TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    VisitorTrack

    Score10 out of 10
    N/AVisitorTrack is a web analytics product from netFactor. It works beyond traditional web analytics to convert anonymous website "clicks" into intelligence on business visitors – without any registration action. Positioned as “Caller ID for Your Website”, the reporting and content are designed for B2B lead generation. Users receive detail on the companies visiting a site, executive profiles, address, phone, website, visit details and analytics, along with features like email alerts, Salesforce…

    $199

    per month

    Woopra

    Score3 out of 10
    Enterprise companies (1,001+ employees)
    Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are used to generate custom analytics reports, funnel analytics, retention analytics, and more.

    $80

    per month

    Pricing
    VisitorTrackWoopra
    Editions & Modules
    VisitorTrack
    $199.00
    per month
    Pro
    $999.00
    per month
    Offerings
    Pricing Offerings
    VisitorTrackWoopra
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsVisitorTrack plans start at $199—
    More Pricing Information
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    VisitorTrackWoopra
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    Enterprises
    Chartbeat
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    VisitorTrackWoopra
    Likelihood to Recommend
    10.0
    (7 ratings)
    7.0
    (16 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (7 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (2 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    VisitorTrackWoopra
    Likelihood to Recommend
    netFactor
    VisitorTrack is best used with websites that have good page/file naming conventions. You can create alerts and reports based on triggers that match certain URLs, or parts of page names. For instance, you would want to consistently name pages related to your products to contain a certain string in the file name, like domainname.com/product_XXXXXXX.html, where "product" is consistent across all your products. There are other techniques, but consistency with naming conventions will be helpful to you. No worries, their support team will help you see what you want to see.
    Read full review
    Woopra
    My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!
    Incentivized
    Read full review
    Pros
    netFactor
    • Bombora without a doubt is the slickest thing you will ever see. How real is that visitor?
    • Built-in contact searches for company to generate a specific marketing list
    Incentivized
    Read full review
    Woopra
    • Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
    • Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
    • Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
    • Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
    • Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
    Read full review
    Cons
    netFactor
    • As a relatively new user, this is not an easy question to answer. I have already seen improvements (Dashboard) since I have been using VisitorTrack.
    • It would be great to see some more 'how to' video's in the help section.
    Read full review
    Woopra
    • User explorer could get some upgrades. It has sometimes been difficult to filter some actions, or groups of actions or combine filters.
    • Can add more cards to the live dashboard.
    • More context data on the user, the device being used, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    netFactor
    No answers on this topic
    Woopra
    We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
    Read full review
    Usability
    netFactor
    No answers on this topic
    Woopra
    The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
    Read full review
    Support Rating
    netFactor
    VisitorTrack support is outstanding and personalized. I have always gotten prompt answers, directly from their staff without any language barriers, which I typically have to deal with from other vendors who outsource overseas.
    Incentivized
    Read full review
    Woopra
    Team was always responsive and helpful with special use cases.
    Read full review
    Implementation Rating
    netFactor
    No answers on this topic
    Woopra
    Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
    Read full review
    Alternatives Considered
    netFactor
    VisitorTrack is easy to use and highly accurate. They have a lot of capabilities to sort and filter your data.
    Read full review
    Woopra
    Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.
    Incentivized
    Read full review
    Return on Investment
    netFactor
    • Ability to identify some key search terms used and make sure they have a presence on our web site
    • Ability to see when new prospects visit our site so we can time follow ups accordingly
    • Ability to set triggers on high value prospects which helps save time (I am a one man team)
    Read full review
    Woopra
    • Really helped us begin to segment our users based on their engagement and retention.
    • Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
    • I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
    Incentivized
    Read full review
    ScreenShots

    VisitorTrack Screenshots

    Screenshot of VisitorTrack is like "Caller ID for your Website"Screenshot of Turn anonymous website visitors into B2B leadsScreenshot of Get detailed visitor reports and dashboardsScreenshot of View accurate contact records for the executives you target

    Woopra Screenshots

    Product screenshotProduct screenshotScreenshot of People Profiles - Understand Individual Users from Every AngleScreenshot of Journey Analytics Reports - Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement.Screenshot of Trends Analytics Reports - Analyze the growth of any metric over time and uncover the hidden forces that drive performance.Screenshot of Retention Analytics Reports - Measure the engagement of features and actions over time to proactively reduce churn and identify the behaviors that drive success.