The best CRM I've ever tried.
June 24, 2020

The best CRM I've ever tried.

Alessandro Di Ruscio | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use ActiveCampaign to store my email list and communicate with my subscribers. I use it to deliver broadcast emails on a daily basis, but at the same time I've created different automations for different segments of users in my list. I have tried several email software, but ActiveCampaign is so far the best and the most flexible one. I highly recommended it to everyone, especially for service based companies.
  • Send broadcast emails to targeted users.
  • Get great open rates for the email sent.
  • Create automations based on the users actions.
  • It can improve the overall UX. Sometimes is a little rigid.
  • Improve the create email drag & drop system.
  • It helped me a lot to increase sales.
  • It helped me to make the relationship with my followers stronger.
ActiveCampaign is a way more professional option than Mailchimp. I would suggest the latter just for entrepreneurs who're starting with their business, but they don't need a proper tool to interact with their email list.
Perfect for service based companies.

ActiveCampaign Feature Ratings

WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
8
Landing pages
Not Rated
A/B testing
8
Mobile optimization
6
Email deliverability reporting
8
List management
10
Triggered drip sequences
10
Lead nurturing automation
8
Lead scoring and grading
8
Data quality management
9
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated