Flexible, Scalable, and easy to use
July 21, 2021
Flexible, Scalable, and easy to use
Score 10 out of 10
Vetted Review
Verified User
Software Version
Small Business
Overall Satisfaction with ActiveCampaign
Active Campaign is used as the main hub for a multi-brand organization. It organizes and helps us maintain constant communication with donors, digital platform subscribers, and online shop customers. We automate a lot of the customer journey for the organization to save time and resources, as they scale. These automations include but are not limited to:
- Welcome series
- Thank you series
- Onboarding series
- Newsletters
- etc.
These automations, allow us to keep track of where people are at in any given moment so that we know how to specifically help or communicate more effectively with them. ActiveCampaign has helped us increase our donations and sales by 50% in a year.
- Welcome series
- Thank you series
- Onboarding series
- Newsletters
- etc.
These automations, allow us to keep track of where people are at in any given moment so that we know how to specifically help or communicate more effectively with them. ActiveCampaign has helped us increase our donations and sales by 50% in a year.
- User Interface is easy to understand compared to competitors
- Support team is always available and helpful - you are never alone
- It is able to handle very complex integrations and workflows
- It is feature rich but not overwhelming to use
- Flexibility - allows a company to scale without the fear of having chosen the wrong CMS to handle the current and future jobs.
- Highly complex Segmentation can get a little confusing
- Emails within automations are built from templates - very confusing when look to add another email to the flow
- We created a system that "replaced" a full 40hrs of work.
- We were able to cover the end of year giving for our organization. There is no longer a high pressure to perform at the busiest time of year.
- We increased monthly donations by over 50%. In another 6 months we will be fully funded for the year by MRR
The foundation of how they organize contacts is very confusing. You organize using tags. Their naming convention is really backwards and hard to understand. Their integrations are limited
Do you think ActiveCampaign delivers good value for the price?
Yes
Are you happy with ActiveCampaign's feature set?
Yes
Did ActiveCampaign live up to sales and marketing promises?
Yes
Did implementation of ActiveCampaign go as expected?
Yes
Would you buy ActiveCampaign again?
Yes