Starting ABM journey with the best tool in market
November 19, 2025

Starting ABM journey with the best tool in market

Andrea Santana | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

6sense helps our ABM team priorities the right account and work with the sales teams to make sure they are investing time in the account that matters the most today. We use the tool primarily around building specific segments and account prioritization.

Pros

  • Account intelligence
  • Prioritization of accounts
  • Integrate with a lot of marketing tools for activations

Cons

  • STarting with intelligent workflows can be challenging so more education on how to use it and where can it show success
Very intuitive
  • 8x higher win rate
we are still exploring this part
we are still trying to understand the ai funtionalities

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Yes

Did implementation of 6sense go as expected?

I wasn't involved with the implementation phase

Would you buy 6sense again?

Yes

Marketing operations will use it for lead/account scoring models, SDRs will use for account intelligence, Marketing teams will use it for integrated campaigns

6sense Feature Ratings

7.5
Integrations with third-party software
7
Automated workflow & orchestration
8
6.0
3rd party intent signals
4
Downstream intent signals
7
Account identification
7
7.0
Standard visitor segmentation
7
Behavioral visitor segmentation
7
ABM sales intelligence
7
5.2
Automated routing and prioritization
7
Customer interaction histories
7
Syndicated content
4
Personalization
4
Engagement data tracking
4
6.3
Ad campaign creation
7
Display advertising
7
Ad reporting and analytics
5

Comments

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