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ActiveCampaign has been part of our business growth
June 24, 2020

ActiveCampaign has been part of our business growth

Adam Toren | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign for all of our email automation and follow up email campaigns. We depend on ActiveCampaign daily to send out our follow up sequences via email.
  • Email management.
  • Deliverability.
  • User-friendly.
  • More tutorial videos.
  • A done-for-you setup service.
  • We use ActiveCampaign for all of our bounced cart emails and the ROI on that is very important.
  • We use ActiveCampaign to stay in touch with our users to provide value on an ongoing basis.
We have used AWeber for some other small projects but never really used it enough to compare it against ActiveCampaign.
ActiveCampaign is well suited for small businesses just getting started in the email automation space and they’ll grow with you as you expand your customer list. We were new to email automation when we started and there was a bit of a learning curve to get things set up but once set up we were good to go.

ActiveCampaign Feature Ratings

10.0
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
Not Rated
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
10.0
Dashboards
10
Standard reports
10
Custom reports
10
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated