Item: Airtable
Rating: 9
Author: Pam Renovato

Use Cases and Deployment Scope

We use Airtable across the whole organization. Further, we continue to find new ways to implement new bases. It's an integral part of our martech stack.

Pros and Cons

Social media planning
Content marketing tracking and development
Inventory
CRM

I would like to see the different views, such as gallery view and calendar view, available on mobile
I would appreciate the option to resize the thumbnails from image uploads
It would be amazing to have readable attachments
Have more files be readable within Airtable, such as PDFs or Office files

Return on Investment

Increased productivity
Beter tracking and resource management
Encourages creativity through better brainstorming

Airtable has a nice mix of all of the heat features found in both Trello and Asana. I find Airtable to be a bit more attractive than Asana. Although that's mostly cosmetic, I find that visual appeal is imperative to use experience and increased productivity.

Other Software Used

Trello, IFTTT

Likelihood to Recommend

I'm always thrilled at the new uses we continue to find for Airtable. The app excels at project management. We're currently using a base to track a stories project. Further, it's invaluable for tracking as a CRM or influencer marketing. One area where I wish for improvement is the IFTTT and Zapier integrations. It's a little clunky and misses at times.

Usability and uses of Airtable

Overall Satisfaction with Airtable

Use Cases and Deployment Scope

Pros and Cons

Return on Investment

Alternatives Considered

Other Software Used

Likelihood to Recommend

Airtable Feature Ratings