Adobe Analytics Review
Anonymous | TrustRadius Reviewer
March 29, 2019

Adobe Analytics Review

Score 8 out of 10
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Overall Satisfaction with Adobe Analytics

It’s used by the analytics team but we provide Adobe Analytics reports to other departments. It allows us to see business performance and perform ad-hoc analysis relatively quickly.
  • It allows us to create simple visualizations fairly quickly. We can use it to trend out metrics that help us identify trends or alert us when there is an issue.
  • The “scheduled maintenance” gets pretty annoying. They tend to happen during peak business hours and usually we’re unable to access anything in Adobe Analytics during this time.
  • Adobe Analytics has allowed us to quickly spot performance issues and correct them. This has allowed us to lessen the impact of these issues.
Google Analytics is a lot easier to use but it doesn’t have as many features as Adobe Analytics.
Adobe Analytics is great for analysts who need to quickly analyze data to determine performance trends. However, it’s quite difficult to train people from other departments on how to use this tool.