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MERGADO

MERGADO

Overview

What is MERGADO?

Mergado Editor is designed to work with data feeds - for marketers, marketing agencies, online stores, affiliate campaign managers, developers, and others. Mergado can be used to optimize product data, map products and categories, or, with Mergado Order, manage orders…

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Recent Reviews

TrustRadius Insights

Mergado has become an indispensable tool for users looking to streamline their feed management processes without the need for programming …
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Reviewer Pros & Cons

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Pricing

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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.mergado.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $14 per month
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Product Details

What is MERGADO?

MERGADO Editor is a product feed management tool. It is designed for online stores, marketers, marketing agencies, affiliate campaign managers, developers, and others. MERGADO platform consists of several tools that help manage and improve advertising, without needing an expensive developer. It can be used to optimize product data, map products and categories and simply edit product data information in bulk. Several additional MERGADO applications extend the functionalities making it a multifunctional marketing tool. MERGADO states their software is used by over six and a half thousand users from 21 countries, and processes over a billion products daily with over 600 possible connections to sales channels worldwide.

MERGADO Features

  • Supported: Product feed management
  • Supported: Optimizing feed for marketing channels
  • Supported: Product image editing

MERGADO Screenshots

Screenshot of Overview of MERGADO EditorScreenshot of Products overviewScreenshot of List of exportsScreenshot of List of elements

MERGADO Video

Mergado helps eCommerce stores get more from Google Shopping, Facebook and other comparison shopping services. Mergado fine-tunes advertising to increase the store’s earnings at a reasonable cost.

MERGADO Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Mergado Editor is designed to work with data feeds - for marketers, marketing agencies, online stores, affiliate campaign managers, developers, and others. Mergado can be used to optimize product data, map products and categories, or, with Mergado Order, manage orders from multiple ecommerce sites. Mergado states their software is used by over six and a half thousand users from 21 countries, and processes over a billion products daily with over 600 possible connections to sales channels worldwide.

MERGADO starts at $14.

DataFeedWatch, GoDataFeed, and Feeditor are common alternatives for MERGADO.

The most common users of MERGADO are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(1)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Mergado has become an indispensable tool for users looking to streamline their feed management processes without the need for programming knowledge. This user-friendly software enables users to easily update and manage their data, saving them valuable time and resources. With Mergado, users are able to edit XML feeds themselves, eliminating the need for developers. Moreover, the software supports converting feeds to different formats and adjusting data for price comparison sites, expanding the reach of clients' marketing efforts. By providing a cost-effective solution that enhances efficiency, Mergado empowers businesses to grow and optimize their marketing channels such as Facebook and Google. While the tool does have a learning curve, its helpful wiki resource ensures that users understand its functions. Despite limited feed options in their e-shop, users have achieved significant improvements in ad systems with Mergado's capabilities. Highly valued by online marketers for bid management and connecting XML feeds to multiple platforms, this tool has gained a strong reputation among PPC specialists. Users appreciate Mergado's ability to create and optimize product feeds for various platforms including Google Merchant Center and Zbozi.cz. In addition to cost savings and fast data fixes, the software offers valuable features that can dynamically change feed information based on campaigns' needs. For marketers and e-shops alike, Mergado is widely recommended as it saves time, improves services, and streamlines organization and communication. The support team is highly praised for its responsiveness in resolving any technical issues that may arise, further enhancing the positive user experience with Mergado. Overall, this easy-to-use tool has successfully enabled users to manage their feeds independently, reducing costs while increasing efficiency.

Reviews

(1-1 of 1)
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Lukáš Kenja | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I've been using MERGADO for years, and during that time, we've built what I would call a friendly relationship. MERGADO has helped me solve various problems and has even allowed me to play around with product feeds without needing to understand HTML code. I recommend MERGADO to my clients because, for a low fee, it helps you earn significant profits.
  • It converts product feeds into any desired format
  • It enables you to enrich the feed with your own information
  • It allows you to bulk-edit product information using rules
  • Some functions are more hidden
  • For certain modifications, you need to take more steps
  • MERGADO includes additional applications that you activate separately, although it would be great if I could enable their functions directly while editing the XML feed
I think MERGADO is ideal for e-shop owners. It can communicate in multiple languages, making it useful for international teams as well. I can imagine its applicability even when working concurrently with web programmers. In my experience, working in MERGADO requires at least some level of technical thinking and imagination. It won't tell you what to do; you need to have a goal, and MERGADO is simply a tool to help you achieve it.
Online Storefront (9)
97.77777777777779%
9.8
Product catalog & listings
100%
10.0
Product management
100%
10.0
Bulk product upload
100%
10.0
Branding
100%
10.0
Mobile storefront
100%
10.0
Product variations
100%
10.0
Website integration
100%
10.0
Visual customization
90%
9.0
CMS
90%
9.0
Online Shopping Cart (2)
95%
9.5
Abandoned cart recovery
100%
10.0
Checkout user experience
90%
9.0
Online Payment System (1)
100%
10.0
eCommerce security
100%
10.0
eCommerce Marketing (3)
100%
10.0
Promotions & discounts
100%
10.0
Personalized recommendations
100%
10.0
SEO
100%
10.0
eCommerce Business Management (5)
98%
9.8
Multi-site management
90%
9.0
Order processing
100%
10.0
Inventory management
100%
10.0
Shipping
100%
10.0
Custom functionality
100%
10.0
  • It encompasses both the hours saved by being able to make edits myself rather than waiting for developers
  • the ability to fine-tune feeds to extract the maximum from marketing channels
  • It's also about the capacity to enrich feeds with information that makes it easier for customers or convinces them to make purchases
For me, MERGADO is a winner due to its comprehensive services and user-friendly price.
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