Item: 6sense
Rating: 9
Author: Verified User

Overall Satisfaction with 6sense

Use Cases and Deployment Scope

We are a large organization with a couple instances of 6sense. I use two separate accounts and needs to lead with one and engage with another. It is challenging to keep things straight from one account to the next. There are learnings from one to the next. We use it to drive engagement, qualify accounts for sales teams, and drive outbound campaigns.

Pros and Cons

Pros

Bubbles up accounts for our sales team to work on.
helps augment data in our system.
helps to identify customers engaged with our content to show possible expansion opportunities.

Cons

Better connectivity with paid media
better identification of target accounts for audience builds in paid

Usability

It is fairly usable however, I feel the simplification of the UX has been prioritized that has left the reporting too regimented and templates. I would like to custom build reports in an easier way to help identify accounts to target.

Return on Investment

Much more pipeline
target accounts identified
improved sales response with reporting

Account Identification

Yes, we match this buyer intent data to not-in-crm data to drive more marketing efforts.

Key Insights

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Yes

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

Other Software Used

LinkedIn Marketing Solutions

Likelihood to Recommend

I love where the platform is going to help identify buyer intent data to operationalize data for BDR teams to reach out to. We reduce wasted time with sales teams.

6sense Feature Ratings

Comments

Please log in to join the conversation

6sense is great