Practice ZEBRA

Practice ZEBRA is a cloud-based marketing software platform designed specifically for dental offices. According to the vendor, it caters to the needs of both solo dental practices and multi-office dental groups, offering them tools to effectively track, measure, and optimize their marketing efforts. This solution is utilized by dentists, dental practice managers, dental marketing professionals, dental group managers, and dental consultants across the industry.

Key Features

Practice growth dashboard: The software provides a comprehensive dashboard that enables dental offices to track and measure key practice metrics. They can compare these metrics with industry averages, identify areas for improvement, and set performance goals.

Production Benchmarking & Trends: Dental offices can benchmark their production metrics against industry averages and identify areas for improvement. The software provides insights into production trends over time, empowering practices to make data-driven decisions.

Patient Reports: Generate reports that offer valuable insights into patient demographics, behavior, and preferences. This helps dental offices better understand their patient base and tailor their marketing efforts accordingly.

Zebra Phone Power: The software offers call tracking and scoring functionality to measure the effectiveness of phone calls in converting new patients. It provides insights into call handling and highlights areas for improvement in call conversion. Telephone training modules are available to help dental offices enhance their phone communication skills and increase conversion rates.

Zebra Automated Communications: Dental offices can utilize automated appointment and recall reminders to improve patient retention and minimize no-shows and cancellations. The software also offers reactivation campaigns to re-engage patients who haven't had a transaction with the practice in a certain period. Additionally, it includes email newsletters and two-way texting functionality to enhance patient communication and engagement.

Review Booster Reputation Management: Capture and manage patient reviews to improve online reputation. The software offers a responder dashboard for efficient management and response to patient reviews. Increasing the number of patient reviews can positively impact the practice's online presence and attract new patients.

Membership Plan Enhancer: Promote and enhance in-house membership plans to increase patient enrollment. The software provides automated cadences through email and text to boost production from low-value patients without insurance. It streamlines the management and promotion of membership plans, improving practice revenue and patient loyalty.

Market Analysis: Utilize market analysis tools to understand the practice's market share and identify high-value patient pockets. The software offers geo-plotting functionality to visualize patient distribution and effectively target marketing efforts. This helps dental offices make data-driven decisions for practice growth.

Online Audit: Conduct an online audit to evaluate the practice's online presence, including website performance, search engine optimization, and online reviews. Gain insights and receive recommendations for improving the practice's online visibility and patient acquisition.

Predictive Analytics & Goal Setting: Utilize predictive analytics to forecast practice performance based on current data and trends. Set realistic goals for practice growth and track progress towards those goals. Gain actionable insights for closing performance gaps and improving marketing strategies.