.0127 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Shopify
8.0
129 Ratings
7% above category average
Square Online
-
Ratings
Promotions & discounts7.2124 Ratings00 Ratings
Personalized recommendations8.432 Ratings00 Ratings
SEO8.5120 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Shopify
8.0
130 Ratings
2% above category average
Square Online
-
Ratings
Multi-site management6.719 Ratings00 Ratings
Order processing9.1128 Ratings00 Ratings
Inventory management8.8127 Ratings00 Ratings
Shipping8.2120 Ratings00 Ratings
Custom functionality7.2120 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Shopify
-
Ratings
Square Online
7.0
28 Ratings
14% below category average
Role-based user permissions00 Ratings7.028 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Shopify
-
Ratings
Square Online
7.9
19 Ratings
3% above category average
API00 Ratings6.014 Ratings
Internationalization / multi-language00 Ratings9.915 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Shopify
-
Ratings
Square Online
7.1
40 Ratings
7% below category average
WYSIWYG editor00 Ratings9.033 Ratings
Code quality / cleanliness00 Ratings9.036 Ratings
Admin section00 Ratings9.736 Ratings
Page templates00 Ratings2.040 Ratings
Library of website themes00 Ratings2.040 Ratings
Mobile optimization / responsive design00 Ratings9.039 Ratings
Publishing workflow00 Ratings7.032 Ratings
Form generator00 Ratings9.033 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Shopify
-
Ratings
Square Online
6.6
37 Ratings
10% below category average
Content taxonomy00 Ratings7.123 Ratings
SEO support00 Ratings4.033 Ratings
Bulk management00 Ratings4.018 Ratings
Availability / breadth of extensions00 Ratings9.030 Ratings
Community / comment management00 Ratings9.027 Ratings
Best Alternatives
ShopifySquare Online
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ShopifySquare Online
Likelihood to Recommend
9.0
(144 ratings)
9.0
(41 ratings)
Likelihood to Renew
9.2
(15 ratings)
10.0
(1 ratings)
Usability
10.0
(3 ratings)
9.0
(1 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(2 ratings)
-
(0 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
ShopifySquare Online
Likelihood to Recommend
Shopify
Shopify is a great platform for small to medium-sized businesses looking to set up an online store. It's easy to use, offers a wide range of features and integrations, and is perfect for businesses in the retail and food industry. However, large enterprise businesses with complex and custom needs may find Shopify less suitable.
Read full review
Block, Inc (Square)
If you are having students create websites or information pages about something they are studying in class, this is a great option. The fact that students can spend less time getting situated and learning the app and get right to work researching and creating their pages is great. For middle to high school, this is a fantastic app to use. However, if you want more nuanced analytics or want students to focus on blogging more than webpage building, this is limited.
Read full review
Pros
Shopify
  • It is definitely easy to set up and get going. This does not take a lot of work or effort on the user end, especially if using templates.
  • Low code platform. You can. make customizations without code.
  • The integrations are diverse and increase functionality.
Read full review
Block, Inc (Square)
  • Drag and drop interface makes it very easy to add all types of content, including images, text, video (and YouTube videos), embeddable applications and more.
  • It's very easy to set up navigation features like cascading menus and sticky navigation (where the menu stays put - may depend on the template chosen though).
  • A technical backend is fairly straight-forward for setting up a fav icon, 301 redirects, SEO, Google Analytics, etc.
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Cons
Shopify
  • The main drawback that I am facing in Shopify for a long time is that their sales analytics system is not up to mark. As I am using Shopify to run different stores for my organization it does not get updated after-sales and does not provide the right analytics about the product strength and number of sales.
  • Secondly, Shopify has different apps which are best to run the store on max strength but they are very much costly like inventory management, generating multiple discount codes, and more robust customizable editing.
Read full review
Block, Inc (Square)
  • Weebly doesn't have a lot of templates to choose from, so if you don't have any experience with CSS or HTML, it's hard to customize your site to an extent.
  • Weebly isn't fully SEO friendly. They don't allow you to add H1 tags to pages out of the box.
  • You can't create folder structures when it comes to web page URLs. You can put web pages under a main menu dropdown, but they don't allow you to put all sub-menu items in a structured folder (like site.com/folder/page-1 and site.com/folder/page-2).
Read full review
Likelihood to Renew
Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
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Block, Inc (Square)
Weebly is consistently adding features that line up with our needs. The ease of use makes it the perfect program for us since we have users of multiple age brackets and knowledge of web design. We love that we can give users access to only the pages they are affiliated with
Read full review
Usability
Shopify
I think most people are able to suer Shopify that have used a computer. There are some features that take a bit longer to learn. If you are not a creative person it may be a bit more difficult to learn the website customization, but with a help guide or tutorial it will only take a few tries to understand how to work the interface
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Block, Inc (Square)
It is simple to use and offers enough customization to make a website that is personalized. Templates are pretty standard and the help section is laid out well by topic with frequently asked questions. Some design knowledge is helpful, but through trial and error anyone can get a hold of the reins fairly quickly.
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Support Rating
Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
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Block, Inc (Square)
No answers on this topic
Implementation Rating
Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
Read full review
Block, Inc (Square)
No answers on this topic
Alternatives Considered
Shopify
The old platform that I used could not help us to meet our requirements. It was not helping us properly, then I got to know about Shopify and started using it. After 1 month [of] usage of Shopify we could understand that this is the best platform [for E-commerce] to make better sales and goodwill. Shopify helped us to get a proper idea of the analytics of the website. Shopify [supports] most of the [applications] and helps us to make better results.
Read full review
Block, Inc (Square)
Weebly's designs, plugins, and customization options are a little more advanced in some cases than other similar programs. WordPress requires a different level of expertise and knowledge of code, keywording, and plugins, so I wouldn't even compare them. Wix is a little more user-friendly because you can drag and drop your design, which was very convenient for customizing your site. I didn't personally select Weebly, but it is user-friendly and nearly anyone comfortable with a computer could figure it out. Weebly support is also pretty good.
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Return on Investment
Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
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Block, Inc (Square)
  • Weebly has allowed our business to create a connection with our customers by offering home decor, cooking and styling tips.
  • Weebly gives us the chance to relay information to customers regarding merchandise, current sales and promotions, store hours and locations etc. Which has helped increase business.
  • Weebly has given our not very tech savvy business the opportunity to have a website and stay relevant with our competitors.
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ScreenShots