Adobe Analytics expresses accurate and graphically appealing data about user traffic on our domain
May 11, 2021

Adobe Analytics expresses accurate and graphically appealing data about user traffic on our domain

Terri Harris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

Overall, the application has a simple usability to manage large amounts of data. With it, we can determine the customer journey on our website through its analytics tools. It has a huge amount of functions that require time to adapt but leaving that aside, it is a good tool to keep track of all the traffic that exists in our domains.
  • [...] Adobe Analytics contains a very useful element called Workspace which is a self-service that generates and analyzes data based on the flow of clicks within our website.
  • It also integrates an option that works as anomaly detection and helps us determine and understand all abnormal activity within our website.
  • We consider that the web behavior report generation option should integrate more elements to be customized and to be able to understand it better.
  • The application does not have the option to generate a real-time report so that we can upload it to a web page to generate our own metrics.
  • Improvements in the daily and weekly statistics of ongoing projects.
  • Excellent sales reliability on all projects in the last quarter.
  • We are very pleased to have started working with Adobe Analytics as our ROI margin has seen an increase of up to 40% over the last quarter, proving that it is a reliable service for improving sales and the amount of revenue they represent.

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

Yes

Did implementation of Adobe Analytics go as expected?

Yes

Would you buy Adobe Analytics again?

Yes

We fully recommend this tool because it contains a very friendly platform for those companies that want to automate control functions and data analysis. It is a good alternative to track all web traffic by taking all the data, simplifying it and expressing it in a very accurate way. It makes it better and simpler than Google Analytics.