Best Platform for Email Marketing with Stellar Customer Service!
January 05, 2022

Best Platform for Email Marketing with Stellar Customer Service!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We switched from another platform a few years ago and mainly use ActiveCampaign for our email marketing. Since then, it has streamlined our efforts and we've seen a positive impact from our community. Because it's so user-friendly and easy to understand, our email marketing has improved greatly and allowed us to automate a ton of communication.
  • Customizable Templates.
  • Easy to Understand Automations.
  • Segmentation for Targeted Marketing.
  • CRM is slightly confusing to understand.
  • Integrations can be hard to connect at times.
  • Every once in a while certain automation won't trigger correctly and it's hard to figure out why.
  • Our email marketing has become our number 1 tool for sales when launching a new product.
  • We're able to automate so much while knowing our campaigns are getting where they should be.
  • Any questions or concerns are always quickly addressed by the customer service team we're never left scratching our heads with an issue.
Infusionsoft always seemed to have issues, our automation never fired correctly and seemed to always be broken. We haven't had to deal with those issues with ActiveCampaign. Infusionsoft always seemed to have a more difficult system to find solutions for any issues while ActiveCampaign has a great customer service team always there and ready to help!

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

ActiveCampaign is a great platform if you're looking for user-friendly, easily customizable email marketing. They also have a really great customer service team that will help you with whatever questions or issues you may run into. I've had awesome customer service reps help me any time I need assistance and they are always quick and efficient with their solutions.

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
9
Ability to test dynamic content
Not Rated
Landing pages
9
A/B testing
8
Mobile optimization
Not Rated
Email deliverability reporting
9
List management
9
Triggered drip sequences
9
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
9
Social sharing and campaigns
9
Social profile integration
9
Dashboards
9
Standard reports
9
Custom reports
9
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated