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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SocialPilot

    Score8.8 out of 10
    N/ASocialPilot, a group.one solution (acquired 2025) offers a centralized platform for managing different social media channels and publishing across the channels simultaneously.

    $30

    per month

    Sprinklr Social

    Score8.8 out of 10
    N/ASprinklr Social is a Social Media Management platform for enterprise teams managing social publishing, scheduling, engagement, and employee advocacy. It centralizes social operations across more than 30 social and messaging channels for distributed marketing, communications, and customer-facing teams. The platform also supports Social Media Publishing, Employee Advocacy, and Social Media Analytics through content scheduling, approved employee content sharing, and…N/A
    Pricing
    SocialPilotSprinklr Social
    Editions & Modules
    Essentials
    $30.00
    per month 1 user 7 profiles
    Standard
    $50.00
    per month 3 users and 15 profiles
    Premium
    $100.00
    per month 6 users and 25 profiles
    Ultimate
    $200
    per month unlimited users and 50 profiles
    Enterprise
    Contact Sales
    unlimited users and profiles
    Custom Social Media Management Solution
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    SocialPilotSprinklr Social
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsA discount is offered for annual billing. Additional users cost $5/user and additional profiles cost $4/profile.Pricing is completely custom, quote-based upon request.
    More Pricing Information
    Community Pulse
    SocialPilotSprinklr Social
    Considered Both Products
    group.one
    No answer on this topic
    Sprinklr
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    11 Answers
    Delivers good value for the price
    No answers on this topic
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    SocialPilotSprinklr Social
    Publishing
    Comparison of Publishing features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    8.0
    4 Ratings
    2% below category average
    Sprinklr Social
    7.8
    57 Ratings
    4% below category average
    Content planning and scheduling9.04 Ratings7.854 Ratings
    Workflow management7.04 Ratings7.851 Ratings
    Audience targeting00 Ratings8.249 Ratings
    Content optimization00 Ratings7.647 Ratings
    Engagement
    Comparison of Engagement features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    10.0
    4 Ratings
    21% above category average
    Sprinklr Social
    8.4
    56 Ratings
    3% above category average
    Bulk actions10.04 Ratings8.552 Ratings
    Automated routing and prioritization00 Ratings8.348 Ratings
    Customer interaction histories00 Ratings8.454 Ratings
    Marketing
    Comparison of Marketing features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    2.0
    4 Ratings
    118% below category average
    Sprinklr Social
    7.1
    49 Ratings
    8% below category average
    Content marketing2.04 Ratings8.241 Ratings
    Paid media management2.04 Ratings5.936 Ratings
    Lead generation00 Ratings7.135 Ratings
    Campaigns and promotions00 Ratings7.243 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    9.0
    4 Ratings
    8% above category average
    Sprinklr Social
    6.8
    60 Ratings
    20% below category average
    Twitter10.04 Ratings9.457 Ratings
    Facebook10.04 Ratings7.458 Ratings
    LinkedIn10.04 Ratings6.344 Ratings
    Instagram6.04 Ratings7.257 Ratings
    Pinterest9.03 Ratings5.930 Ratings
    Google+00 Ratings6.230 Ratings
    YouTube00 Ratings5.242 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    10.0
    3 Ratings
    26% above category average
    Sprinklr Social
    8.1
    59 Ratings
    5% above category average
    Campaign success analytics10.03 Ratings8.055 Ratings
    Real-time tracking10.02 Ratings8.458 Ratings
    Competitor analysis00 Ratings8.041 Ratings
    Account management
    Comparison of Account management features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    7.5
    4 Ratings
    5% below category average
    Sprinklr Social
    7.6
    57 Ratings
    4% below category average
    Role-based user permissions & privileges9.04 Ratings8.556 Ratings
    Mobile access6.04 Ratings6.850 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of SocialPilot and Sprinklr Social
    Feature
    SocialPilot
    -
    Ratings
    Sprinklr Social
    7.7
    57 Ratings
    1% above category average
    Boolean keyword searches00 Ratings8.450 Ratings
    Filtering out noise/spam00 Ratings7.753 Ratings
    Sentiment analysis00 Ratings7.354 Ratings
    Broad channel coverage00 Ratings7.253 Ratings
    Best Alternatives
    SocialPilotSprinklr Social
    Small Businesses
    Sendible
    Score7.2 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SocialPilotSprinklr Social
    Likelihood to Recommend
    8.0
    (4 ratings)
    9.0
    (85 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (29 ratings)
    Usability
    8.0
    (3 ratings)
    7.3
    (13 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (5 ratings)
    Performance
    -
    (0 ratings)
    8.2
    (4 ratings)
    Support Rating
    10.0
    (2 ratings)
    10.0
    (34 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (2 ratings)
    Online Training
    -
    (0 ratings)
    8.4
    (3 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (5 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    SocialPilotSprinklr Social
    Likelihood to Recommend
    group.one
    Content creators who want to be everywhere at once with limited time! Or those who really see the importance in a content calendar (I know for most it's important - for me, not so much)
    Incentivized
    Read full review
    Sprinklr
    In my perspective, I would say Sprinklr Modern Sales &
    Engagement is best suited for teams and organizations who are more involved in
    automating social media activities, getting a great analytical report on
    activity engagement, and generating lists and bolds that helps determine the
    trends and events, etc. One of the best tools that one could use for clients
    with every information they would need.
    Incentivized
    Read full review
    Pros
    group.one
    • Scheduled Posting
    • Multi Platform Posting
    • Analytics and Reporting
    • Multi User Accounts with different user privileges
    Read full review
    Sprinklr
    • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
    • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
    • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
    Incentivized
    Read full review
    Cons
    group.one
    • [I feel] Instagram analytics are lacking
    • The free plan is not complete
    Incentivized
    Read full review
    Sprinklr
    • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
    • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
    Incentivized
    Read full review
    Likelihood to Renew
    group.one
    No answers on this topic
    Sprinklr
    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review
    Usability
    group.one
    Due to the huge advancements in AI now, while I still love SocialPilot and have no intention of leaving, I'm excited and hopeful that SocialPilot is working on more AI integrations to build up this platform as a better, well-rounded tool for creators. For example, Beacons is inspirational regarding the all-in-one tools (not the same, nor a competitor, but worth checking out).
    Incentivized
    Read full review
    Sprinklr
    The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
    Incentivized
    Read full review
    Reliability and Availability
    group.one
    No answers on this topic
    Sprinklr
    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review
    Performance
    group.one
    No answers on this topic
    Sprinklr
    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review
    Support Rating
    group.one
    I've not had to use support
    Read full review
    Sprinklr
    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
    Incentivized
    Read full review
    In-Person Training
    group.one
    No answers on this topic
    Sprinklr
    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
    Read full review
    Online Training
    group.one
    No answers on this topic
    Sprinklr
    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review
    Implementation Rating
    group.one
    No answers on this topic
    Sprinklr
    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
    Read full review
    Alternatives Considered
    group.one
    Incentivized
    Read full review
    Sprinklr
    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
    Incentivized
    Read full review
    Scalability
    group.one
    No answers on this topic
    Sprinklr
    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review
    Return on Investment
    group.one
    • Scheduling and posting in bulk
    • Saves time through content recycling
    • The affordable marketing solutions have promoted the business
    Incentivized
    Read full review
    Sprinklr
    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
    Read full review
    ScreenShots

    SocialPilot Screenshots

    Screenshot of CalendarScreenshot of AnalyticsScreenshot of DashboardScreenshot of LibrariesScreenshot of Post ComposerScreenshot of Social Inbox