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Synthesio is a French company offering both monitoring and engagement tools. Competes with the major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.https://dudodiprj2sv7.cloudfront.net/product-logos/MT/UV/V5EQQTM8EGRZ.pngSynthesio makes social listening easierWe use Synthesio to track the negative and positive sentiments about the company. It's used by the marketing team globally. It helps us track what customers are saying. It helps us to track media coverage of our company globally and address the issues. It helps us in getting the ideas for building our brand globally and to be aware. It also helps in increasing our knowledge about competitors and our clients' social activity. It is a very useful tool.,User friendly modules Easy to use Interactive data charts,No option to choose time Difficult navigation Expensive,7,Helped us in tracking Made daily news sharing easy Helped in improving our presence,5,,PardotSynthesio delivers Data Analysis with Visual Reports & great customer serviceHashTag Tracking - Pre Event, Post Event Data Analysis Infographic Designs. Customer Service.,Realtime data at events.,Synthesio Data Tracking helped us provide ROI to our sponsors and garnish additional Sponsorships. Synthesio provided clean professional looking Infographics to help increase Social Shares on both our blog posts and social media accounts.,8,8,No,10,No,In the first Social Media Week that we used Synthesio, Ben Farkas not only provided data tracking for our event, he built in comparisons to host cities and adjusted the data to remove erroneous results or data that was not relevant to our event and needs. He also played a role in helping market our event and participated in a supporting role for it, he was like having a team member not just a service provider.Synthesio ReviewSynthesio is great at timely feedback and is always there to answer any questions. The data is pretty clean and not filled with a ton of spam.,If you're in a DIY dashboard, the amount of data can sometimes be an issue. Meaning, there's areonly so many conversations you can pull back.,Increased brand awareness, perception and overall campaign progress.,6,8
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Synthesio
13 Ratings
Score 6.8 out of 101
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Synthesio Reviews

Synthesio
13 Ratings
Score 6.8 out of 101
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January 16, 2018

Review: "Synthesio makes social listening easier"

Score 7 out of 10
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Verified User
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We use Synthesio to track the negative and positive sentiments about the company. It's used by the marketing team globally. It helps us track what customers are saying. It helps us to track media coverage of our company globally and address the issues. It helps us in getting the ideas for building our brand globally and to be aware. It also helps in increasing our knowledge about competitors and our clients' social activity. It is a very useful tool.
  • User friendly modules
  • Easy to use
  • Interactive data charts
  • No option to choose time
  • Difficult navigation
  • Expensive
If you wish to track daily news and your presence on different social media [platforms] in one place then I would recommend Synthesio. This tool is very easy to use and understand. You can track and take corrective action on the negative statements being made on different social channels in different regions.
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Basil C. Puglisi, M.P.A. profile photo
November 18, 2013

Review: "Synthesio delivers Data Analysis with Visual Reports & great customer service"

Score 8 out of 10
Vetted Review
Verified User
Review Source
  • HashTag Tracking - Pre Event, Post Event Data Analysis
  • Infographic Designs.
  • Customer Service.
  • Realtime data at events.
Be clear about what you want to track and why, Synthesio did a great job helping eliminate data that was not relevant to our needs, but we needed to be clear about that when we started. Work with the representative and ask that they too provide a report when using it for a large scale campaign or event.
Read Basil C. Puglisi, M.P.A.'s full review
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November 09, 2013

"Synthesio Review"

Score 8 out of 10
Vetted Review
Verified User
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  • Synthesio is great at timely feedback and is always there to answer any questions.
  • The data is pretty clean and not filled with a ton of spam.
  • If you're in a DIY dashboard, the amount of data can sometimes be an issue. Meaning, there's areonly so many conversations you can pull back.
- What are you hoping to gain by using a social listening tool?
- What are you trying to uncover or learn through social listening?
- Are you interested in understanding where all the conversations are coming from? Who are the biggest influences or driving most of the conversations?
- Is there a specific time frame or project that you're interested in using social listening for?
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About Synthesio

Synthesio is a French company offering both monitoring and engagement tools. Competes with the major listening vendors like Radian6 and Sysomos.

A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data.

Customers are large, particularly French, brands.

Synthesio Competitors