The Email Marketer's Email Marketing Tool
January 05, 2018

The Email Marketer's Email Marketing Tool

Gene Sower | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with AWeber

We use Aweber several ways: to send out newsletters for our own business. We also set up clients with their own Aweber accounts so we can use it on their behalf. The other way we use it is as an integration with Lead Pages to capture opt-ins for lead magnets on landing pages.
  • Autoresponders
  • Custom opt-in/sign up boxes
  • Third-party API integration
  • List segmentation
  • Great phone support
  • So many features that sometimes it's hard to find things.
  • Can't put lines or outlines around the actual newsletter templates when you make them from scratch. There should be a way to easily outline boxes/areas within the newsletters. There isn't like there is with some other email tools we use.
  • Can't upload messy lists of email addresses like I can with other programs we use. For instance, in other programs, I can upload a text file with names, addresses, punctuation, etc and the program will pull all the emails out of that mess into a nice neat list. Aweber can't do that.
  • Has helped my build my lists
  • One of the main benefits to our bottom line is the affiliate program. We sign all new email marketing clients up with accounts of their own through our own affiliate program which generates passive monthly income.
Compared to Constant Contact, I find Aweber very easy to use. Setting up an autoresponder sequence is very straightforward, at least for us because we've used it for so long. Constant Contact is a very difficult and hard to use service. We hate it and knock it every chance we get. We only use CC when we are forced to because that's what the client already uses.
Well suited to use in conjunction with an ebook or special report in terms of opt-ins and downloads. Less appropriate for newbies due to its increasing complexity and many features that not everyone will use.

AWeber Feature Ratings

WYSIWYG email editor
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Not Rated
Standard reports
Custom reports
Not Rated