TrustRadius: an HG Insights company

Guru

Score8.9 out of 10

571 Reviews and Ratings

What is Guru?

Guru is a knowledge platform designed to serve as what the vendor describes as an AI source of truth for enterprises. It connects information from tools like Slack, Teams, Google Workspace, Salesforce, and other systems into one governed, permission-aware knowledge layer. Guru delivers cited AI answers, chat, and research directly within existing workflows, to enable employees and AI assistants to access verified knowledge securely and efficiently.

The platform combines enterprise search, AI reasoning, and knowledge governance to ensure every answer is explainable, permissioned, and accurate. By consolidating scattered knowledge and automating verification, Guru helps organizations reduce duplication, maintain compliance, and ensure both people and AI operate from the same trusted truth.

Categories & Use Cases

Media

Screenshot of Verification
Screenshot of Slack integration
Screenshot of Trending topics for Slack
Screenshot of Browser extension
Screenshot of Announcements
Screenshot of Duplicate Detection

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Screenshot of Verification

Who Buys & Uses Guru

Guru Reviews

What users are saying about Guru.
View all Guru reviews

Pros

  • Centralized knowledge management for all internal content
  • Improved information accessibility and quick search capabilities
  • Enhanced content accuracy through validation schedules

Cons

  • Limitations in search functionality, including keyword relevance
  • Challenges with AI contextual relevance and refining its responses
  • Frustrations with content formatting and editing tools

THE GURU MY FAVORITE.

Incentivized
Olumide AyetemimowaView profile
Customer Experience Associate in Customer Service at Faire (1001-5000 employees)

Use Cases and Deployment Scope

Guru helped a lot with the integration of the workspace and with solving customers' experience cards. The UI/UX is fantastic; it is easy to navigate, even as a new user. The performance is top-notch, as I can easily integrate the card in response to customers' requests.

Pros

  • Brand request.
  • Customer Experience.
  • Retailer Order.
  • Zendesk Macros.

Cons

  • Chat
  • Responsiveness
  • More integration in workspace

Return on Investment

  • Integration
  • Productivity
  • UI/UX design.

Usability

Other Software Used

ChatGPT, Anthropic Claude, Zendesk Suite

Guru is Great but Guru has Opportunities for Growth.

Incentivized
Cher Johnson
Support Manager in Customer Service at Acadeum (11-50 employees)

Use Cases and Deployment Scope

Guru is used to house internal Support Team SOPs and other common reminders that are not found in customer-facing help articles. Our very small team supports a broad and deep range of knowledge, including niche troubleshooting processes that are not often used. Guru provides us with an easy-access reference to avoid reinventing the wheel. Also, Guru addresses the ongoing maintenance issue with a customizable validation schedule.

Pros

  • Card validation process & customizable validate schedule.
  • Support Agents are prompt and thorough.
  • Live trainings are engaging and helpful.

Cons

  • Lack of in-app advanced/granular usage and validation analytics.
  • Unreliability of Google Chrome extension.
  • Left navigation is not intuitive nor descriptive--I hunt and peck.
  • The search field is limited to keywords, so I sometimes have to "trick" it by including extra words in the title of a card.

Return on Investment

  • The small support team can reliably scale to cover a broad swath of Tier 1 topics while maintaining decent first-response times, even when experiencing record-breaking, forecast-exceeding ticket volumes (e.g., 4 FT and 1 PT agents managing 880 tickets in one week).
  • Tier 2 topics (e.g., Billing and Technical) that require specialized attention and are "owned" by a specific agent can be written and validated by that agent's manager. The team manager can utilize that to cross-train should the agent leave the company or be out of the office.
  • Seeing my team's ebb and flow of weekly/monthly Guru engagement, as well as validation percentages in comparison to the ebb and flow of our ticket volume and production releases, helped me to communicate with C-suite leaders the necessity of having a margin of time to implement AI Agents and integrations in order to continue to scale.

Usability

Other Software Used

Zendesk Suite, Slack, Looker, Guidde

Guru has been great at helping us enable our sales teams with all the resources they need.

Incentivized
Catherine RotmanView profile
Product Marketing in Marketing at Entrata (1001-5000 employees)

Use Cases and Deployment Scope

Our organization uses Guru to manage all internal content across departments. Within the marketing department, which I am a part of, we use it to manage a repository of all our internal and external sales and marketing collateral, ranging from one-pagers to case studies, internal product overviews, and more. Other departments use Guru to publish SOPs and information relevant to their departments or cross-departmentally. For instance, HR will publish cards outlining various use cases. The product might have cards dedicated to implementation procedures or integration information.

Pros

  • Organize information in an intuitive way.
  • AI search functionality and AI chat is fairly decent.
  • The ability for teams to collaborate on content and settings for who can see and own the content.

Cons

  • Formatting has always been a pain point for me. We used Google Sites previously, and the ability to add multiple columns of smaller content boxes was great. To do the same thing in Guru, you need to create a table, which constrains you.
  • While the AI functionality is great, it can be challenging at times to refine the responses. Specifically, you must edit the source that is being pulled rather than the response itself. In some cases, we've edited the source to make the answer as clear as possible, and even after multiple attempts, the populated answer was acceptable but still not ideal for minimizing confusion.
  • Sometimes, when adding content, the cards glitch, and it won't save. Or if I go to add something to a landing page, it says it couldn't be saved. Then I do it all over again, and it works.
  • While the cards have limited formatting, the landing pages are great; however, when trying to move around or adjust the content boxes, it can be hypersensitive and very tricky to work with.

Return on Investment

  • being able to allow sales the function and ability to search for materials they need - time is always of the essence.
  • The ability to drill down in analytics to see who is asking what, and where the most engagement is, allows us to understand sales patterns and signals. For instance, last year we had over 10k searches of our marketing collateral alone.
  • We have had tremendous positive feedback from our sales team on Guru versus our prior solution (Google Sites). Within 1 month, 80% of the team had adopted the platform and were using it daily.

Usability

Alternatives Considered

Notion

Other Software Used

Asana, ChatGPT

Guru is a better place to store information you want people to find

Incentivized
Skyler ReevesView profile
Founder at Ardent Growth (1-10 employees)

Use Cases and Deployment Scope

We use Guru to write and store things like policies and information in a wiki-style format. That way folks have them at their fingertips right where they work in the browser. It pairs well with other applications like Process Street (process documentation) and Tango/Scribe (for work instruction documentation).

So, Guru becomes like the knowledgebase where people learn, where the other tools reference Guru if people need additional help understanding something.

Pros

  • Drafting and formatting information that's easy to consume
  • Information retrieval where the work happens
  • Third-party integrations with other sources of company info

Cons

  • The text editor encounters a lot of bugs when creating cards
  • Search was better before AI. AI shouldn't be the default
  • There needs to be a way for one card to live in two collections

Return on Investment

  • It's reduced the time people need to spend searching for info
  • It's reduced the time it takes me to capture info
  • It's helped me remember a lot of things I've forgotten

Usability

Alternatives Considered

Document360, Bloomfire, Trainual and Whale

Other Software Used

Process Street, Tango.ai, Asana, Missive, Webflow

User-friendly software

Incentivized
Sherry PollockView profile
Customer Experience Agent in Customer Service at Solace Health (51-200 employees)

Use Cases and Deployment Scope

It is the main information resource for the company, especially in the customer experience department. It is utilized for every customer interaction. It makes finding policies and procedures easy to locate and includes all the relevant information on one card. It links macros for each SOP and scripting we might encounter on one page. It is an extremely user friendly program.

Pros

  • It has an user-friendly platform
  • All-in-one cards for each policy and procedure.
  • Easy search function
  • Groups content into collections

Cons

  • The only thing I think Guru could improve on is making the keywords used to search more universal, not industry lingo.

Return on Investment

  • It has directly had a positive effect on my successful training and ojt.

Usability

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