Pricy but worthy
January 31, 2025

Pricy but worthy

Anne Fraulichkeit | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with ActiveCampaign

Pricy but trustworthy! It sends reliable, is always on time and offers a lot of options. The support is always fast and very helpful too. I use ActiveCampaign for more than 5 years now and that won't change. The interface took some updates over the years and got user friendlier.

Pros

  • fast support
  • sends on time
  • many options

Cons

  • interface not UX friendly
  • use it for all my launches
UX would be nice
More options, more control, better reports

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

I use it for email automations and campaigns. It always sends emails on time. When I had a problem, the support answered fast and the answer was helpful so I got the problem fixed.

ActiveCampaign Feature Ratings

6.6
WYSIWYG email editor
3
Dynamic content
3
Ability to test dynamic content
3
Landing pages
3
A/B testing
10
Mobile optimization
7
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
8.5
Lead nurturing automation
10
Lead scoring and grading
7
10.0
Calendaring
10
Event/webinar marketing
10
6.5
Social sharing and campaigns
7
Social profile integration
6
6.0
Dashboards
6
Standard reports
6
Custom reports
6
8.0
API
8
Role-based workflow & approvals
8
Customizability
6
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated
Third-party software integrations
10

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