ActiveCampaign for a University? Yes!
September 07, 2021

ActiveCampaign for a University? Yes!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign to automate the marketing processes and reach more potential students, so they apply to our university. We have it connected to other platforms that is being used for international student application processing.
  • Easy to use automation builder
  • Great selection of templates
  • Unique list handling system
  • Better tag system
  • A bit slow reaction time sometimes
  • Improved the open-rate of our emails
  • Improved the conversion rate of our emails
At the end of the day it comes down to the fact that which platform matches most of your criteria, and for our scenario it was ActiveCampaign.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

I can see ActiveCampaign implemented in small and medium sized corporations where there is a large database of contacts.

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
8
Mobile optimization
7
Email deliverability reporting
8
List management
8
Triggered drip sequences
8
Data quality management
7
Calendaring
7
Dashboards
8
Standard reports
8
Custom reports
7
API
8
Role-based workflow & approvals
8
Customizability
9