My go to for all things business development and support.
September 10, 2021

My go to for all things business development and support.

Charlie Gross | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We currently use ActiveCampaign for communication with our current clients and prospects. Additionally, we use the Deals feature to manage our sales pipeline and help with projections.
  • Automated Sales Communication
  • Pipeline Management
  • Automated Support / Onboarding for new customers
  • Integrations with Calendly's Round Robin Feature
  • More customization when viewing Deals Pipelines
  • Pop Up Windows in Deals Pipelines to manage deals without entirely leaving the Deals tab
  • Allowed us to automate sales follow ups
  • Gives us exact details of how likely a deal is to close
  • Easier management of specific marketing buckets
Being a small business, the automations combined with the ability to integrate into our API / website was the real gamechanger.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

Great for marketing automation, sales automation, support team management, etc. We use the Deals feature to help with projections for our sales and campaigns to help communicate with customers and prospects alike.

ActiveCampaign Feature Ratings

WYSIWYG email editor
8
Dynamic content
9
Ability to test dynamic content
10
Landing pages
8
A/B testing
9
Mobile optimization
8
Email deliverability reporting
10
List management
10
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
10
Data quality management
9
Automated sales alerts and tasks
10
Calendaring
7
Event/webinar marketing
9
Social sharing and campaigns
8
Social profile integration
8
Dashboards
7
Standard reports
8
Custom reports
8
API
8
Role-based workflow & approvals
8
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated