Item: ActiveCampaign
Rating: 9
Author: Stephane Primard , Rédacteur de vente

Use Cases and Deployment Scope

I use it to sell more of my own and my clients' services on autopilot. It's used across the whole organization. It really helps free up precious time that we can use to better help our clients and scale.

Pros and Cons

Automations
E-mail marketing

Editing current emails (it could be faster with fewer steps).

Return on Investment

ROI increase
A LOT more free time
Sales on autopilot

Alternatives Considered

AWeber, Mailchimp and GetResponse

They were all good but I was really searching for an intuitive automation builder and none is more clear and easy to use than Active Campaign's. It's super easy to see what will happen.

Other Software Used

ClickFunnels, Facebook for Business

Likelihood to Recommend

To write a simple or elaborate email series. Also, if you plan on broadcasting email campaigns. Overall, I tried many options before but none was as intuitive as the automation builder Active Campaign provides.
The only downside is that it takes a long time to modify the emails once you have written them. However, it was never that much of a pain compared to the benefits.

AC + CF = Clients + Time

Software Version

Overall Satisfaction with ActiveCampaign