SMTP2GO vs. Yesmail360i

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SMTP2GO
Score 9.5 out of 10
Mid-Size Companies (51-1,000 employees)
SMTP2GO is a dedicated outbound email server SMTP2GO is a New Zealand based SMTP/Email API provider with support staff and servers based across the globe. It automatically connects to the closest server to ensure speedy and efficient delivery. The SMTP2GO support team offers 24/7 assistance in multiple languages to make setup simple. They offer support via ticket, chat and phone. GDPR? Inbound servers and data centres in the EU to make sure sending…
$10
Monthly or Annual
Yesmail360i
Score 8.0 out of 10
N/A
Yes Lifecycle Marketing (formerly Yesmail) offers Yesmail360i as a cross-channel marketing campaign management and marketing analytics solution to enhance CRM information richness and improve email marketing (and other channel) effectiveness. Emphasizing a move away from the company's former focus on email, Yesmail360i offers display and social media campaign management capabilities and integration with advanced market and competitive intelligence, as well as customer demographic and…N/A
Pricing
SMTP2GOYesmail360i
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SMTP2GOYesmail360i
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing includes support and onboarding.
More Pricing Information
Community Pulse
SMTP2GOYesmail360i
Top Pros
Top Cons
Features
SMTP2GOYesmail360i
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
SMTP2GO
-
Ratings
Yesmail360i
9.9
5 Ratings
20% above category average
WYSIWYG email editor00 Ratings9.95 Ratings
Dynamic content00 Ratings9.93 Ratings
Ability to test dynamic content00 Ratings9.93 Ratings
Landing pages00 Ratings9.82 Ratings
A/B testing00 Ratings9.94 Ratings
Mobile optimization00 Ratings9.93 Ratings
Email deliverability reporting00 Ratings10.03 Ratings
List management00 Ratings9.94 Ratings
Triggered drip sequences00 Ratings9.93 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
SMTP2GO
-
Ratings
Yesmail360i
9.9
4 Ratings
24% above category average
Dashboards00 Ratings9.94 Ratings
Standard reports00 Ratings9.94 Ratings
Custom reports00 Ratings9.94 Ratings
Best Alternatives
SMTP2GOYesmail360i
Small Businesses
Twilio SendGrid
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Score 7.7 out of 10
ReachMail
ReachMail
Score 10.0 out of 10
Medium-sized Companies
Twilio SendGrid
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Score 7.7 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Enterprises
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 6.7 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
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User Ratings
SMTP2GOYesmail360i
Likelihood to Recommend
9.0
(98 ratings)
10.0
(8 ratings)
Likelihood to Renew
9.1
(3 ratings)
3.9
(4 ratings)
Usability
8.2
(1 ratings)
5.0
(1 ratings)
Support Rating
9.1
(4 ratings)
9.0
(1 ratings)
User Testimonials
SMTP2GOYesmail360i
Likelihood to Recommend
SMTP2GO
It's great for any application that you need to track email receipt and recipient interaction, or with devices/programs that don't fare well with Exchange based email services. Don't try to set SMTP2GO as your outbound email server if you're using O365, that just isn't a possibility (not that I've looked into that setup).
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Yesmail Interactive
For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.
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Pros
SMTP2GO
  • adding senders or domains to improve email deliverability
  • you don't have to deal with RBL to white list an IP address previously used for spaming
  • Control panel gives you enough flexibility without a cluttered UI
  • Everything you need is well documented
  • The API is easy to use offers you the ability to integrate SMTP2Go with virtually anything
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Yesmail Interactive
  • Large Enterprise email campaigns for Fortune 500 clients.
  • Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
  • Software is very easy to use and ramp up time was short.
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Cons
SMTP2GO
  • Might be nice to add a monthly good looking PDF report for subaccount users that can be branded and sent directly to the subaccount contact. A 'client facing' report that we can use to show our customers the email usage history.
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Yesmail Interactive
  • The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
  • A lot of common functionality has to be built in... Which costs extra
  • Support isn't the best, they do respond but not at the speed I would like.
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Likelihood to Renew
SMTP2GO
Reliability in email delivery is what counts the most. SMTP2GO is undeniably a winner in this category. The price is reasonable, therefore the RoI is excellent.
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Yesmail Interactive
I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.
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Usability
SMTP2GO
While reporting could use some tweaks overall it is a very good product that works reliably and is simple to set up and maintain.
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Yesmail Interactive
Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).
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Support Rating
SMTP2GO
When I first contacted SMTP2GO while searching for a solution, they were extremely helpful and attentive. I think it only took two email messages to answer all my questions and make a decision. I don't think I've ever needed any support to implement and operate the several solutions I currently use with the SMTP2GO service. It just works intuitively and flawlessly.
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Yesmail Interactive
Very easy to get a hold of an actual person and quick responses.
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Alternatives Considered
SMTP2GO
It has been so long since I did my comparison with other products that no comparison would be valid today. It has worked so well at a price point that is so acceptable that I don't feel an urge to do the evaluation again.
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Yesmail Interactive
We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up
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Return on Investment
SMTP2GO
  • Allowed us to use the same SMTP information across the board for all customers instead of having them split between several accounts.
  • More cost efficient than paying for several different email accounts.
  • Created an additional layer of great customer service for us since SMTP information is able to be preprogrammed into the equipment before ever leaving our facility.
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Yesmail Interactive
  • We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.
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ScreenShots

SMTP2GO Screenshots

Screenshot of a quick snapshot of the account activity after logging in.Screenshot of The Activity feed displays the most recent delivery events for email, and provides extra detail when needed.Screenshot of Subaccounts are available on any paid plan and offer a way to resell the SMTP2GO product to clients and customers.