NewzSocial

NewzSocial is a social media marketing platform developed by Newzstand Corp. It aims to assist businesses in expanding their reach on social media, engaging with their target audience, and tracking the performance of their social media campaigns. According to the vendor, this versatile tool is suitable for marketing professionals, content creators, publishers, B2B marketers, and event organizers across various industries.

Key Features

Smart Share: According to the vendor, users can stream and curate a variety of content, including blogs, whitepapers, and videos. They can define posting rules, schedules, and ambassadors for repeatable campaign processes. Social ambassadors can be signed up to post on multiple timelines for maximum impact. The vendor claims that users can identify, follow, mention, and engage with top influencers based on their reach and topic. Additionally, detailed analytics are provided, allowing users to track clicks, engagement, and identify the best performing content.

Publishers: The vendor states that this feature empowers editors to curate and select articles for social media distribution. It also enables users to turn readers into social advocates, amplifying the reach of published content. The vendor claims that users can analyze audience interests to effectively target specific groups and increase engagement.

B2B Marketers: According to the vendor, this feature allows users to curate topic-based content streams, enabling them to reach audiences in specific market segments. The vendor suggests that leveraging employee advocacy can enhance social credibility and expand brand influence. Furthermore, comprehensive analytics are provided to measure social influence and engagement, facilitating data-driven decision-making.

Event Promotion: The vendor suggests that this feature enables users to convert event employees and volunteers into social media advocates, generating excitement around their events. Users can schedule automated posting of captivating content through advocates to maximize visibility and engagement. Real-time social engagement monitoring and campaign performance analysis are also provided to optimize future event promotions.

Agencies: According to the vendor, this feature allows seamless management of multiple client accounts through a single sign-on and dashboard. Users can consolidate social media performance from different accounts to identify best practices and improve overall strategy. The vendor claims that users can plan campaigns, recruit social advocates, and efficiently manage workflows from one centralized dashboard.